Kerry Cusack's Location
Bondi Beach, New South Wales, Australia, Australia
Kerry Cusack's Contact Details
Kerry Cusack work email
- Valid
- Valid
Kerry Cusack personal email
n/a
About Kerry Cusack
My professional interests include transformational business strategies, sales optimisation and revenue growth. I have a demonstrable track record in building, leading and motivating teams to achieve high performance.
Kerry Cusack's Current Company Details
Kerry Cusack Work Experience Details
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Ceo And Executive DirectorModibodiBondi Beach, Nsw, Au
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Ceo/Executive DirectorModibodi Aug 2023 - PresentAu
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Chief Commercial OfficerAlquemie Group May 2022 - Aug 2023Sydney, Nsw, Au -
Managing Director - Vertical Brands & General Manager SurfstitchAlquemie Group May 2021 - May 2022Sydney, Nsw, AuAlquemie Group is a retail brands investment and growth platform.The Alquemie portfolio currently includes General Pants, LEGO® Certified Stores, Ginger & Smart, SurfStitch and Pumpkin Patch, with a pipeline of additional investments planned.Alquemie Group is managed by @ACTA Capital, a private equity firm specialising in retail and consumer investments and growth capital across industries.
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Head Of International BusinessRetail Apparel Group Aug 2019 - May 2021Sydney, AuWithin 18 months (through COVID), launched business into 17 European markets partnering with Zalando, Zappos and Nordstrom in North America, and online via international wholesale channels, digital marketing strategy, off shore warehousing.Development and management of Strategy, P&L, OTB, Buying. -
General Manager Bondi Bather & Jets SwimwearThe Pas Group Limited Aug 2017 - Aug 2019P&L, Leadership - Planning, Product Development, OTB, sales via DTC & International Wholesale in 32 markets, Marketing, Supply Chain.
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Founder And General ManagerBondi Bather Australia ® Feb 2012 - Aug 2017Created Bondi Bather, launched the brand into Australia via retail and wholesale, international wholesale into Europe and North America, and online. Managed all aspects of the business from product development, Supply Chain, Sales.Sold the business to ASX listed The PAS Group.
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Head Of Digital Marketing, Sales & Service (Contract)Optus Aug 2011 - Feb 2012Macquarie Park, Nsw, AuHeadhunted by Optus to develop one of six transformational business strategies to build and grow online sales, plus drive cost reduction through online self-service transactions, digital product marketing and new revenues, reporting to the Managing Director. -
Sales And Marketing Director Cudo (Consultant)Nine Entertainment Jan 2011 - Jul 2011Nashville, Tennessee, UsMoved to digital start-up to manage overall sales and marketing responsibility on a six-month contract. Built sales team of 40 people nationally and created a small marketing function focussing on site optimisation and revenue growth, email marketing and brand. -
General Manager MarketingVodafone Mar 2009 - Nov 2010London, GbFollowing the Vodafone & 3 Mobile, moved into the newly formed VHA, managing all areas of marketing communications across the Vodafone & 3 brands. Met significant merger cost reduction targets across media, advertising and print vendors with appointments all made within the first six months. Managed two separate brand and comms teams, in different locations until Sept 2009. Designed and executed new structure, achieving headcount reduction target. Accountable for OPEX budget of $100m+, with responsibility for integrated planning, retail marketing, advertising and media, brand, sponsorship, business marketing, existing customer marketing and an internal production team. -
General Manager, Marketing CommunicationsHutchison Telecoms Apr 2008 - Mar 2009St Leonards, Nsw, AuReturned to Marketing to restructure the department and improve communications effectiveness, as well as redevelop retail and online presence to align with brand. Reporting directly to the Director of Sales, Marketing and Product, the role required management of a team of approx 35 people, with responsibilities across integrated planning, retail marketing, advertising and media, brand, sponsorship, business marketing, existing customers, online and an internal production team. The role also required management of three creative agencies and a media agency. -
General Manager, Online And Direct Sales And MarketingHutchison Telecoms Jul 2007 - Apr 2008St Leonards, Nsw, AuMoved into a newly created department to structure and recruit a team to provide online purchasing functionality and improve three.com.au brand experience. Exceeded sales budget every month across both channels, taking both channels to 9% of overall sales mix within six months. Completed an overarching online strategy, currently being executed across multiple business functions including eCommerce, existing customers, business to business, products and services and corporate communications. Scoped, documented and managed the implementation of a new eCommerce sales platform. Aligned online media to sales targets through the introduction of alliance partners, search engine marketing, optimisation and performance based media. Appointed a new SEM agency and reduced CPA.
