I'm passionate about driving strategic growth and enhancing market presence. With a focus on developing and leading robust strategies aligned with regional and hub objectives, I thrive on leading PlaceMakers’ activities and marketing efforts across the Asian markets. My role involves growing salesforce capabilities, ensuring delivery of outstanding customer service, and driving salesforce effectiveness to meet ambitious targets.My approach is dynamic, adapting to market trends and regulatory changes, aiming to keep PlaceMakers one step ahead. I leverage a deep understanding of the Asian market, developing effective strategies and responses to ensure our competitive edge and maximise revenue opportunities.My leadership philosophy centres on talent development and team collaboration, aligning with PlaceMakers’ values to improve business outcomes. I'm dedicated to fostering a high-performance culture that encourages innovation, excellence, and continuous learning. Looking forward, I'm focused on expanding PlaceMakers’ influence and achieving sustainable growth in the market.I am Chinese by ethnicity, educated in both China and New Zealand, and a tri-lingual speaker (Mandarin, English, Cantonese).
