Social Media Specialist
Annapolis, Maryland, United States
-Wrote social media content for platforms including Facebook, Twitter, Instagram, LinkedIn, YouTube (post copy, text overlay for graphics, multimedia, etc.), as well as related content for websites and blogs-Partnered with strategists, community managers, and clients to concept and develop timely, shareable content (graphics, memes, animations, etc.).-Worked side-by-side with graphic designers throughout the content creation process to ensure copy aligns with engaging visuals.-Created content plans and editorial calendars.-Supported engagement tactics, such as live event streaming and comment moderation.-Pulled and reviewed analytics to assess content performance to make improvements.-Presented work and thought process to key stakeholders.-Contributed to social media strategic planning.-Supported additional social media functions as needed, such as community management.