Performance Works is a Silicon Valley and Los Angeles based consultancy using the voice of stakeholders to improve strategic, organizational, and financial performance. We solve the high-impact, multi-disciplinary problems that matter to CEOs and CMOs. Initiatives typically involve strategy, people, and infrastructure and most often, where all three come together. Performance Works technique is rooted in the belief that direct conversations with decision makers deliver the best… Show more Performance Works is a Silicon Valley and Los Angeles based consultancy using the voice of stakeholders to improve strategic, organizational, and financial performance. We solve the high-impact, multi-disciplinary problems that matter to CEOs and CMOs. Initiatives typically involve strategy, people, and infrastructure and most often, where all three come together. Performance Works technique is rooted in the belief that direct conversations with decision makers deliver the best solutions. Show less

Interim member of new management team to rebuild a trusted brand, clarify unique and compelling positioning about Hyper Unified Storage, select profitable target markets, and design effective demand gen — all to drive a new wave of revenue growth.

SPEEDILICIOUS is a simple, cloud-based service improving the performance of websites, doubling or tripling the speed of many.

Chiliad allows analysts to find actionable meaning in the world's largest “Big Data” collections of unstructured information.

Strategic planning and marketing strategy support, typically in technology-oriented firms. Theory & Practice helps clients connect “where are we going” (strategy) with “how do we get there” (execution). • Specialties: Strategic and marketing direction, market segmentation, positioning, pitching, channel support, promotions. Also executive coaching in these specialties.• Markets: Life Science, Entertainment, Finance, Online Services, Clean Tech, Oil & Gas, Retail, Engineering, Storage… Show more Strategic planning and marketing strategy support, typically in technology-oriented firms. Theory & Practice helps clients connect “where are we going” (strategy) with “how do we get there” (execution). • Specialties: Strategic and marketing direction, market segmentation, positioning, pitching, channel support, promotions. Also executive coaching in these specialties.• Markets: Life Science, Entertainment, Finance, Online Services, Clean Tech, Oil & Gas, Retail, Engineering, Storage, Software• Selected projects: Target markets and selling approach (Result: sales team adopted new targets and sales process supporting six consecutive record quarters). Internal communication strategy for Fortune 100 manufacturer (Result: employee alignment around new multi-year direction). Co-founder/interim VP Marketing for storage manufacturer (Result: raised $6 million, built team, defined market focus and product plan). Show less

Teamed with former client, the ingenious Geoff Barrall, to raise a $6 million Series A round and start a company to create the world's first storage robot to change the way people store digital information.