Klaviyo & PostScript Certified Partner responsible for deliverability, regulatory compliance, lifecycle marketing automations, and campaigns to 1M+ active users.Partnered with PostScript+ to increase mobile marketing campaign frequency. Integrated Repeat, Recharge, and Rebuy with subscriber replenishment automations.Implemented and gave feedback on the new PostScript SMS Sales Channel as a major revenue driver during downturns.Launched ~10 new products incl. World’s 1st Keto Mac & Cheese and Keto Cereal.Other duties: chief marketing copywriter, direct mail, creative direction (graphics), marketing analytics, and fostering a vibrant company culture.

Omnichannel marketing strategist for organic farms, regenerative food brands, and B-Corps:Belcampo Meat Co. - Klaviyo/Shopify integration and customer lifecycle automationsWhite Oak Pastures - HubSpot Certified Partner. D2C eCommerce, international PR publicizing regenerative agriculture, branding (design not cows), website development, SEO, lifecycle automation, content marketing, affiliates, packaging design, and trainingAncestral Supplements - PDP content for Paleo/Keto nutritional supplementsCafé Campesino - D2C Strategy, Consumer Persona Development, HubSpot CRM Setup and Training, Product SEO, Content Marketing, Email Marketing Automation, and Event Management

PHP Web Developer and SEO responsible for turning graphic comps into functioning websites and web applications.Presented progress to clients, collected feedback, and directly addressed concerns.

Point of contact for agency clients. Project manager directly supervising social media, SEO, and web development. Wrote project proposals, budgets, creative briefs, and marketing copy. Produced several ADDY award-winning TV commercials for Bay Area audiences. Audited media buys to negotiate make-goods with every major CA and NV television network and radio station.

Managed projects to transform public opinion about important issues for Nevadans, elected leaders, labor unions, attorneys, casino hotels, and one $6B public-private partnership.Food & Beverage PR and event planning for major Las Vegas Casino/Hotels and restaurants.

Designed websites and UX/UI to meet client specifications. Professional graphic designer producing infographics and digitally-enhanced photos for fashion and film.

Mentored 100s of kitchen staff at all levels to prepare each for demanding roles. Updated business appearance, decor, social media, website, and promotional strategies. Aligned seasonal plans with ingredient availability and key area events for optimal promotions.