Kerry Hindhaugh Email and Phone Number

MA Creative and Critical Writing

Nixplay signage is a display solution for business. It allows you to upload rich content from the cloud and stream directly to locations of your choice. Ideal for driving revenue and improving cost efficiency of marketing and operations. A great example of how internet of things can improve your effectiveness.

Working with a range of companies on Data analytics, mobile and DOOH projects. Delivering commercial solutions for cost savings and revenue gains with data insight plans. Optimising Data monetisation for cross channel identities in both the physical and digital marketplace.

Contracted by Neustar for location intelligence connecting mobile, OOH and digital.Neustar micro proximity tech platform can measure engagement with the physical world. This works as a basis and foundation for IOT. Physical 'things' and 'space' connected through clever data analytics to the cloud and digital world. Attribution and predictive modelling. It starts from where your consumers are in the physical world to what they go onto activate in the digital. This can help lead our clients gaining greater business efficiencies. Real world attribution data in realtime.

Future are the No 1 tech publisher and provide content that's with 'him' all through games,entertainment, music, photography, creative and design. A trusted position with consumers means rich data that can target audiences through their passion points. the acquisition of Net Communities strengthened the B2B position as well as B2C reaching 62% of male 18-44 who are looking to purchaseThe ecommerce provides ux opportunities to work with data for preferred partners at all stages of consideration to purchase. Leading the way in programmatic. working strategically to enable advertisers access to the most demanded inventory through guaranteed buys.

Responsible for bringing to life the commercial potential for Outdoor from traditional print into the creative and interactive digital world.Social local and mobile are at the heart of the consumer life in the physical world. Connecting the digital and physical world to deliver a connected experience for the consumer is very exciting for outdoor and marketing communications.

Responsible for 42 Channels sold through Sky Media Channel Partners. For example Discovery Networks, EMAP Music channels, Flaunt, Vault, History Channel, National, Geographic All commercial activities from TV airtime Internet online to Interactive services, sponsorship Brand selling and extending commercial revenues to new streams.

Opus was anew start up to sell GWR radio sales and Classic Fm in the national marketplace.We launched a new proposition to market 'the mix' to the advertising market to trade our business in agencies and created a new client team to sell Classic FM direct to clients. Eventually Capital Radio and Opus became Global Radio.

I started my career at Capital Radio 1994-1997 and then returned after OPUS/Classic FM to lead the Client Development, creative and strategic teams. So spent 6 fond years with the Group. The latter years I launched the first brand sales team for XFM and we won the media week sales team of the year for our client strategy implemented in 2003.The team of 26 were across 5 teams and commercialised all aspects of the Capital Radio Group portfolio. Now known as Global Radio