Kerry S. Mccabe Email & Phone Number

Greater New York City Area

New York, New York, United States

New York, New York, United States

Greater New York City Area

Greater New York City Area

Greater New York City Area

• Collaborated with creative team members to determine the conceptual and copy direction of Calvin Klein’s branding, advertising, and marketing initiatives• Wrote and edited copy across multiple touch points including the e-commerce site, in-store, e-mails, marketing materials, product naming, and social media across platforms• Generated and contributed brand content to build awareness, engage customers, and drive sales; wrote POS product copy for Calvin Klein, Calvin Klein Jeans, Calvin Klein Underwear, and CK Calvin Klein for Spring 2018, Fall 2018, and Spring 2019• Helped to oversee and edit paid social e-commerce copy, as well as e-commerce materials for regional headquarters in Asia, Europe, and Latin America

Greater New York City Area

• Transcribed interviews conducted between key figures in arts and culture, ranging from cover stories to online features

Greater New York City Area

• Assisted Associate Editors with administrative tasks (most notably transcribing interviews that appeared in book and on website)• Researched potential stories, created slideshows, and wrote content for website

Greater New York City Area

• Managed sales, marketing, and public relations for luxury fashion accessory and apparel brands in the showroom• Assisted CEO across all company activities, including accounting, administration, shipping, and calendar management• Secured over 20 press placements across print and digital platforms within first year • Select clients include: ELLE, Glamour, InStyle, Cosmopolitan, Seventeen, Numero, Sports Illustrated, international VOGUE, Bergdorf Goodman, Neiman Marcus, Intermix, Bloomingdale’s, Moda Operandi

Greater New York City Area

• Maintained and developed database of media contacts and performed brand copy writing/editing as needed• Tracked all press coverage, organized photos, and created monthly reports

Greater New York City Area

• Client Services Greeter at Fashionistas Estudio (NYFW FW 2013): Assisted with check in and managed VIPs for Pedro del Hierro’s presentation of Madrid by Carmen March• Wholesale Sales Representative at HTOWN (Summer 2014 ENK Accessorie Circuit): Represented SINGULAR jewelry• Wholesale Sales Representative at HTOWN (Winter 2015 ENK Accessorie Circuit): Represented Ela Rae jewelry

Paris Area, France

• Wrote and translated articles in English and French for website• Developed marketing strategy and facilitated e-mail campaign to attract prospective partners• Created social media, assisted with production, and edited scripts• Assisted CEO with diverse administrative tasks, including daily operations, mailing, and booking travel

Greater New York City Area

• Maintained a welcoming environment to generate customer traffic at the Ralph Lauren Men’s Flagship• Provided excellent customer service and built brand loyalty by exceeding customer expectations• Supported sales professionals to faciliatate all sales transactions• Assisted in all areas as necessary: Message Center, Cash Office, Guest Kitchen, Sales Floor, Concierge, Administration

Greater New York City Area

• Organized samples, managed showroom, and assisted sales team with appointments• Conducted market research, compiled and analyzed lookbooks and selling reports• Verified orders and created specialty store presentations