Completing various freelancing opportunities, including writing for SEO.

• Operate as Digital Marketing Manager for 3 consumer healthcare brands (First Degree Burn Cream, SunBurnt, & Welmedix HomeCare PRO)• Build a foundation to research, compose, and complete digital marketing plans including SEO, social media, PPC, and content creation.• Brainstorm and implement various CTA’s, coupons, and engaging content on all digital marketing platforms for all 3 brands. • Design inventive contests and giveaways to increase overall awareness and product trial; act… Show more • Operate as Digital Marketing Manager for 3 consumer healthcare brands (First Degree Burn Cream, SunBurnt, & Welmedix HomeCare PRO)• Build a foundation to research, compose, and complete digital marketing plans including SEO, social media, PPC, and content creation.• Brainstorm and implement various CTA’s, coupons, and engaging content on all digital marketing platforms for all 3 brands. • Design inventive contests and giveaways to increase overall awareness and product trial; act as primary writer and editor for all company materials and content.• Determine and implement keyword research and keyword matrixes on all sites to improve Google rankings; tracking in Google Analytics.• Work closely with company Founders and Graphic designer to brainstorm, create, and optimize engaging content for all 3 brands.• Play a primary role in SunBurnt site redesign efforts for 2015; compose all content and manage outside design and development firm for all tasks.• Initiated an intricate seasonality-based content calendar for all 3 brands; compose blog posts and web content adhering to current theme. • Complete widespread blogger outreach for link building and co-promotional opportunities with qualified and significant web influencers. • Oversee and optimize all pay-per-click efforts including AdWords, Twitter, and Facebook Dark Posts for A/B testing.• Work directly with healthcare industry professionals to build educational and meaningful content for and promote Welmedix HomeCare PRO.• Produce monthly e-newsletters in Constant Contact for Welmedix HomeCare PRO and develop script for upcoming educational video tutorial.• Designed images/content for and re-launched Welmedix Consumer Healthcare consumer website using Squarespace. Show less

• Manage, create content for, and update all social media outlets including Twitter, Facebook, Google+, and LinkedIn.• Organize, implement, and manage all SEER events including conferences and outside space rentals. • Perform as Senior Editor of the SEER blog. Edit, upload, format in Wordpress and create tracking for new employee blog posts. Decipher necessary content based on industry updates. Coordinate new content, create CTA’s, and manage editorial calendar for the… Show more • Manage, create content for, and update all social media outlets including Twitter, Facebook, Google+, and LinkedIn.• Organize, implement, and manage all SEER events including conferences and outside space rentals. • Perform as Senior Editor of the SEER blog. Edit, upload, format in Wordpress and create tracking for new employee blog posts. Decipher necessary content based on industry updates. Coordinate new content, create CTA’s, and manage editorial calendar for the company.• Create content copy for and send all e-mail blasts including client bulletins, newsletters, and event promotional materials.• Compose various types of copy for SEER marketing efforts while identifying areas for new content.• Complete company reporting for the executive team on a monthly basis to determine strategies for success in social media, PR, events, influential blog posts, and all other marketing efforts utilizing Google Analytics and individualized marketing dashboards. • Work inter-departmentally to collaborate in the composition of effective client content including whitepapers and case studies. • Seek out external marketing opportunities and create pitches for speaking opportunities at digital marketing conferences.• Write, proof, edit, and relay various company materials to the team including marketing and human resources.• Manage and implement a bi-weekly Google+ Q & A session with members of the SEO, PPC, and Analytics divisions.• Work to develop relationships with local outlets to promote all company efforts.• Complete testing via social media and outreach to determine the highest success rate in engagement, open rates, and CTR’s.• Serve as main liaison and manager for all SEER marketing efforts. • Volunteered as a SPARK mentor for a middle school student in the fall of 2013. Show less

• Write, review, edit, and update relative company materials• Create and publish pertinent content from and to external sources • Work with appropriate agency members to identify gaps in content and fill those gaps suitably• Assist in developing content such as documents, videos, and other means for various online outlets including social media• Monitor, manage, and contribute to company and outside blogs, discussion boards, and websites to relay appropriate content-related news… Show more • Write, review, edit, and update relative company materials• Create and publish pertinent content from and to external sources • Work with appropriate agency members to identify gaps in content and fill those gaps suitably• Assist in developing content such as documents, videos, and other means for various online outlets including social media• Monitor, manage, and contribute to company and outside blogs, discussion boards, and websites to relay appropriate content-related news and updates• Substantiate that all company material is applicable, engaging, and effective• Actively seeking out promotional opportunities for content in conferences and symposiums• Work with other associates on assigned projects• Interface directly with clientele to decide upon advantageous business strategies• Develop ideas and messages to communicate brand awareness• Work across various mediums (web, Facebook posts, tweets, e-mail, video, presentations, print) to create meaningful content• Consistently learn new aspects and methods of SEO and SEM, and communicate to outside sources effectively• Acquire and preserve new and strategic content and business partnerships on a global level Show less