Kerry O'Brien Email & Phone Number
@nbcuni.com
7 phones found area 212 and 201
LinkedIn matched
Who is Kerry O'Brien? Overview
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Kerry O'Brien is listed as Manager Product Analytics at Optimum, based in Garden City, New York, United States. AeroLeads shows a work email signal at nbcuni.com, phone signal with area code 212, 201, and a matched LinkedIn profile for Kerry O'Brien.
Kerry O'Brien previously worked as Director of Digital Research, SME Peacock at Nbcuniversal and Director, Research & Analytics, WarnerMedia at Warnermedia. Kerry O'Brien holds Ba, Philosophy from Gettysburg College.
Email format at Optimum
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AeroLeads found 2 current-domain work email signals for Kerry O'Brien. Compare company email patterns before reaching out.
About Kerry O'Brien
Expansive experience analyzing digital data, including OTT / CTV (AVOD, SVOD), traditional TV, Emerging Technologies, Digital (web / apps), Social, and Gaming. Translate insights for Marketing / Ad Sales, Product / Programming that support strategic decisions.Collaborate with stakeholders and business leaders, including C-Suite, Product Owners, Sales, Marketing, Creative, Programming, Communications and Technology / Development teams and provide data insights that drive KPIs.Build, develop, and lead high-performing teams to think strategically and act impactfully through empowering decisions.Areas of Expertise:Data Standardization & Auditing Vendor Relations & Negotiation Employee Training & Development/ Mentoring Adobe AnalyticsGoogle AnalyticsComscoreNielsen DataAdvanced Excel SkillsTableauLookerVarious Social Analytics tools (Sprinklr, Shareablee, ListenFirst, NSG) Conviva JIRA / ConfluenceForecastingMMM
Listed skills include Digital Media, Comscore, Digital Strategy, Television, and 51 others.
Kerry O'Brien's current company
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Kerry O'Brien work experience
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Director Of Digital Research, Sme Peacock
Led team for Ad-Sales and Marketing Research which supported digital / cross-platform sales (through March, 2024)Continuously researched what users were gravitating towards, what programming had a higher lifetime value, churn / waterfall analyses, and what programming worked best for certain advertisers / categories using various internal and external data sources, assisting stakeholders sell in sponsorships and partnerships, as well audience sizes for specific content.Compiled data and narratives for GTM / Upfront Pitches, competitive landscape analyses, helping with pre- and post-sales reporting for clients, creating thought leadership publishable papers / analyses.
Director, Research & Analytics, Warnermedia
Managed truTV’s Digital and Social Research for programming / product teams.Ensured data being collected aligned with needs of key stakeholders / partners who required it to make effective business decisions, through collaboration with internal and external partners.
Senior Director, Global Data Implementation
Led international team to support VIMN in reporting on performance of products / brands globally.Culled together data / presentations and presented findings for C-Suite and Product Owners regarding product’s performance hitting on key KPIs and providing actionable insights, improving metrics / KPIs (TVE logins, video views, time spent, referrals).Oversaw and managed Adobe Analytics, comScore, Nielsen, and other 3rd- and 1st-party implementations for Viacom globally, resulting in simplified data analysis and KPI tracking across brands, countries, and products.
Vice President, Digital Ad Sales Research
Oversaw Ad Sales digital research needs for A+E Networks Digital Sales Team. Educated and informed ad sales clients and upper management on industry and consumer trends, competitive insights, and A+E Digital’s position in such areas.Headed up digital syndicated, proprietary, consumer insights, and ad effectiveness research for sales organization, helping increase and retain sales across digital properties and gain marketplace share.Initiated and supported proprietary research (Ad Effectiveness, Consumer Insights, Usability) via various internal and external partnerships, showing value of partnerships to clients and retaining / increasing market share.
Senior Director, Digital & Cross-Platform Research
Helped Discovery Digital Sales team prospect and bring in incremental funds through actionable pre- and post-buy analyses.Created, fielded, and tallied results for (and managed via 3rd-party vendors) digital-only and cross-platform (digital / TV / mobile) Ad effectiveness studies, demonstrating successful outcomes for partnerships in emerging marketplaces.Dissected internal and external traffic / trends through various monthly and quarterly reports, informing internal clients how brands and products were performing on their own and competitively.
Senior Manager, Digital Research & Planning
Manager, Digital Research & Planning
Senior Research Analyst
Kerry O'Brien education
Ba, Philosophy
Associate Of Arts And Sciences (Aas), Advertising & Communications
Project Management
Frequently asked questions about Kerry O'Brien
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What company does Kerry O'Brien work for?
Kerry O'Brien works for Optimum.
What is Kerry O'Brien's role at Optimum?
Kerry O'Brien is listed as Manager Product Analytics at Optimum.
What is Kerry O'Brien's email address?
AeroLeads has found 2 work email signals at @nbcuni.com for Kerry O'Brien at Optimum.
What is Kerry O'Brien's phone number?
AeroLeads has found 7 phone signal(s) with area code 212, 201 for Kerry O'Brien at Optimum.
Where is Kerry O'Brien based?
Kerry O'Brien is based in Garden City, New York, United States while working with Optimum.
What companies has Kerry O'Brien worked for?
Kerry O'Brien has worked for Optimum, Nbcuniversal, Warnermedia, Viacom, and A+E Networks.
How can I contact Kerry O'Brien?
You can use AeroLeads to view verified contact signals for Kerry O'Brien at Optimum, including work email, phone, and LinkedIn data when available.
What schools did Kerry O'Brien attend?
Kerry O'Brien holds Ba, Philosophy from Gettysburg College.
What skills is Kerry O'Brien known for?
Kerry O'Brien is listed with skills including Digital Media, Comscore, Digital Strategy, Television, Social Media, Digital Marketing, New Media, and Content Strategy.
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