Kevin Lu
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Kevin Lu Email & Phone Number

Marketing Lead, AGP and MFA Project at USC Games
Location: Los Angeles, California, United States 5 work roles 3 schools
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✓ Verified July 2026 3 data sources Profile completeness 86%

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Current company
Role
Marketing Lead, AGP and MFA Project
Location
Los Angeles, California, United States
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Who is Kevin Lu? Overview

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Quick answer

Kevin Lu is listed as Marketing Lead, AGP and MFA Project at USC Games, a with 1516 employees, based in Los Angeles, California, United States. AeroLeads shows a matched LinkedIn profile for Kevin Lu.

Kevin Lu previously worked as Product Manager at Benq Corporation and Content Creator at Ox Bbq. