Vidtao is a B2B SaaS application that provides analytics for YouTube ads helping marketers maximize their YouTube ad efficacy. I manage a product roadmap & work with Development, UI/UX, QA, and Marketing teams to deliver new features.• Analyzed usage data using Tableau and implemented premium features to entice free users to purchase, achieving a 5% free-to-premium conversion rate• Utilized AI integration to analyze immense amounts of youtube ad data to deliver tailored optimizations for users’ ads• Maintained a product roadmap utilizing for 10 global developers, handling priorities from different stakeholders & user feedback• Analyzed competitor software to identify weak points and implemented improvements, leading to a 15% increase in retention rate• Collaborated with QA team to develop unit tests to ensure high product quality

A B2B SaaS product for utility companies to manage their billing process from end to end. As the first US employee, I worked as the head of US operations for 6 years with tasks including software development management, product ownership, and product strategy.• Launched the latest version of the flagship product integrating with the Australian Energy Market Operator, capturing 80% of new business and securing a client with over $1 billion in revenue• Integrated with multiple financial technology solutions to improve revenue stream via payments by 50%• Successfully managed US operations by implementing strategic marketing and customer acquisition strategies, growing from 1 to 100+ enterprise clients, leading to acquisition by AMCS Group• Grew a cross-functional team from 1 to 15 employees, including engineers, QA, sales, and support staff, enhancing productivity and collaboration• Administered multiple JIRA software projects, introduced AGILE development • Expanded revenue by 30% through negotiating and implementing payment revenue share programs with three different pay merchants• Implemented in-app chat leading to 50% decrease in mean time to resolution

Completed full cycle from idea to implementation. Customized Wordpress templates, optimized SEO, photography,& VideographyWebsite Technology:HTML, CSS, JavaScript, PHPPhoto & Video editing:Adobe Photoshop

- Managed the customer service department - Oversaw marketing efforts including email blasts, marketing letters, and landing pages.- Coordinated upgrades and additional licensing with customers after initial subscription.- Hired and trained customer service personnel.- Provided rapid and thorough application support to customers worldwide- Reported bugs, tested and implemented software customizations.- Performed sales presentations for potential customers.