Keshia Walker Email and Phone Number
Keshia Walker work email
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Keshia Walker personal email
Keshia Walker is President and owner of Insights Marketing & Promotions Company, headquartered in Atlanta, GA. Established in May 2020, The Black Collegiate Gaming Association (BCGA) is chaired by Founder& Chairwoman , Keshia Walker. Keshia started BCGA after 22 years of successfully running anaward - winning agency , Insights Marketing, that specializes in the corporate and sportsindustries via digital & social media marketing, new product launches, professional athlete and celebrity sourcing, partnerships, HBCU initiatives, event management & staffing, sponsorship activations, brand messaging, sports promotions, experiential marketing, product sampling and live demonstrations. Insights has worked with the best in the entertainment with the likes of Beyoncé and Magic Johnson, to powerhouses in the corporate segment such as Pepsi, Bristol Myers Squibb, COVERGIRL, DIAGEO and Victoria’s Secret.The Black Collegiate Gaming Association is a double minority owned, collegiate esports and gaming company with the ultimate goal to create a pipeline for black and women of color college students to gain corporate roles within the gaming and tech industries . BCGA specializes in esports and gaming education, producing professional gaming summits and conferences, connecting student talent with top companies for internship & career opportunities and sourcing corporate partners for scholarship and mentorship opportunities to the colleges and students that are formally know n as charter member institutions of BCGA.Keshia created history by becoming the first African American woman to own a collegiateesports and gaming company in America . Her efforts to diversify this space includes : The production of Black College Con and Women Got Game Summits where she will connect both Black and women of color college students to great women and Black leaders in the industry through panel discussions, meet and greet career fairs and esports tournaments. In the short time that BCGA has been around, Walker has managed to secure partnerships with industry leaders such as PlayStation , GameStop, McDonald’s, HyperX Gaming, Intel Corporation, RIG Gaming, amongst others.As BCGA continues to thrive and build, leveraging key connections with HBCUs and strategic corporate partners is integral to its growth and paying it forward.
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FounderBlack Collegiate Gaming AssociationAtlanta, Ga, Us
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FounderBlack Collegiate Gaming Association May 2020 - PresentThe black Collegiate Gaming Association exists to provide education, access and career opportunities into the gaming and esports industry to Black college students.
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PresidentInsights Marketing Oct 1998 - PresentInsights is a Marketing and Promotions company that specializes in corporate and sports event marketing to the urban and professional consumer segments via new product launches, special events, brand messaging, promotions, sampling and live demonstrations.
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Amazon Delivery Service Partner (Dsp)Amazon Sep 2021 - Oct 2024Seattle, Wa, UsBringing leadership skills and building teams while providing low start-up costs, built-in demand, and access to Amazon’s technology and logistics experience to build and grow a business. -
Customer Marketing Manager, Fountain – National Accounts DivisionThe Coca-Cola Company Jul 1997 - Oct 1998Atlanta, Ga, UsResponsible for providing marketing expertise in the form of consumer-based strategies on 4 Relaxed Dining segment customer teams: TGI Friday’s, Friendly’s, Perkin’s, and Country Kitchen. These customers accounted for more than 2.5 MM gallons and $13.5 million in company profit each year. -
CeoAnd Still We Rise Productions, Inc Nov 1996 - Oct 1998Responsible for negotiating and securing sponsors, venues, and clients. Also completed competitive analysis on the markets and develops themes for each event. Events include concerts, receptions, sampling events, networking mixers and parties.
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Product Manager, Wireless Marketing – Consumer Services DivisionBellsouth Telecommunications Jan 1997 - Jul 1997Identified a new audience for the brand and developed an advertising (copy) and promotion strategy which helped the brands deliver and exceed forecasts this year.Launched consumer wireless (PCS and cellular) sales in 8 states accounting for 41K cellular sales in 8 months and 14K PCS sales in 4 months.
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Assistant Brand Manager, Didronel - Pharmaceutical DivisionProcter &Gamble Jun 1995 - Jan 1996Cincinnati, Ohio, UsDeveloped a sales strategy to call on 10,500 newly identified doctors that provided an incremental $3.6 million in sales to the brand each year. -
Assistant Brand Manager - Aleve - Analgesic CategoryProcter &Gamble Aug 1993 - Jun 1995Cincinnati, Ohio, UsDeveloped marketing program targeted to 105,000 dentists that delivered $10.2 million in brand profit. This program included: designing the print media plan, detailing aids and promotional materials.Managed $16 million promotion budget which resulted in a 5-point share increase and $45 million in sales.
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Credit Card Marketing ManagerAmoco Oil Corporation Apr 1991 - Sep 1991• Performed Questionnaire/Analysis of consumer buying habits and customer concerns.Completed an analysis of competitive credit cards. Established and 800/900 number program for use as a direct marketing technique to secure new pre-approved accounts.Coordinated the conversion of Rainbo Oil (Salt Lake City, Utah) stations to Amoco Oil stations as well as managed and developed the solicitation of new base card accounts
Keshia Walker Skills
Keshia Walker Education Details
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Florida Agricultural And Mechanical UniversityMarketing -
Florida Agricultural And Mechanical UniversityBusiness Administration
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Florida Agricultural And Mechanical UniversityBusiness Administration
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Florida Agricultural And Mechanical UniversityBusiness Administration
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Florida Agricultural And Mechanical UniversityBusiness Administration
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Florida Agricultural And Mechanical UniversityBusiness Administration
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The University Of Alabama
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University Of South Alabama
Frequently Asked Questions about Keshia Walker
What company does Keshia Walker work for?
Keshia Walker works for Black Collegiate Gaming Association
What is Keshia Walker's role at the current company?
Keshia Walker's current role is Founder.
What is Keshia Walker's email address?
Keshia Walker's email address is kw****@****mpc.com
What schools did Keshia Walker attend?
Keshia Walker attended Florida Agricultural And Mechanical University, Florida Agricultural And Mechanical University, Florida Agricultural And Mechanical University, Florida Agricultural And Mechanical University, Florida Agricultural And Mechanical University, Florida Agricultural And Mechanical University, The University Of Alabama, University Of South Alabama.
What are some of Keshia Walker's interests?
Keshia Walker has interest in Cooking, Community Service, Electronics.
What skills is Keshia Walker known for?
Keshia Walker has skills like Marketing Management, Marketing Strategy, Marketing, Event Management, Event Planning, Direct Marketing, Market Research, Email Marketing, Strategy, Promotions, Social Media Marketing, Sponsorship.
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