• Trusted by leadership to lead complex, cross-functional, and highly analytical projects for Product Launch and Implementation• Product owner for Diabetes Programs, Chronic Condition Program, Nurseline and Biometric Services• Partnered with vendors to establish continuity of service for members, and increase group sales efforts

• Managed 50+ high profile corporate sponsorship relationships annually, over $1M contract value• Executed event marketing communication plans, campaigns, and on-site activation• Brand liaison for sponsorships in professional and collegiate sports, community focused non-profits, newspaper/ healthcare magazine and chamber of commerce across TN• Built and presented dashboard reports to consistently analyze the strategic alignment of sponsored partnerships.• Proficiently utilized Project Management tools, such as WorkFront• Built websites and email database utilizing registration software

• Product expert for wellness programs responsible for multi-channel marketing, member journey, and technical documentation• Analyzed products through research, competitive landscape evaluation to implement enhancements• Client-facing exposure and cultivates meaningful vendor management relationships• Provided selling-points and features for products in RFP process

-Responsible for development and implementation for employee wellness incentive program with higher than average engagement rates for 5000+ employees-Full responsibility for the planning, promotion and launch of 2 successful fitness device programs fully integrated with incentive program-Developed and facilitated on-site and regional wellness programs and events, such as wellness fairs, biometric screenings, and weight loss challenges

Managed sales, design, and production of various signage for consumers and businesses for promotional and directional uses. Managed each business account to maintain consistent sales revenue and established long-term relationships.Consulted with businesses to provide a creative solution specific to their needs, location, and audience.

-Designed and managed multi-business marketing strategy while developing comprehensive annual campaigns and content creation. -Led negotiations for all media contracts and responsible for financial payments.