Connect the city's most vulnerable residents with recreational opportunities and resources such as free food, household supplies, and social supports. Promote safe ways to stay connected to improve mental and physical health, and prevent violence. Develop processes to streamline workflow and position the team for success. •Promoted $4.2 million in CARES Act grant opportunities to like-minded organizations across the city. This supported small nonprofit organizations, and advanced the department’s mission by complementing the programs offered by the department.•Promoted financial and in-kind donations to expand the department's efforts to support the community's most vulnerable, resulting in $5 million in contributions. •Increased media coverage by 135% through consistent, proactive outreach and thoughtful responses to reactive inquiries. Served as department spokesperson, and prepared department leaders to conduct media interviews.•Enhanced the department’s communication vehicles to improve communication and implement measurement. Moved the printed summer camp guide to a website integrated with online registration. Increased strategic management of social media to increase engagement (X/Twitter): 82% and Instagram: 110%), page views (Facebook: 84%) and followers (Instagram: 32%).

Provided strategic marketing and public relations counsel and strategy development and execution to a variety of clients. Industries Served: Government ׀ Construction/Development ׀ Media/Publications ׀ Childcare ׀ Nonprofit Specialties: Strategic Marketing & PR Planning ׀ Media Relations ׀ Social Media Strategy ׀ Writing ׀ Community Outreach

Created a consistent, unifying image for the Department and its eight seemingly disparate Divisions through the development and articulation of a new brand. Doubled the team in size to address the increased communication opportunities the new brand presented and add specialized skillsets.•Planned regional activities to promote the Governor’s State of the State address and bring department leadership to communities that don’t often see a representative from the state. Organized a series of events that represent all areas of the department, including site visits, listening sessions with licensees, and public education events.•Increased employee engagement through an internal communication strategy. Developed email digest to streamline communications; increased read rates from 15% to 46% in six months. Relaunched the intranet as a central source of information. Planned annual All Staff meetings for 900 staff to share project updates, connect staff with leadership, and provide networking opportunities; 85% of staff reported these objectives were met. •Positioned the director as a thought leader in women’s issues and leadership. Identified speaking opportunities. Prepared speeches and presentations for events such as budget testimony before the Ohio General Assembly.

• Overhauled processes to ensure consistency of messaging across channels and begin to track compliance with public records requests.• Achieved the goal of neutral media coverage around the announcement of the closure of two residential facilities through a crisis communications strategy. • Developed a proactive outreach strategy to educate legislators, individuals and families, and direct service providers about changes to the federal Centers for Medicare and Medicaid Services guidelines and the state’s work to protect critical federal funding while addressing concerns around safety and access to services.

• Increased performance and collaboration by engaging faculty and staff in the university’s culture transformation efforts. The retained consulting firm now shares the engagement strategies used with clients as a best practice. • Marketed the completion of a health assessment to faculty and staff through an omnichannel approach. Achieved a completion rate of 97%+ compared to a goal of 85%.

• Streamlined communication to enable 9,000 bankers across the globe quick access to information about new products and changes in business processes from a single source. Developed a new mobile-friendly daily email newsletter and corresponding web presence.• Developed an executive briefing packet to prepare senior leadership to facilitate weekly meetings with the president.

• Leveraged an omnichannel approach to illustrate how agents go beyond selling insurance and care for the community by providing necessities after a catastrophe. Efforts increased employee engagement and led competitors to follow suit.

• Increased roadway safety by promoting the company's sponsorship of National Sobriety Checkpoint week. According to the Franklin County DUI Taskforce, drunk driving incidents were the lowest in recent years.

•Executed seasonal marketing campaigns designed to increase brand loyalty and credit card usage.