Jessie Kernan work email
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Jessie Kernan personal email
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Strategist, storyteller, change agent, innovator, cultivator of talent, champion of equality and diversity, thought leader, systems thinker, business builder, boss mom, world traveler, and data geek who is driven by insatiable curiosity and an incurable commitment to doing the right thing.I believe that marketing can be a force for good, that analytics and creativity are brilliantly compatible bedfellows, that diversity of perspective will separate the good from the great, and that leadership is as much about learning as it is about teaching.INDUSTRIES:Consumer Goods | CPG/FMCG | Healthcare/Life Science | Financial Services | Automotive | Technology | Travel | Entertainment | LuxuryCAPABILITIES:Marketing Sciences | Strategy | Customer Experience | Content Strategy | Consumer & Market Research | Copywriting | Marketing Analytics | Consumer & Cultural Insights | Data Strategy | Data Privacy/Ethics | Analytics Tech/Ops | Customer Acquisition | Lead Management | Loyalty | Advocacy/Referral | Digital | CRM | Database | Product Management | Leadership | Innovation | Business Development | P&L Management | Global Management | Change Management
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Executive ConsultantOutside WaveHermosa Beach, Ca, Us -
Board MemberSpecial Olympics Southern California Dec 2021 - PresentLong Beach, Ca, UsEnriching the lives of 35,000 athletes and their communities in Southern California through sports, education, and athlete health. -
Advisory Board MemberLollipop Theater Network Mar 2021 - PresentLos Angeles, California, UsBringing the magic of movies and entertainment to hospitalized children nationwide. -
Advisory Board MemberWatchtag Jan 2020 - PresentMental health made simple. On-demand access to real stories and expert advice to help people understand and manage mental health challenges and conditions. -
Executive ConsultantOutside Wave Nov 2018 - PresentMarketing & Business Consulting for progressive and purpose-driven brands and agencies. Fractional/Interim Executive (CMO, CSO, CEO), Customer Experience specialist, Business Development hired gun. -
Head Of Product & StrategyWe Are Rosie Jun 2020 - Feb 2022Atlanta, Georgia, UsLed brand/marketing, product/tech and data disciplines, setting vision and strategy while overseeing implementation and fully remote teams. Established The Rosie Report and The Rosie Awards; directed the development of proprietary inclusive talent matching tech. Instrumental member of the core team of 5 that pitched, secured, and closed a $110MM valuation and PE investment in December 2021. -
Global Chief Marketing Sciences OfficerRapp Jun 2015 - Sep 2018New York, Ny, UsHead of the Marketing Sciences disciplines for the global RAPP Network, responsible for analytics and intelligence capabilities. Established structure and standards of craft for all departmental resources across offices. Additionally conceived, built and lead a network Center of Excellence that offers advanced analytics and data science solutions, proprietary research and intelligence products, and analytics engineering services. -
Chief Strategy Officer, North AmericaRapp Jan 2012 - May 2015New York, Ny, UsOversaw the strategic value proposition for RAPP across the US network of offices, responsible for organizational structure, talent, method and innovation across Decision Sciences and Experience Planning. Key clients included Time Warner Cable, Johnson & Johnson, Humana, Gerber and Gilead. -
Svp, Solutions ArchitectRapp Jun 2008 - Jan 2012New York, Ny, UsEstablished the Strategy & Enablement department within the Los Angeles office, building a team of 30+ strategists and analysts responsible for defining data-driven solutions to brand challenges. Drove the transformation of the office client portfolio from direct mail-dominant to a progressive mix of strategic consulting, integrated marketing solutions and digital execution scopes through organic growth and $6MM+ in new business wins. Primary clients included Mercedes-Benz, Medco, Toyota, AAA, Bank of America, Mattel and Nestlé. -
Vice President/Managing Director - NyThunder Factory Aug 2005 - May 2008San Francisco, California, UsRan the New York office and led the Digital/Interactive Marketing practice for a growing integrated firm. Provided thought leadership and high-level strategic guidance to client partners to drive their business success through effective integrated marketing communications. Key clients included McKesson, TD Ameritrade, Johnson & Johnson ACUVUE, Extra Space Storage, IAC (Match.com, Chemistry.com, Citysearch, Evite) and Ramco Systems. -
Associate Account DirectorWunderman Apr 2004 - Jul 2005Led the CRM practice for the Land Rover client, supervising the Account Management team, in addition to new business pitch participation and project work on Jaguar, Sony, Callaway and Mattel. Responsible for nurturing key client relationships, communications strategy planning, budget management, scope development, resource allocation and identification of incremental opportunities to grow both client and agency business. -
Sr. Marketing AnalystWunderman Sep 2001 - Mar 2004Responsible for integrated direct and digital measurement, data collection strategy, campaign analysis and optimization including website, display, email, direct mail and events across the Ford PAG brand portfolio (Lincoln/Mercury, Jaguar, Land Rover). Established foundation of core reporting applied across all Wunderman clients and co-engineered a proprietary pixel-based web metrics solution allowing deep clickstream and behavioral data in a log file era. -
Strategic Planner / Sr. Marketing CoordinatorAta Airlines 1999 - 2001UsAs Sr. Marketing Coordinator, handled the day-to-day marketing activities for the leisure division of the airline. As Strategic Planner, was part of a "special projects" team for the CEO, completing heavy analytics and business strategy assignments including a systemwide profitability model, regression analysis to aid fuel hedging decisions, a demand model to manage pricing of packaged vacations, and launching the airline's first bookable website. Recipient of the Bain & Co Transportation Sector Strategy Award in 1999.
Jessie Kernan Skills
Jessie Kernan Education Details
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Miami UniversityInternational Studies -
Glenbard North High School
Frequently Asked Questions about Jessie Kernan
What company does Jessie Kernan work for?
Jessie Kernan works for Outside Wave
What is Jessie Kernan's role at the current company?
Jessie Kernan's current role is Executive Consultant.
What is Jessie Kernan's email address?
Jessie Kernan's email address is ke****@****hoo.com
What is Jessie Kernan's direct phone number?
Jessie Kernan's direct phone number is +171479*****
What schools did Jessie Kernan attend?
Jessie Kernan attended Miami University, Glenbard North High School.
What are some of Jessie Kernan's interests?
Jessie Kernan has interest in Volleyball, Snowboarding, Travel, Volunteering.
What skills is Jessie Kernan known for?
Jessie Kernan has skills like Integrated Marketing, Strategy, Crm, Advertising, Marketing Strategy, Digital Strategy, Digital Marketing, Management, Social Media, Web Analytics, Marketing, Direct Marketing.
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