Ketzirah Lesser Email and Phone Number
Leader, Mentor, Strategist, Geek, INTJ, Di, Virgo, E-5, Polymath, Kohenet (not necessarily in that order)Formerly known as: Carlen Lea and/or Carly“Profit is not the purpose of a business, but rather the test of its validity.” ~Peter Drucker
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Executive Director, Strategy And InsightsVmlWashington, Dc, Us -
Executive Director, Strategy & InsightsVml Jun 2022 - Present -
Group Director, Strategy & Insights (Vmly&R)Vmly&R Oct 2021 - Present -
Office Lead, Vmly&R DcVmly&R Nov 2020 - Oct 2021Washington, District Of Columbia, United StatesWorkplace, workforce, marketplace, and community development for VMLY&R DC -
Group Strategy Director (Y&R)Vmly&R Dec 2016 - Oct 2021Washington, DcDirector of Campaign Strategy for the 2020 CensusLeading the development and execution of the strategy for the 2020 Census Integrated Communications Campaign from start to finish. This includes managing/coordinating a multi-cultural, multi-agency team of strategists, project managers, client services, creatives, public relations, partnership specialists, and others to create a campaign that will resonate with everyone who resides within the United States. The campaign must educate, motivate and inspire people to participate in the 2020 Census. -
Chief Of StaffBav Group Oct 2021 - Present -
FounderDevotaj Sacred Arts Oct 2016 - PresentJewishly-rooted making, mussar, and magick to connect past, present, and possible future(s).
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Syrup BaronessLangdon Wood 2011 - Sep 2020Washington D.C. Metro AreaCo-founder of Langdon Wood: Barrel-Aged Maple Syrup. My husband Art Drauglis is the genius behind the idea, my role focuses on marketing and PR support - and official taste tester. I also get to do exciting things like help move boxes of syrup around.
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Sr. Director, Engagement StrategyKobie Marketing Feb 2016 - Dec 2016 -
Svp, Digital, Insights & Specialty ServicesSpectrum – Globalhealthpr Partner Feb 2014 - Aug 2015Washington D.C. Metro AreaLeading Spectrum's digital practice and overseeing our "Specialty Services" team of planners, strategists and creatives. I led agency marketing efforts including the re-branding and redesign of our GLOBALHealthPR network website (www.globalhealthpr.com) and the Spectrum website. -
Svp/Director - Insights & InnovationRtc (Wpp | Y&R | Wunderman) Mar 2012 - Jan 2014Washington, DcI merged the two different strategic teams into the Insights & Innovation team at RTC, a full service engagement agency in Washington, DC that is part of the WPP network. I&I is an integrated strategic planning team providing both actionable insights and insightful action that merges the best of Customer Insights, Digital Strategy, and Innovation Theory to create a whole new way to approach client marketing, communication, and digital needs.
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Vp/Director Digital Integration & InnovationRtcrm (Wpp/Wunderman/Y&R) Oct 2010 - May 2012As of October 2010 the Interactive Strategy team became the "Digital Integration & Innovations" (Dii) team. With the new name comes a refined and expanded mission. The team was responsible for overseeing the integration of digital into RTCRM's programs and campaigns. The team focused on developing and applying digital behavior insights, information eco-systems, and tactical planning to ensure that all the pieces that drive digital behavior fit together seamlessly. The new Dii team acted as a voice of innovation for the agency providing leadership around new technology and new ways to use existing technology.
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Vp/Director, Interactive StrategyRtcrm (Wpp/Wunderman/Y&R) Oct 2009 - Oct 2010
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Associate Director, Interactive StrategyRtcrm (Wpp/Wunderman/Y&R) Aug 2007 - Oct 2009Brilliant Star Award, 4th Quarter 2008Leadership Award, March 2009
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Sr. Interactive AnalystCdg Interactive Feb 2004 - Aug 2007 -
Web Marketing ManagerInterstate Hotels And Resorts Sep 2003 - Feb 2004Managed the Web marketing for 40-ish hotels managed by IHR. Department was disbanded and job outsourced after 6 months on the job. -
New Media SpecialistAllied Capital Corporation Feb 2000 - Aug 2003Designed and managed websites, facilitated between IT and Marketing, assisted in developing marketing/web-marketing strategies for Allied Capital and select portfolio companies. -
ProprietorPurple Door Productions Mar 2000 - Nov 2002Owner operator of the first technical theatre job website in the Metro DC area.
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Freelance Stage Manager & Properties ArtisanVarious 1991 - 2000Worked a variety of theatres around the country including:Stage Door Manor (1992) Loch Sheldrake, NYWilliamstown Theatre Festival (1993) - Williamstown, MASummerfun Theatre (1994) - Bloomfield, NJPCPA Theatrefest (1995) - Santa Maria, CASeaside Music Theatre (1996) - Daytona Beach, FLOlney Theatre (1999) Olney, MDRound House Theatre (1999)Woolly Mammoth Theatre Company (1998) Washington, DCTheatre J (1998) Washington, DCLe Neon (1999-2000) Washington, DC
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Prop Runner / ArtisanShakespeare Theatre Company Sep 1996 - May 1998Managed fake food, blood, weapons, special effect, snakes -- and more mundane props for the run of each show.Worked as a prop artisan between the run of each show. -
Assistant Stage ManagerGeva Theatre Sep 1995 - May 1996
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Assistant Stage ManagerWilliamstown Theatre Festival May 1993 - Aug 1993Worked on the second stage and free outdoor theatre. Productions included Therese Raquin directed by Michael Greif, The Waiting Room, and As You Like It.
Ketzirah Lesser Skills
Ketzirah Lesser Education Details
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Theatre/Theater -
KohenetJewish/Judaic Studies
Frequently Asked Questions about Ketzirah Lesser
What company does Ketzirah Lesser work for?
Ketzirah Lesser works for Vml
What is Ketzirah Lesser's role at the current company?
Ketzirah Lesser's current role is Executive Director, Strategy and Insights.
What schools did Ketzirah Lesser attend?
Ketzirah Lesser attended University Of Miami, Kohenet.
What skills is Ketzirah Lesser known for?
Ketzirah Lesser has skills like Digital Strategy, Digital Marketing, Integrated Marketing, Interactive Marketing, Social Media Marketing, Marketing, Marketing Communications, Relationship Marketing, Strategy, Interactive Advertising, Direct Marketing, Social Networking.
Who are Ketzirah Lesser's colleagues?
Ketzirah Lesser's colleagues are Justin O'connor, Kacper Rogowski, Devin Rote, Marlé Hanekom, June Kent, 汤业军, Sheena Lim.
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