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Forward-thinking and results-driven marketing leader with keen understanding of consumer and marketplace. Proven track record of leading teams while effectively evaluating, curating, and managing organizational content. Excels at analyzing trends and market opportunities, while building media, sports and entertainment global partnerships to drive big ideas. Let's connect: keon@keonyoung.comwww.keonyoung.com
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Founder | Director Of Strategic PartnershipsAtl Alumni Feb 2018 - PresentAtlanta, Georgia, United States• Foster and manage client relationships, while serving as thought leader and escalation point for sports and entertainment industry partners. -
Sports & Entertainment Media Relations SpecialistEncompass Digital Media, Inc. Jul 2007 - PresentGreater Atlanta Area• Successfully pitch and secure content/interview placement for senior-level military personnel with top tier media outlets, including but not limited to ESPN, USA Today, Washington Post, CNN, Los Angeles Times and Associated Press• Effectively plan and produce exceptional media and public relations programs and key live events, including: NCAA College Football (National College Football Championship – national anthem live look-in coordination with deployed troops), NBA (USO Hoops for Troops), WrestleMania (WWE), Ellen DeGeneres Show (Annual Mother’s Day on-air surprises), NFL (Super Bowl National Anthem live shot coordination), Presidential Inaugural Ball (Live talk back coordination between President Barack Obama and deployed service members 2009, 2013) -
Co-Founder | Global Entertainment & Celebrity Partnerships ManagerHuman Citizens Jan 2016 - PresentAtlanta, GaSocial entrepreneurship project, which focuses on engaging humanity in social conversation. Human Citizens are the unorthodox collective that believe in using their influence to curate and disrupt popular culture. This organization leverages sports, entertainment, business, and influencer relationships, in hopes of spreading a sense of global unity amongst all races and genders, with the goal of breaking socio-economic barriers through fashion. • Manage co-beneficial relationships with high-profile recording artists, athletes, industry-leading record executives and corporate partners• Issue and execute television and film product release forms, material licensing agreements, and event sponsorship requests -
Artist & Talent ManagementApg Jan 2008 - Dec 2012Greater Atlanta AreaTalent Manager on behalf of NuMogul EnterprisesResponsible for the development of new business opportunities and the cultivation of strategic growth initiatives for media and entertainment clients.Select discography includes: Tamar Braxton "Love It" | Tamela Mann "I'll Hold On" | Toni Braxton f/Trey Songz "Yesterday" | David Guetta & Afrojack f/Niles Mason "Louder than Words" | Cody Simpson f/Flo Rida "iYiYi" | Sean Kingston f/Pleasure P "Facedrop" | EXO "Black Pearl" (K-Pop) -
Program ManagerBfg Communications Apr 2004 - Jul 2007Richmond, Virginia AreaDeveloped and implemented consumer, business-to-business, and event marketing programs among target clientele in market – including consumer engagement, venue associated sales and live event coordination. Conducted strategic planning of consumer activity to optimize reach for the RJ Reynolds brand. Provided constructive feedback to client and made recommendations for brand improvement and growth.• Hired, managed, and provided ongoing training to a team of 20+ program brand ambassadors. Negotiated and managed overall marketing and sponsorship budgets while managing assigned assets and inventories• Booked talent and produced live music events for three RJ Reynolds product launch campaigns – Camel No. 9’s, Snus and Kamel Red with unique integrated marketing strategies -
Marketing & Promotions ManagerSo So Def Recordings Jan 1999 - Nov 2003Greater Atlanta AreaDeveloped and executed marketing plans and campaigns which drove artist value and generated growth against core project objectives with a focus on ROI. Increased radio airplay and sales of talent by the adoption and creative use of social media platforms. • Partnered with CBS Radio to successfully launch syndicated radio show (So So Def Radio) in 10 top tier markets.• Led tour support and cross-marketing initiatives between Boys and Girls Clubs of America and The Scream Tour (featured acts included, but were not limited to Chris Brown, Ciara, Lil Bow Wow, Ne-Yo)
Keon Young Skills
Keon Young Education Details
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Music Management
Frequently Asked Questions about Keon Young
What company does Keon Young work for?
Keon Young works for Atl Alumni
What is Keon Young's role at the current company?
Keon Young's current role is Sports & Entertainment Marketing Leader.
What is Keon Young's email address?
Keon Young's email address is ke****@****ail.com
What is Keon Young's direct phone number?
Keon Young's direct phone number is (404) 876*****
What schools did Keon Young attend?
Keon Young attended Morris Brown College.
What are some of Keon Young's interests?
Keon Young has interest in Consumer Engagement, Public/media Relations, Project Management, Entertainment Marketing, Sponsorship Negotiation, Social Media Marketing, Brand Alignment And Management, Content Development.
What skills is Keon Young known for?
Keon Young has skills like Event Management, Social Media Marketing, Social Media, Public Relations, Entertainment, Leadership, Customer Service, Media Relations, Contract Management, Media Planning, Problem Solving, Marketing.
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