Kerry Dyer

Kerry Dyer Email and Phone Number

Executive Director Product Strategy at Dow Jones @ Dow Jones
new york, new york, united states
Kerry Dyer's Location
New York, New York, United States, United States
Kerry Dyer's Contact Details

Kerry Dyer work email

Kerry Dyer personal email

n/a
About Kerry Dyer

I am an experienced digital ad sales team leader and BRAND CHAMPION with a proven track record in brand transformation moving a legacy media brand to the digital platform. Through my abilities to conceptualize and execute strategic go-to-market sales strategies, I take great pride in being a motivational leader who guides the national sales team and engages clients in a proactive and consultative sales approach, resulting in robust client partnerships and overall revenue goal achievement.Specialities:- Brand Champion- National Sales Team Management, Leadership & Mentorship- Digital Media Sales Expertise- Revenue Generation & Goal Achievement- Growth Plan Development - Strategic & Go-to-market programs- Custom Integrated Sponsorships- Strategic Brand Positioning & Pitch Development - Content Strategy & Marketing- Branded Content Expertise- Business Development - Strategic Partnerships- Communicating with C-Level Executives - Consultative Selling & Presentation Skills- Cultivating & Retaining RelationshipsExperience in Finance, News,

Kerry Dyer's Current Company Details
Dow Jones

Dow Jones

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Executive Director Product Strategy at Dow Jones
new york, new york, united states
Website:
dowjones.com
Employees:
4713
Kerry Dyer Work Experience Details
  • Dow Jones
    Executive Director Product Strategy
    Dow Jones Feb 2023 - Present
    United States
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  • Dow Jones
    Barron’S Group Client Solutions Director
    Dow Jones Jan 2020 - Present
    New York, New York
    Barron’s Group Client Solutions Director
    View
  • Dow Jones
    Client Partner
    Dow Jones Aug 2018 - Present
    Greater New York City Area
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  • Dow Jones
    Client Solutions Executive Director Finance
    Dow Jones Aug 2021 - Apr 2023
    New York, New York, United States
    View
  • Dow Jones
    Barron’S Group Client Solutions Director
    Dow Jones Jan 2020 - Feb 2023
    New York, New York
    Barron’s Group Client Solutions Director
    View
  • U.S. News & World Report
    Chief Advertising Officer
    U.S. News & World Report Oct 1997 - May 2018
    New York, New York
    Advertising Sales & Marketing team leader and overall “Brand Champion” throughout successful U.S. News brand transformation to premium digital publisher.Member of U.S. News Executive Committee that implemented digital brand transformation plan beginning in 2011. Plan centered around four content verticals: Investing & Personal Finance, Health & Wellness, News & Thought leadership, Education. Responsibility for leading national advertising sales and marketing team.Transformation executed in two phases; Phase One (2011-2014) marked by rebuilding team and re-introduction of U.S. News brand to advertising marketplace. Phase Two (2015-2017) focused on brand expansion, revenue growth.Highlights include: - Consistent YOY revenue growth throughout transformation- Conceptualized and executed new go-to-market brand value proposition around strategic "Life Decisions" theme- Grew Sales and Marketing Sales staff- Introduced new dedicated Healthcare and Education advertising units- Developed concept and team to launch U.S. News Branded Content studio and offering- Built and maintained senior client and agency relationships with key decision makers
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  • Young & Rubicam
    Media
    Young & Rubicam Dec 1984 - Sep 1997
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Kerry Dyer Skills

Publishing Integrated Marketing Digital Strategy Digital Marketing Digital Media New Media Advertising Sales Online Advertising Advertising Marketing Strategy Sales Management Media Planning Strategic Partnerships Sales Strategy Audience Segmentation Digital Advertising Skills Go To Market Sales Strategy Digitial Advertising Branded Content Sales

Kerry Dyer Education Details

Frequently Asked Questions about Kerry Dyer

What company does Kerry Dyer work for?

Kerry Dyer works for Dow Jones

What is Kerry Dyer's role at the current company?

Kerry Dyer's current role is Executive Director Product Strategy at Dow Jones.

What is Kerry Dyer's email address?

Kerry Dyer's email address is ke****@****nes.com

What is Kerry Dyer's direct phone number?

Kerry Dyer's direct phone number is +121271*****

What schools did Kerry Dyer attend?

Kerry Dyer attended Boston College.

What skills is Kerry Dyer known for?

Kerry Dyer has skills like Publishing, Integrated Marketing, Digital Strategy, Digital Marketing, Digital Media, New Media, Advertising Sales, Online Advertising, Advertising, Marketing Strategy, Sales Management, Media Planning.

Who are Kerry Dyer's colleagues?

Kerry Dyer's colleagues are Lin Tracy, Brandon Brown, Lauri Saint-Germain , M.s.ed. (She/her), Aaron Jeremy Raj, Partha Dubasi, Victoria Zaytseva, Hayley Outslay.

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