Business Manager
CurrentMarketing Strategy and Planning:• Develop and execute comprehensive marketing strategies aligned with overall business objectives.• Conduct market research to identify trends, target audiences, and competitive landscapes.• Create annual marketing plans and budgets.Marketing Campaign Management:• Lead the planning, implementation, and optimization of multi-channel marketing campaigns.• Utilize data-driven insights to refine strategies, improve ROI, and enhance customer engagement.• Oversee content creation, advertising, and social media efforts to boost brand visibility.Creative Design:• Design ads for newspaper, flyers and magazines, liaising with various partners from print to postal service to ensure that everything in order and produced accordingly• Design social media posts and graphics that are optimized for various platforms.Team Leadership:• Manage marketing team, providing guidance and fostering a collaborative environment.• Delegate tasks, set clear objectives, and evaluate team performance regularly.Business Development:• Identify growth opportunities, new markets, and strategic partnerships to expand the business.• Work with the latest trends in the market and indentify new oportunities setting up new platforms such as Lazada, Shoppee, Shopify, Amazon etc.• Analyze market trends and customer feedback to enhance product offerings.• Source, develop and market new products to greater growth and profitability.Collaborative Efforts with Local Partners:• Identify and establish strategic partnerships with local businesses and organisations to enhance brand visibility and expand market reach.• Cultivate and maintain strong relationships with key partners, negotiating mutually beneficial agreements and opportunities.• Co-create and execute marketing campaigns and promotions that drive foot traffic, website traffic, and sales for both parties.
