Kerwin Lin Caijun
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Kerwin Lin Caijun Email & Phone Number

Marketing Manager-Pizza Hut at Yum China
Location: Shanghai, China 3 work roles 2 schools
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Current company
Yum China
Role
Marketing Manager-Pizza Hut
Location
Shanghai, China
Company size
445 employees

Who is Kerwin Lin Caijun? Overview

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Quick answer

Kerwin Lin Caijun is listed as Marketing Manager-Pizza Hut at Yum China, a with 445 employees, based in Shanghai, China. AeroLeads shows a matched LinkedIn profile for Kerwin Lin Caijun.

Kerwin Lin Caijun previously worked as Senior Account Manager at Same Same But Different and Account Manager at Ogilvy. Kerwin Lin Caijun holds Master Of Science (Msc), Marketing Management from Aston Business School.

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Email format at Yum China

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Yum China

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Profile bio

About Kerwin Lin Caijun

Kerwin Lin Caijun is a Marketing Manager-Pizza Hut at Yum China. He possess expertise in social media, microsoft office, marketing strategy, english, teamwork and 7 more skills. He is proficient in English.

Listed skills include Social Media, Microsoft Office, Marketing Strategy, English, and 8 others.

Current workplace

Kerwin Lin Caijun's current company

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Yum China
Yum China
Marketing Manager-Pizza Hut
shanghai, shanghai, china
Website
yumchina.com
Employees
445
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3 roles

Kerwin Lin Caijun work experience

A career timeline built from the work history available for this profile.

Marketing Manager-Pizza Hut

Current
Yum China

Shanghai City, China

Jul 2018 - Present

Senior Account Manager

Same Same But Different

Shanghai City, China

Chapter 3 - A planned step into the digital world.- Independently managed the biggest client PIAGET in the agency, developed and ran strategic and creative digital campaigns for new product launch, seasonal promotion, offline events etc., helped boost strong brand presence.- Turned PIAGET to Top 7 on 2017 L2 Luxury Digital IQ index (previously No. 14) and successfully renewed client contract with satisfied performance.- Won new client Petit Bateau and led campaigns and digital maintenance for Sephora-CHEL and Valextra.

Sep 2016 - Nov 2017

Account Manager

Ogilvy

Shanghai City, China

Chapter 1 - Living the dream.- Joined Shanghai Office through Ogilvy Fellowship (4 out of 5000+) national graduate scheme.- Over 6 months intensive rotation in Ogilvy Adverting, Ogilvy PR and Ogilvy One disciplines, served clients across FMCG, Beauty and E-Commerce.Chapter 2 - A joyful journey from a junior account executive to a skillful account manager.Fanta 2013 - 2016 Brand Campaigns- Account lead on Fanta, run 360 national campaigns that excel past achievements.- Led team to develop strategic and creative brand communication on traditional and digital, and successfully turned Fanta to No.1 in fruity sparkling category since 2015.- Drive Fanta packaging innovation in China, launched expression bottle and increased sales by 40%, results being verified by global markets and being adapted (won the best practice in Coke system).- Managed client to increase budget on annual campaigns, successfully extended brand communication to back to school and Halloween occasions.- Run Fanta global charter work, being key account to develop and execute campaign ideas and ensure smooth communication among global and local parties. Deliverables include TVCs, Prints, Packaging and Game App.The outstanding performance on Fanta led the team get Sprite and Schweppes pitches and won them.Sprite 2016 Summer Campaign- Key account for the biggest Sprite Summer IMC Campaign of the year, develop and run campaign ideas by partnership with League of Legends, within an intensive time period and extremely restrained requirements.Kinder Schoko-Bons Crispy and Kinder Chill product Launch - Developed concepts and run concept test for new Kinder product launch.

Mar 2013 - Sep 2016
Team & coworkers

Colleagues at Yum China

Other employees you can reach at yumchina.com. View company contacts for 445 employees →

祖 祖婕瑾 祖婕瑾 Colleague at Yum ChinaSuzhou, Jiangsu, China View → AG Annie Guo Annie Guo Colleague at Yum ChinaSongjiang District, Shanghai, China View → JW Jade Wang Jade Wang Colleague at Yum ChinaShanghai, China View → 鲍 鲍杏雪 鲍杏雪 Colleague at Yum ChinaHuangpu District, Shanghai, China View → FL Frank Liu Frank Liu Colleague at Yum ChinaNanjing, Jiangsu, China View → LL Liner Li Liner Li Colleague at Yum ChinaShanghai, China View → LL Lissom Lu Lissom Lu Colleague at Yum ChinaPutuo District, Shanghai, China View → 李 李维妙 李维妙 Colleague at Yum ChinaZhengzhou, Henan, China View → JW Jean Wu Jean Wu Colleague at Yum ChinaHuangpu District, Shanghai, China View → LM Liang Meng Liang Meng Colleague at Yum ChinaXi'An, Shaanxi, China View →
2 education records

Kerwin Lin Caijun education

Master Of Science (Msc), Marketing Management

Aston Business School

Msc Dissertation (75%) Research Field: Consumer Evaluations of Luxury Brands Extensions in China

Bachelor'S Degree, Finance Accounting And Management

The University Of Nottingham Ningbo China

Activities and Societies: Director of Students' Union Publicity Office; Director of Young Volunteers Association

FAQ

Frequently asked questions about Kerwin Lin Caijun

Quick answers generated from the profile data available on this page.

What company does Kerwin Lin Caijun work for?

Kerwin Lin Caijun works for Yum China.

What is Kerwin Lin Caijun's role at Yum China?

Kerwin Lin Caijun is listed as Marketing Manager-Pizza Hut at Yum China.

Where is Kerwin Lin Caijun based?

Kerwin Lin Caijun is based in Shanghai, China while working with Yum China.

What companies has Kerwin Lin Caijun worked for?

Kerwin Lin Caijun has worked for Yum China, Same Same But Different, and Ogilvy.

Who are Kerwin Lin Caijun's colleagues at Yum China?

Kerwin Lin Caijun's colleagues at Yum China include 祖婕瑾, Annie Guo, Jade Wang, 鲍杏雪, and Frank Liu.

How can I contact Kerwin Lin Caijun?

You can use AeroLeads to view verified contact signals for Kerwin Lin Caijun at Yum China, including work email, phone, and LinkedIn data when available.

What schools did Kerwin Lin Caijun attend?

Kerwin Lin Caijun holds Master Of Science (Msc), Marketing Management from Aston Business School.

What skills is Kerwin Lin Caijun known for?

Kerwin Lin Caijun is listed with skills including Social Media, Microsoft Office, Marketing Strategy, English, Teamwork, Marketing Communications, Market Research, and Photoshop.

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