Product Manager
Current• Leading revenue-generating global initiatives through strategic digital feature launches. • Work with cross functional teams such as engineering, KYC, UI/UX, content, risk, fraud, compliance, legal, privacy, marketing, pricing, PMO, customer care, etc. and also manage third party vendors to launch features digitally and deliver on the strategic product roadmap.• Launch and optimize global KYC funnels, reducing drop-offs and increasing conversion.• Led loyalty and referral programs, boosting acquisition and retention.• Led MarTech initiatives-successfully implemented Salesforce Marketing Cloud resulting in increased retention, digital engagement and operational savings.