Ken Crites Email and Phone Number
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Marketing expert with a technical bent. CPG and internet veteran.
Rotowire
View- Website:
- rotowire.com
- Employees:
- 152
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RotowireShelburne, Vt, Us
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Vp Of Business DevelopmentRotowire Apr 2013 - PresentMadison, Wi, UsRecruit new syndication partners, including media companies, pro leagues, gaming sites and professional teams (15+). We have ~80 syndication partners. Volunteer for lots of other fun tasks, such as NBA content, to help growth.
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Senior Category Director, Specialty BeveragesGreen Mountain Coffee Roasters Sep 2010 - Mar 2013Waterbury, Vermont, UsLed our Specialty Beverage brands (all k-cup drinks that are non-hot-coffee). Drastically increased specialty beverage sales. Managed hot cocoa, hot tea, iced tea, iced coffee, apple cider and iced fruit k-cup products. Launched many new GMCR brands and Partner brand products, including Swiss Miss hot cocoa. -
Director Consumer DirectGreen Mountain Coffee Roasters Aug 2003 - Sep 2010Waterbury, Vermont, UsIn seven years, grew the direct-to-consumer business from $4 million to $77 million in annual sales. Grew coffee club from 800 to 197,000 members Led all our web site and catalog efforts. By September 2010 was leading a 10 person team.
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Director Of Consumer DirectNestle Usa Jul 1997 - Jul 2003Vevey, ChRan all on-line and direct mail activity for Solon-Ohio-based brands. Grew web traffic for Food-based brands from zero to 800K unique visits per month. Launched Meals.com, VeryBestBaking.com, LeanCuisine.com, Stouffers.com and other sites. Started as Assistant Brand Manager on Stouffer's and then Lean Cuisine. Then Manager of Consumer Direct for all Prepared Food brands (Stouffer's, Toll House, Lean Cuisine, Ortega, Buitoni, Carnation Evap. Milk, Libby's Pumpkin). Then promoted to Director of Consumer Direct. . -
Business Software AnalystQuaker Oats Jul 1994 - Dec 1995Purchase, New York, UsBuilt pc-based software to support the Marketing team. Decided I wanted to be in Marketing, so I went to Kellogg (NU) to get my MBA. -
Staff & Senior ConsultantAccenture Jul 1991 - Jul 1994Dublin 2, IeI was the typical "android" right out of college, trained in C and Cobol by Accenture (formerly Andersen Consulting), and sent to huge clients such as Northern Trust Bank and Quaker Oats to build giant custom software systems. We worked crazy hours and delivered very important systems.
Ken Crites Skills
Ken Crites Education Details
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Northwestern University - Kellogg School Of ManagementGeneral -
Northwestern UniversityIndustrial Engineering
Frequently Asked Questions about Ken Crites
What company does Ken Crites work for?
Ken Crites works for Rotowire
What is Ken Crites's role at the current company?
Ken Crites's current role is VP of Business Development at RotoWire.
What is Ken Crites's email address?
Ken Crites's email address is ke****@****mcr.com
What is Ken Crites's direct phone number?
Ken Crites's direct phone number is +180224*****
What schools did Ken Crites attend?
Ken Crites attended Northwestern University - Kellogg School Of Management, Northwestern University.
What skills is Ken Crites known for?
Ken Crites has skills like Marketing, Brand Management, E Commerce, Management, Marketing Strategy, Customer Insight, Online Marketing, New Business Development, Email Marketing, Digital Marketing, Sales, Product Development.
Who are Ken Crites's colleagues?
Ken Crites's colleagues are Ryan Boyer, Evan Hauge, Joel Bartilotta, Ryan Pohle, Ben Okazawa, Kevin Dunn, John Clemeno.
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