Kerry Van Der Mescht Email & Phone Number

Glasgow, Scotland, United Kingdom

1) Update content on client websites2) Maintain client websites3) Monitor, analyse and update all websites and blogs, to ensure ideal user experience (UX) and customer journey, based on information gathered from Google Analytics and user testing.4) Analyze and implement edits to improve the overall look and feel of all client websites and blogs5) Create and execute client SEO strategies6) Create and execute client PPC strategies7) Populate and encourage engagement on client Social Media platforms in line with each clients' online goals8) Consult and advise on tracking plans so as to ensure correct data is being reported on, and strategic and data-driven decisions can be made effectively.9) Create client reports based on data from reporting tools, to assist with data-driven business decisions when requested10) Create and send out newsletters off client CRM systems. 11) Monitor, manage and report on all newsletter send statistics, and optimise accordingly.12) Update and maintain email marketing databases for clients. 13) Monitor online brand reputation for all clients. 14) Create digital strategies for clients.

Cape Town Area, South Africa

1) Update content on portfolio of websites and maintain all websites. 2) Work with developers to continually add new functionalities, pages, tools and features to all websites. 3) Monitor, analyse and update all websites and blogs, to ensure ideal user experience (UX) and customer journey, based on information gathered from Google Analytics and user testing.4) Improve the overall look and feel of all websites and blogs.5) Create and execute the SEO strategy over all websites and blogs6) Create and execute the PPC strategy on Facebook7) Create, populate, monitor and optimise Social Media platforms so as to increase brand awareness and engagement. 8) Implement a tracking plan so as to ensure correct data is being reported on, and strategic and data-driven decisions can be made effectively.9) Create reports based on data from reporting tools, to assist with data-driven business decisions10) Send out newsletters off CRM system. Monitor, manage and report on all newsletter send statistics, and optimise accordingly.11) Monitor online brand reputation. 12) Create detailed reports based on online activities.13) Create digital strategies for portfolio of companies.

Cape Town Area, South Africa

The purpose of the Web Analyst is to support the Senior Web Analyst in providing support to lead generation and sales activities conducted by the marketing division through managing, monitoring and optimising relevant platforms, systems and projects.Key responsibilities include:1) Update content for portfolio of GetSmarter websites and landing pages.2) Monitor website activity and optimise accordingly to deliver positive user experience and increase conversions.3) Support and execute on technical related tasks and projects related to the following: - Google Analytics - Search Engine Marketing - Website functionality - System and platform integration4) Assist with the optimisation of activities in CRM for the marketing division.5) Work with relevant role players to implement technical component of SEO strategy6) Conduct technical training with the marketing division to improve overall division knowledge and efficiency.

Westlake Business Park

Achievement Awards Group (AAGroup) is a performance improvement company specialising in recognition and incentives. AAGroup does this by increasing you staff's job satisfaction, and motivating your staff to improve their performance, therefore resulting in increasing your company's profits. I assist with all online and offline Marketing tasks* Social Media* Copy editing and proofreading* Website analysis* Trend hunting* Creating stationery and premiums for sales * Internal Marketing* Building branding* Budget management* Template management* Best practice product design* Assist with all ad-hoc Marketing requirements

Cape Town Area, South Africa

After attending the John Linnegar's Basic Copy Editing and Proofreading course, I have been the designated Marketing copy editor and proofreader. All Marketing communications that get written come to me to be edited and checked before being released to the public. The course was a three-day introduction to copy editing and proofreading that's designed to equip you either to enter publishing as a proofreader and/or copy editor or, if you are already in publishing, to give you formal skills where perhaps you have hitherto acquired them only informally. In terms of the Codes of Good Practice, John Linnegar is an Exempted Micro-Enterprise, Level 4 Contributor, which permits any business using this supplier to claim 100% towards the scorecard.

Post Graduate Diploma In Management Studies, Marketing, Diploma

Bcomm, Information Systems, Degree In Bachelor Of Commerce

Education record

Grade 7