Kevin Hickey

Kevin Hickey Email and Phone Number

CRM, Digital, eCommerce & Loyalty Marketing @ Delta Air Lines
Kevin Hickey's Location
Atlanta Metropolitan Area, United States, United States
Kevin Hickey's Contact Details

Kevin Hickey personal email

n/a

Kevin Hickey phone numbers

About Kevin Hickey

Accomplished customer-experience, data-driven marketing professional with proven track record of driving B2C + B2B digital, loyalty programs that boost customer engagement. Experience leading internal team, enterprise stakeholders and agency partners to execute omni-channel strategies worldwide. Adept in utilizing insights, segmentation, lifecycle and customer lifetime value to guide campaign planning and execution. Strong team-player with reputation for growing business and effectively managing P&L.

Kevin Hickey's Current Company Details
Delta Air Lines

Delta Air Lines

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CRM, Digital, eCommerce & Loyalty Marketing
Kevin Hickey Work Experience Details
  • Delta Air Lines
    General Manager, Partnership Marketing
    Delta Air Lines Mar 2024 - Present
    Atlanta, Georgia, Us
    Head of partnership marketing acquisition, engagement and communications on behalf of SkyMiles and Delta Sync to maximize enterprise value with lifestyle, consumer brands and travel experience partners.
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  • Delta Air Lines
    General Manager, Relationship Marketing
    Delta Air Lines Oct 2021 - Feb 2024
    Atlanta, Georgia, Us
    Led B2C / B2B customer-journey, multi-channel acquisition and engagement marketing communications on behalf of the SkyMiles Program and Partnerships that maximizes short-term revenue and grows long-term customer value.
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  • Carters Inc.
    Senior Manager, Marketing Automation & Personalization
    Carters Inc. May 2019 - Sep 2021
    Atlanta, Georgia, Us
    Led development of 1:1 behavioral triggers, contact strategy and test & learn agenda across email/mobile channels on behalf of Carter's, OshKosh B'gosh, Skip Hop brands, Rewarding Moments loyalty and Credit Card programs domestically and internationally.
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  • Tropical Smoothie Cafe
    Director, Interactive Marketing, Crm And Loyalty
    Tropical Smoothie Cafe 2018 - 2019
    Atlanta, Ga, Us
    Led B2C digital marketing for the brand and its 700+ locations to grow the customer database, increase guest frequency and drive incremental sales. Responsible for implementing new CRM platform, loyalty program redesign, 1:1 lifecycle campaigns as well as email, mobile app, text, social, web and SEO optimization.
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  • Intercontinental Hotels Group (Ihg®)
    Director, Global Direct Marketing
    Intercontinental Hotels Group (Ihg®) Aug 2013 - Jun 2018
    Windsor, Berkshire, Gb
    Led B2C lifecycle campaigns, contact strategy and CRM channels (email, push, text, direct mail) worldwide to achieve database targets, enhance guest experience, increase LTV and improve ROI on behalf of 14 IHG hotel brands, 4 loyalty programs and 100M members.
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  • Intercontinental Hotels Group (Ihg®)
    Manager, Direct Marketing
    Intercontinental Hotels Group (Ihg®) Jan 2008 - Aug 2013
    Windsor, Berkshire, Gb
    Managed B2C marketing channels (email, push, text, direct mail) and campaign execution worldwide to drive engagement and revenue on behalf of 11 IHG hotel brands, 3 loyalty programs and 80M members.
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  • Intercontinental Hotels Group (Ihg®)
    Manager, Loyalty Programs
    Intercontinental Hotels Group (Ihg®) Jun 2005 - Jan 2008
    Windsor, Berkshire, Gb
    Managed account activity statements, fulfillment kits, and digital media for 2 loyalty programs and 50M members worldwide. Assisted in database segmentation, contact strategy, persona development, and workflow automation for CRM platform. Launched IHG’s first Social Community online for peer to peer interaction of brand advocates.
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  • Delta Air Lines
    Manager, Marketing Communications
    Delta Air Lines Apr 2002 - Jun 2005
    Atlanta, Georgia, Us
    Managed global advertising, media, brand identity and marketing communications for Delta and their worldwide SkyTeam Alliance, focusing on SkyMiles promotions, customer benefits and skyteam.com website
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  • Delta Air Lines
    Strategy Analyst, E-Commerce
    Delta Air Lines Apr 2000 - Apr 2002
    Atlanta, Georgia, Us
    Assisted development of 3-year strategic plan for delta.com and orbitz.com (distribution, communication, service and revenue), and supported B2C online migration (acquisition, activation, retention)
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Kevin Hickey Skills

Digital Marketing Integrated Marketing E Commerce Crm Management Marketing Communications Marketing Marketing Strategy Mobile Marketing Marketing Management Email Marketing Multi Channel Marketing Analytics Direct Marketing Interactive Marketing Web Analytics Database Marketing Sms Lead Generation Digital Direct Marketing Direct Response Market Research Customer Relationship Management Demand Generation Social Media Marketing

Kevin Hickey Education Details

  • University Of Michigan
    University Of Michigan
    Psychology
  • Depaul Driehaus College Of Business
    Depaul Driehaus College Of Business
    International Marketing And Finance
  • Brother Rice High School
    Brother Rice High School
    College Prep

Frequently Asked Questions about Kevin Hickey

What company does Kevin Hickey work for?

Kevin Hickey works for Delta Air Lines

What is Kevin Hickey's role at the current company?

Kevin Hickey's current role is CRM, Digital, eCommerce & Loyalty Marketing.

What is Kevin Hickey's email address?

Kevin Hickey's email address is ke****@****ers.com

What is Kevin Hickey's direct phone number?

Kevin Hickey's direct phone number is +177060*****

What schools did Kevin Hickey attend?

Kevin Hickey attended University Of Michigan, Depaul Driehaus College Of Business, Brother Rice High School.

What skills is Kevin Hickey known for?

Kevin Hickey has skills like Digital Marketing, Integrated Marketing, E Commerce, Crm, Management, Marketing Communications, Marketing, Marketing Strategy, Mobile Marketing, Marketing Management, Email Marketing, Multi Channel Marketing.

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