Kerrin Naeff Email & Phone Number

Greater Boston

Leading a team of congress planners in the strategic and tactical execution across three business units covering 7 indications, including 4 treatments for rare diseases.Executed congress activities across US and Global markets to ensure the successful implementation of tier 1 congresses to meet enterprise strategic plans and objectives.Created project management framework for efficient congress planning, driving optimization in partnership with IT solutions. Implemented various event planning and tracking software aiming to enhance efficiencies and monitor the ROI of congresses.Ensured compliant asset management through the promotional and medical review committee (MRC and PRC) process. Partnered with stakeholders on print and digital marketing materials. Created innovative congress content for tracking and analytics, resulting in an increase in ROI.Involved in speaker identification and selection for long-term engagement strategy to drive traffic to educational congress activities, furthering the brand commitment to rare disease Collaborates with the CRM team to optimize technologies and processes to streamline regional congress activities, ensuring proper and timely payments, technology support, and sales field training.

Cambridge, Massachusetts, United States

Implemented global congress strategies to validate and refine the list of target global congresses and align cross-functionally.Developed congress-specific objectives and level of engagement for all internal stakeholders in preparation for annual budget planning.Aligned roles and responsibilities with internal stakeholders/teams, creating a core team working group that was endorsed globally.Optimized the event infrastructure by designing and strengthening operational, analytical, and financial processes.Developed and launched the company's first branded booth and spearheaded the initial corporate event branding for invitations and on-site assets.

Hingham, Ma

Partnered strategically with pharmaceutical and life science clients to understand their event goals and build project strategies to enable them to maximize ROI at global medical meetings and congresses.

Quincy, Ma

Responsible for administrative and operational support for a union representing the educators and staff in all public education across the state. The division of Higher Education supports more than 10,000 members throughout the University of Massachusetts System.

Remote

Directed event planning and operations for a full-service association management firm that provides expert, cost-effective management and administrative support to volunteer-driven organizations.

Tampa/St. Petersburg, Florida Area

Directed event planning and operations for a full-service association management firm that provides expert, cost-effective management and administrative support to volunteer-driven organizations.• Worked with the University President’s Office, Deans and University Departments to plan, and execute activities • Maintained campus-wide conferencing calendar, scheduling all student and university activities• Demonstrated experience in execution and accountability for project coordination by developing and implementing operational policies and procedures for the first university conferencing and event program at the newly opened University Student Center• Coordinated and trained student leaders on all facets of conference and event management services for student organizations, University Departments and outside group reservations utilizing USF facility • Receives external guests, fielded phone calls and directed internal and external customers to the proper department• Demonstrates problem-solving and proactive dealing with complex, situations with diplomacy and tact

Ellenton, Fl

Sarasota, Florida Area

• Personal Assistant to CEO responsible for: calendar, answering phone, mail and email, gatekeeper, travel, production of all corporate documents, host to guests, home and yacht maintenance, corporate jet management all within a highly confidential nature• Executive Assistant to the COO, 3 Vice-Presidents, and Corporate Council responsible for: calendars, answering phones, taking and relaying all messages, travel, production, proof-reading, editing and shipping of all business related documents, buying and shipping supplies, some HR duties• Performed standard and advanced administrative and clerical duties, as well as independent project assignments including receiving external guests, preparing and submitting various reports maintained company-wide calendar and managing multi-line switchboard• Contracted, and arranged on a monthly and annual basis meeting of high complexity and size throughout North America, Caribbean and Europe, coordinated scheduling with external attendees, prepared and circulated agendas and meeting materials

Longboat Key, Fl

Solely responsible for group room sales to yield an annual quota of $720,000 in annual guest room revenue.Manages and solitics new and existing wholesaler, local negotiated rates and tour and travel accounts including AAA and international accounts. Updates internet marketing featuring specials and promotions thru brand.com and third party travel websites.Attends trade shows, conducts sites, media fams on a local and national basis to market the destination and brand.

Arranged and negotiates guest rooms accomondations and services for worldwide medical congress specialist. Handled accounts from selling rooms to on-site guest room specifications in the US and Europe. Maintained detailed invoices, and updates web site to accurately invoice clients, pay hotels and manage existing inventory. Partnered with international wholesalers to bring visitng doctors to major medical conventions around the world.

Sarasota, Florida Area

Managed and solicited new and existing accounts to yield an annual quota of $600,000 in room revenue.Worked to sell and service food and beverage, meeting rooms and additional Hyatt services to groups from all market segments of 38 peak rooms a night or less.Hosted site inspections, maintains strong customer relationships and works with operations staff to ensure high level of customer satisfaction.

San Francisco Bay Area

Planned and serviced meetings, meal functions and activities for groups, staying within the San Francisco Bay Area, for three to six hundred attendees, from around the world. Detailed and communicated group specifications to various hotel departments for groups of all sizes to ensure an exceptional stay and succeful event for attendees.Designed new and creative menus for specific budgets, palates and themes for both on and off property events.

Greater Denver Area

Generated corporate catering sales of $1,000,000 in revenue annually, while maintaining relationships with various sized corporations including Sun Microsystems, Merrill Lynch, and Cooley Godward at the only Four Star Resort in the Denver Metro area.Managed the booking of repeat business and solicited new business in the corporate catering market for 34,000 square feet of meeting space.Applied knowledge of all hotel department operations to effectively upsell the resort as a whole including the restaurant, golf and spa.

Greater Denver Area

Bs, Hospitality Management

Hospitality Management

Activities and Societies: Phi Omega Psi