Keri Lyons Email & Phone Number

Atlanta, Ga, Us

Atlanta, Georgia, United States

Atlanta, Georgia, United States

Greater Atlanta Area

- Managed over $3 million in client account and day-to-day operations and initiatives including wireframe development, visual design, and development for one of the world’s largest casual dining companies. - Responsible for all project management tasks including managing project scope, schedule and program budget, financial forecasting, resource management and forecasting, authoring change orders, creating project timelines based on agile/waterfall methodologies, vendor management, as well as managing client communication with weekly project updates and project recap and lessons learned.- Ran an internal team of 10+ individuals that included business analysts, designers, developers, and QA, as well as coordinated with the client’s team of Product Managers, developers and QA that ranged from 5 – 10 individuals. - Accountable for maintaining Agile process & ceremonies including daily scrum, grooming, planning and retrospectives, maintaining the backlog and distributing work to team members prior to planning and throughout the Sprint should they finish work early. - Ran Bloomin Brands Outback Online Ordering website redesign and development onto Sitecore and Azure DevOps. The goal for the project was to simplify the Online Ordering process for their customers to increase online traffic and online orders and gain $6 – 8 annual revenue.

Atlanta, Georgia

Atlanta, Georgia

- Manage day-to-day operations for various programs and initiatives including brand development, strategy, wireframe development, prototype development, and UI visual design for 30+ clients.- Responsible for all internal project management tasks including project estimation, drafting SOWs, creating project timelines based on agile methodologies, managing resource allocation, vendor management, as well as managing client communication with weekly project updates and a final project recap.- Introduced new processes to improve company efficiency with estimates, project financials, and time allocation for resources.Clients: Committee to Protect Journalists, The Combine and their partner companies, SynergisHR, CINC Systems, LLC, Thornton Tomasetti, Hypepotamus, JDouglas, CircleK, Delta, IHG, and Georgia Perimeter Technical College

Greater Atlanta Area

- Manage over $4 million in client accounts and manage day-to-day operations for various programs and initiatives including sweepstakes/contests and loyalty programs for 25+ clients - Draft project briefs and scopes of work, identifying and documenting program requirements as well complete all purchase orders and invoicing to clients and vendors- Responsible for creating a workable timeline for each project that meets client and internal needs as well as keeping programs on track for a successful launch within scope.- Collaboratively work with internal & external resources on program production including communications with UX, Design, and Development teams (QA and programming) to ensure all clients goals and expectations are met.- Assist in training new employees on the company’s processes and policies and guide them through their first projects from start to finish.- Developed Olive Garden’s Tours of Italy campaign website where customers chose the next entrée available in Olive Garden restaurants. The campaign consisted of multiple social based voting methods including Twitter and Instagram. Tours of Italy had more than 280K participants and over 1.9M votes that selected the next entrée.- Managed a pilot loyalty program for Marriott International that targeted Marriott Rewards members. Marriott’s Flash Sales program ran for 24 hours, once a week for 12 weeks. The program received over 1.1M unique views and had over 1,900 orders. - Launched NBCUniversal’s America’s Pick Poll that allowed fans to select one song for each finalist to sing in the The Voice’s season finale. This quick-turn program was built in 2 weeks. The Pick Poll was responsively designed and poll results were displayed in real-time on NBC.com between live shows. Clients: Nestlé USA, Inc., NBC Universal, Universal Pictures, Walt Disney Motion Pictures, FX Networks, Olive Garden, UPS, Inc., Marriott International, Inc., Macy’s Inc., Red Bull North America, & Vision Service Plan, Inc.

United States

Atlanta, Ga

- Client Communication: Working directly with clients as main point of contact. This communication runs a wide breadth of functions from day to day updates to problem solving, creative brainstorming, while providing responsive customer service. In addition, draft scope of work requirements as well complete all purchase orders and invoicing to clients and vendors.- Timeline/Scheduling: Responsible for creating a workable timeline for each project that meets client and internal needs as well as keeping programs on track for a successful launch.- Production: Collaboratively work with internal resources on program production including communications with UX, Design and Programming teams to ensure all clients goals and needs are met.- Functional Specification Creation: Responsible for writing the project briefs and working closely with front-end and back-end developers to ensure project goals and deadlines are met.- Quality Assurance Testing: Proficiency in all web browser testing (i.e. Firefox, Safari, Chrome, IE9+) and mobile browser testing (IOS and Android). Effectively communicate changes back to programmer from Internal QA and Client UAT using JIRA.- Project Recap Process: Handle creation of project recap deck including KPI’s as specified by the client at the start of project, and displayed key analytics based on the project’s performance. After project end, focus on Organic Growth relevant to the client and their goals.Clients: NBC Universal, Universal Pictures, FX Networks, Walt Disney Studios Motion Pictures, Disney Consumer Products, Nickelodeon, Red Bull North America, Inc., Olive Garden, Vision Service Plan, Loyalty Platforms (Marriott Flash Sales, UPS Rewards)

- Run of Show Lead (2011 - 2016): As Run of Show Lead, I direct the AV team throughout the Awards Show. In past shows I have also aided in setting up the order of AMY Awards Show presentation and MOY videos as well as finalizing the AMY Awards script.- Volunteered the day of the event (2011 - 2016) - includes participating in pre-event set up as well as ROS duties- Communications Lead (2011 - 2013): As Communication Lead, I built the the Facebook & Twitter content calendars that was posted on AMA Atlanta's social pages, participated in both the nominee and finalist outreach and drafted the email communications that were sent to Atlanta's AMA community.

Decatur, Georgia

**No Limit Media Consulting is a progressive communications (PR + Social Media) firm that is focused on the franchise industry- Direct day-to-day Social Media operations for 10+ clients across multiple social media networks (Facebook, Twitter, LinkedIn, Blogger, Flickr, YouTube). - Create and execute timely marketing campaigns, contests and promotions on said networks.- Write detailed business proposals, marketing documents, blog posts and status updates. - Create and design clients’ social networking sites using Photoshop and iFrames- Report directly to clients on weekly basis through conference calls. - Maintain, promote and grow networks for clients across a broad spectrum of industries.

**Engauge is a full-service marketing agency with expertise in the areas of brand strategy, advertising, package and identity design, and digital and interactive marketing.- Developed and managed social media strategy for Snickers Ice Cream, Perkins Restaurant, Marie Callenders, Food Lion, Bloom Grocery, My Coke Rewards and Chick-fil-A – including optimizing existing social channels, creating and distributing viral content, and conducting extensive social media audits evaluating their social media presence as well as their competitors presence- Researched, experimented and blogged about innovative and emerging technologies with the goal of understanding total engagement between brands and consumers - Worked with a variety of leading social analytic tools to produce KPI reports measuring the effectiveness of our social strategy- Conducted research and document findings that help increase blogger relations and outreach for AutoTrader and My Coke Rewards

-Graduate from Grady College with a degree in Public Relations-Relevant Courses: Public Relations Research Methods, Graphic Communication, Public Relations Administration, Public Relations Communication, Communication Law, Introduction to Public Relations

-Instrumental in writing press releases, web content, catalogue work and day-to-day administrative duties that furthered awareness for company-Launched social media campaign and managed the company’s blog, Facebook page, and Twitter account