Kerry Finsand Email & Phone Number

Portland, Or, Us

I deliver top-tier support for our innovative cashless payment solutions, ensuring customers have seamless interactions with our products. Based in Portland, Oregon, I monitor and respond to customer requests, provide advanced troubleshooting, and guide users through technical setups. I consistently meet key performance metrics, maintaining a 90% CSAT score. I collaborate across teams to continuously improve the customer journey, taking a hands-on, proactive approach to enhance the PayRange experience and help our customers maximize the value of our products.

Took time off to pursuit personal interest and focus on my health.

Portland, Or, Us

Responsible for generating increased sales and customer contacts through the creation of digital and print marketing communications to push awareness of Jubitz company news, specials, and events to internal and external customers. Worked along side a Marketing Coordinator that I hired. Took the initiative to improve department documentation and training.

Drive product brand management, digital and direct marketing development, market share expansion, territory penetration, brand awareness and revenue growth for a construction supplier on a national and international scope. Exercise cross-functional and collaborative leadership with sales department in launching and implementing marketing campaigns targeting new and existing distribution partnerships. Develop and deliver effective marketing campaigns and innovative methodologies involving strategic planning, creative collateral development while also overhauling and establishing structure to enable significant growth. Cultivate, retain and oversee vendor relationships with over ten trade associations. Exercise astute negotiation tactics to obtain cost efficiencies.Take charge of CRM utilization including training curriculum design and delivery to staff members while also implementing MQL and SQL qualified workflow programs.Took leadership responsibility for the planning and execution of 20+ trade and sales road shows across the country in 2019 alone. Coached personnel on giving compelling and informative presentations on product portfolio while highlighting competitive advantage. Elevated profitability and enabled new revenue streams by rolling out new leading-edge products into new markets, including concrete forming products within a previously unpenetrated international market.

Capitalized on extensive industry network to obtain corporate clientele and provide strategic consulting on sales, marketing, product development and training initiatives. Analyzed departmental operations and identified opportunities for process and quality improvements while also introducing innovative digital and direct marketing methodologies.Skyrocketed revenue, visibility and participation for the Portland Beer Week 2016, including the curation and facilitation of 100+ engaging events. Drove community partnerships, media coverage and brand co-marketing.Spearheaded the Rye Beer Fest and integrated successful philanthropic accomplishments of raising $10K for the Children’s Cancer Association from prolific profits and by capturing national media coverage.

Portland, Us

Directed full-phase start-up operations with entrepreneurial vision and assertive leadership of an SaaS online publisher specializing in craft beer. Targeted a niche community of beer enthusiasts by showcasing compelling content. Took responsibility for company’s bottom line, rolling out cost-efficient, revenue-enhancing practices while ensuring performance enhancement of cross-functional teams. • Achieved entrepreneurial venture from start-up to company growth and market dominance to acquisition phases.• Secured $250K in angel funding and engineered company infrastructure as a result of being honored as one of three companies to participate in a local technology incubator facilitated by Upstart Labs.• Took leadership initiative to establish and maintain meaningful relationships with external partners also targeting the craft beer connoisseur demographic. Landed advertising and sponsorship contracts with Whole Foods Market, Buffalo Wild Wings, Widmer Brothers and area brew pubs and dining establishments.• Garnered 700+ listings in a successful advertising campaign which enabled local and national restaurants, bars and breweries to pursue business promotion in the online directory and to purchase the company’s marketing software.• Captured national media attention within Entrepreneur Magazine, the Portland Business Journal and multiple blogs with an expansive readership.• Attained industry-wide recognition for first-rate marketing accomplishments with the receipt of prestigious awards including being a finalist in the 2013 SoMe Social Media Awards and 1st Place in the 2010 SoMe awards for introducing the most functional yet also innovative social media tool.• Trained, coached, mentored and oversaw ten sales contractors with an emphasis on continually delivering first-rate customer service. Directed teams in implementing direct and digital marketing campaigns.

Chicago, Il, Us

Initially hired as an Account Executive, promoted after six (6) to assume a sales and marketing role centered around creating the company’s Community Management position, which was designed to connect buyers and sellers via social media marketing platforms.Recognized as a top performing business development representative company-wide. Efforts led to the successfully expansion of the community management program to points beyond the Portland / Seattle region.Build and maintain productive and lasting relationships with a diverse client base, encouraging revenue growth.Strong lead generation and qualification role, including identifying revenue opportunities within potential and existing accounts. Recognized for using strong sales, marketing and account management skills for expanding business relationships.Organized and executed local & regional marketing projects on time and under budget.

Provided Internet publishers as well as consumer product organizations with marketing, social media and sales experience, incorporating both traditional and digital channels into the strategy for each client. Selected engagements include: Field Marketing Manager; Tribeca Light; Portland, OR; August ’09 - March ‘10 Planned the marketing strategy in support of local distributors and vendors, designing customized marketing campaigns for both on-premise and off-premise locations throughout Oregon in support of a new product that was introduced by the makers of Mike’s Hard Lemonade. Crafted the marketing plan for the launch, incorporating brand ambassadors, social media, online advertising as well as special merchandising and sample promotions. Recognized for superior performance (top producer out of five (5) different test markets.) Social Media Strategist; GoSeeTell; Beaverton, OR; March ’09 - August 09 Designed and executed marketing strategies, utilizing Facebook and Twitter to attract new leads for Portland-area businesses as well as international clients that provided services within the hospitality industry. Trained clients concerning the “best practices” concerning the drafting and execution of social media campaigns. Freelance Marketing Copywriter; Portland, OR; Ongoing since June ‘07 - June 2015 Authorized numerous marketing presentations as well as articles that were published in specialty publications and blogs including the Portland Tribune, Beer Northwest, The Oregon Beer Growler and Travel Oregon.

Managed and executed pre-beta strategy and development of new web 2.0 social network. Created revenue through website and email marketing sales to small to medium-sized businesses. Presented to Portland State University class on web 2.0 marketing. Completed Invention to Venture small business workshop to gain knowledge for pitching to investors.

West Hollywood, Ca, Us

Worked in fast-paced environment selling Search Engine Marketing (SEM) services to small- and medium-sized companies throughout Oregon and southwest Washington (a top-performing region); worked remotely and reported to the Regional Sales Manager in Seattle. Promoted from Account Executive in less than one (1) year. Grew billed revenue by $8-10k a month in ’07, up from 40K in ’06 and increasing revenue from ’06 approximately 100K, via new business development, up-selling for pay-per-click programs, researching markets, and developing client proposals. Won multiple awards, including President’s Club Award four times in ten months, May ’07 Sales Contest for most new transactions (nine) in a two-week period, and Q2 ’07 Sales MVP for Northwest region. Assisted clients in choosing keywords and URLs; write ad copy and sell newsletters; sponsorships to local businesses and ad agencies; create pay-per-click campaigns hosted on CitySearch, Google and Yahoo!

St. Louis, Mo, Us

Recognized as the top account manager after the 1st month as a participant in a nationally-recognized sales training program. Developed extensive experience in marketing and outside sales; grew sales via cold calling and foot canvassing. Named Regional Top Branch Corporate Account Manager, Super Elite Salesperson (top five [5] regionally) & Corporate MVCP.

Bachelor Of Arts - Ba, Communication; Public Relations Emphasis

Coursework, Business Administration