Kerry Alexander Email and Phone Number
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Strategic senior marketing content creator with a proven track record helping growth-driven companies tell their story and build brand loyalty. Experienced writer and editor with a knack for creating content that drives action. Trusted advisor to top corporate executives able to effectively capture and communicate their voice through multiple media platforms. Strong collaborator who can be counted on to lead teams, manage projects, and deliver results.Expertise: Writing and editing for print and web; Marketing campaigns and lead generation; Content strategy and management: websites, intranets, portals; Social media: Blogs, twitter, Google+, LinkedIn, Facebook; Brand strategy and positioning; Marketing collateral and sales enablement; Project management; Corporate communications and messaging; Executive script and speech writing; Public relations and media outreach; Conference and event planning; Microsoft Office: Word, Excel, PowerPoint; Adobe Creative Suite: InDesign, Photoshop.
Kerry Alexander Content Marketing
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Kerry Alexander Content MarketingBainbridge Island, Washington, United States
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Content Marketing StrategistAvalara Dec 2013 - PresentDurham, Nc, UsContent Marketing Strategist, September 2021 - PresentSenior Marketing Content Manager, Feb 2017 - September 2021Marketing Programs Manager, Demand Generation, Dec. 2013 - Feb. 2017 Oversees marketing content strategy, writing and execution for Avalara, a market-leading tax compliance automation SaaS company. Researches and writes timely, relevant marketing assets including whitepapers, ebooks, direct mail, reports, guides, fact sheets, infographics, and other content-driven materials. Delivers high quality, relevant content to the channel that encourages partner engagement and drives new business. Elevates campaign quality and effectiveness by ensuring emails, landing pages, digital ads, social copy, content syndication, and offers are relevant, on-point and engaging with the goal of moving the prospect further and faster through the buying journey and improving conversion rates. -
Senior Content Marketing ManagerNuance Communications Mar 2011 - Dec 2013Burlington, Ma, UsNuance acquired Varolii in October 2013Senior Content Marketing Manager, Varolii Corporation, July 2013 - October 2013Senior Marketing Writer, Varolii Corporation, March 2011 - July 2013Delivers compelling copy that generates sales leads and builds brand awareness. Devises strategic marketing campaigns aimed at engaging customers and prospects within six vertical market segments and two lines of business. Creates customer-facing marketing materials and sales tools (white papers, web content, case studies, product overviews, demos). Drives social media initiatives that position the company as a thought leader in the market. -
Marketing Consultant/OwnerEllipses Sep 2010 - Feb 2012Worked with clients to identify new sales channels and develop lead generation programs to go after new business. Helped focus objectives, define value propositions and leverage the skills of their teams to expand existing business as well as close new customers. Revamped sales collateral and website content to more accurately reflect competitive advantage, highlight products and services and create more conversion opportunities.
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Communications ManagerColliers International Nov 2006 - Jul 2010Toronto, Ontario, CaManaged corporate communications and marketing collateral development for this global commercial real estate firm with offices in 56 countries. Ensured the company's product and services positioning remained aligned and consistent worldwide. Member of global marketing advisory group and liaison to regional marketing and sales teams in North America, Asia Pacific, Europe and Latin America. Content advisor and lead writer for all executive communications for global CEO and North America senior leadership. -
Communications ManagerWashington Technology Center Feb 2004 - Nov 2006Seattle, Wa, UsRaised the profile of this economic development organization through an aggressive media campaign and statewide communications strategy. Developed stories, editorials, profiles and case studies that illustrated the organization’s mission and broadened understanding of WTC’s role in working with Washington researchers and entrepreneurs. -
Writer/EditorFreelance Apr 2002 - Feb 2004Championed writing, editing, and promotion projects for private, nonprofit and government organizations on a contract basis. Clients included wireless technology start-up, Bluesky Broadband, Habitat for Humanity (Thurston County), Bellevue Family YMCA, and Washington State Coalition on Adult Basic Education.
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Marketing Communications ManagerVotehere, Inc. Mar 2000 - Apr 2002UsBuilt a marketing and PR strategy from the ground up for this election technology start-up. Created a footprint for the company in the global market, positioned corporate leaders as experts in the field and helped the sales team introduce a new product to the market. Developed marketing materials that explained the company’s patented technology in a consumer-friendly manner and created demand in the marketplace. -
Pr/Communications ManagerBellevue Chamber Of Commerce Aug 1996 - Mar 2000Bellevue, Wa, Us -
Communications CoordinatorWashington State Dental Association Nov 1990 - Aug 1996
Kerry Alexander Skills
Kerry Alexander Education Details
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University Of WashingtonCommunications
Frequently Asked Questions about Kerry Alexander
What company does Kerry Alexander work for?
Kerry Alexander works for Kerry Alexander Content Marketing
What is Kerry Alexander's role at the current company?
Kerry Alexander's current role is Content marketing strategist and word wizard.
What is Kerry Alexander's email address?
Kerry Alexander's email address is ke****@****msn.com
What is Kerry Alexander's direct phone number?
Kerry Alexander's direct phone number is +120677*****
What schools did Kerry Alexander attend?
Kerry Alexander attended University Of Washington.
What skills is Kerry Alexander known for?
Kerry Alexander has skills like Corporate Communications, Marketing Communications, Marketing, Strategic Communications, Public Relations, Editing, Internal Communications, Web Content, Lead Generation, Messaging, Marketing Strategy, Leadership.
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