Katherine Eardley Storey Email & Phone Number

Orlando, Fl, Us

Creative Design: Managed design and development for large-scale Universal Parks & Resorts theme park attractions, retail venues, food & beverage venues, entertainment programs, and more with budgets exceeding $100M+.Project Management: Developed and managed creative briefs, scopes, budgets, contracts, estimates, schedules, and work plans to achieve the project’s creative intent. Ensured staffing and resource allocation to achieve project deliverables.Partner & Team Management: Managed teams and vendors responsible for project creative design and development. Delegated and oversaw workload for teams.Presentations: Communicated and presented project concept and design development to a variety of audiences. Designed project presentation materials.

Orlando, Florida Area

Brand Strategy: Developed and managed all Universal Creative branding globally, internally and externally. Developed and implemented strategies to increase awareness of Universal Creative, measuring success against KPIs.Content Strategy: Produced and directed creative content, including video production, graphic design, social media content, email newsletters, and photography. Managed budget and schedule for all content productions.Communications: Liaison for all public/media relations. Managed divisional social media presence. Led global internal comms, including all executive messaging. Event Planning: Planned annual company town halls (UO, USH, USJ, UBR), quarterly leadership meetings, and division-wide holiday party.Presentations: Produced all executive-level presentations, including research, design, writing, editing, talking points, rehearsal, and stage management. Leadership: Managed team responsible for all communications and brand management. Provided mentorship, coaching and feedback to direct reports.

Orlando, Florida Area

Brand Strategy: Developed and launched UC brand based on extensive research project, including brand guide, brand pillars, and mission and vision statements. Collaborated with all internal teams to seamlessly integrate new brand standards.Graphic Design: Lead brand designer responsible for all presentations, producing designs, videos, copy, layouts, etc. Maintained library of art, images, fonts, etc.Strategic Research: Managed all executive-level strategic research projects.

Orlando, Florida Area

- Creative lead on all presentation design for Golf Channel, focusing on PowerPoint and Keynote- Managed high-profile pitch presentations (content, graphics, design, formatting) for Golf Channel and NBC Sports Group executive leadership teams- Head of all presentation templates, responsible for managing library of fonts, images, custom graphics, icons and more- Experience working with every department at Golf Channel for various presentation needs, ensuring brand consistency- Key designer for other projects, including print materials, email newsletters, custom artwork and more

Orlando, Florida Area

- Managed all cross channel traffic, asset delivery and tracking for NBCUniversal networks and media partners- Coordinated on-air integration, including planning, development and delivery for original shows and tournaments- Spearheaded reconciliation, tracking and analysis for on-air and off-air integration, media and promotions

Orlando, Fl

- Head Editor for The Daily Tee (GolfNow’s Blog), driving site visitations and tee reservations (over 450,000 users YTD)- Managed social media for two emerging NBCUniversal golf brands (TeeTimes.com, LastMinuteGolfer.com)- Reported on key analytics for NBCUniversal’s top emerging golf brands to increase ROI and streamline marketing efforts

Orlando, Florida Area

- Spearheaded email marketing (creation and distribution) and strategic website management- Assisted in social media efforts, including content writing, fan interactions and research- Assisted in creation and implementation of multiple grassroots marketing campaigns for Orlando's first MLS team

Orlando, Fl

- Co-authored the Susan G. Komen Community Profile 2014 for the entire Central Florida region- Board Member of Grant Committee responsible for handling disbursement of 2014 Grant Funds- Responsible for volunteer recruitment and coordination for multiple signature events- Spearheaded qualitative research (Key Informant Interviews, Focus Groups, Surveys) and quantitative data analysis- Key Contributor for Komen of Central Florida Resource Guide and Sole Author of Komen of Central Florida Intern Guide

Daytona Beach, Florida Area

- Assisted in planning and execution of multiple signature events (Rusty’s Roast of Richard Petty, Championship Taste)- Assisted in management of online auctions (over $450,000 raised annually) and auction item recruitment- Managed creative for The NASCAR Foundation (including logos, auction slideshows, donation cards, signage)- Assisted in at-track fundraising, volunteer recruitment and VIP donor management

Memphis, Tn

- Assisted in organization and implementation of national fundraising campaign (300 million media impressions, $750,000 raised)- Researched and identified potential third-party fundraising partners; created and presented long-term partnership proposal- Managed creation, implementation and execution of Hoops for St. Jude online auction (over $7,000 raised)- Organized and managed Hoops for St. Jude presence and volunteer recruitment at NBA All-Star Jam Session- Assisted with planning and operation of FedEx St. Jude Classic; including St. Jude patient activities and corporate partner hosting

Gainesville, Fl

- Monitored and managed middle-school classroom, assisting with lesson plans and classwork- Tutored middle school students in general math

Bachelor'S Of Science In Business Administration, Marketing

Bachelor'S Of Science In Business Administration, Marketing

Activities and Societies: - UF Honors Program - Delta Delta Delta - American Marketing Association - St. Jude Children's Research Hospital.