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Head Of Marketing CommunicationsHutchison Telecoms Mar 2003 - Jul 2007St Leonards, Nsw, AuManaged the restructure of the advertising and marketing budget, increasing media allocation from 60% to 70%, and reducing production budgets. Appointed a new advertising agency that were appropriately aligned with the business objectives. Played a key role in defining the communications strategy for the migration of all post paid Orange customers from the CDMA network to the 3G network, and subsequently managed the development of all customer communication throughout the successful transition.
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Consumer Acquisition ManagerOptus Mar 2002 - Mar 2003Macquarie Park, Nsw, AuJoined Optus following a relocation from the UK to Australia. Significant achievements:Played a key role in the successful transition of mail house services into a more cost efficient solution managed by an internal print production teamSignificantly rationalised the printed communication materials through consolidation and simplificationSuccessfully managed all customer communications across the rollout of DSLKey responsibility within this role was to manage the development of all communication material for business and consumer products within the customer information portfolio for the fixed wire, narrowband and broadband services. This included the development of briefing documents for below the line activity, collateral and point of sale materials through to development and distribution, to achieve sales forecasts and meet channel requirements.
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Product Marketing ConsultantEnergis Plc Dec 1999 - Dec 2001Headhunted through a previous advertising role, the key responsibility focused on the launch of voice, data and internet products to the business market. This involved working alongside the Corporate Marketing Manager to ensure strategic integration of the product portfolio into partnership marketing plans, through advertising, events, sponsorship and support materials. Additionally, this role involved the day to day management of the advertising agency to ensure creative was aligned with the overall strategy. This role also assisted in the development of the annual marketing strategy, including category management, promotional and price aspects of the marketing mix. -
Account ManagerMillennium Advertising And Marketing Feb 1997 - Dec 1999Medium-size, full service advertising agency
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Marketing Executive (Intern)Diesel May 1996 - Feb 1997Breganze, Vi, It
Kerry Cusack Skills
Problem Solving
Media Planning
Marketing Communications
Advertising
Budgeting
Business Transformation
Ecommerce
Online Communications
E Commerce
Budgets
Sem
Integrated Marketing
Online Marketing
Seo
Marketing Strategy
Strategy
Digital Marketing
Account Management
Business Strategy
Online Advertising
Leadership
Telecommunications
Corporate Communications
Entrepreneurship
Email Marketing
Team Management
Product Marketing
Strategic Planning
Digital Media
B2b
Start Ups
Kerry Cusack Education Details
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Queens University Of BelfastFashion Design & Marketing -
Victoria College BelfastEnglish Literature
Frequently Asked Questions about Kerry Cusack
What company does Kerry Cusack work for?
Kerry Cusack works for Modibodi
What is Kerry Cusack's role at the current company?
Kerry Cusack's current role is CEO and Executive Director.
What is Kerry Cusack's email address?
Kerry Cusack's email address is ke****@****.com.au
What schools did Kerry Cusack attend?
Kerry Cusack attended Queens University Of Belfast, Victoria College Belfast.
What are some of Kerry Cusack's interests?
Kerry Cusack has interest in Health.
What skills is Kerry Cusack known for?
Kerry Cusack has skills like Problem Solving, Media Planning, Marketing Communications, Advertising, Budgeting, Business Transformation, Ecommerce, Online Communications, E Commerce, Budgets, Sem, Integrated Marketing.
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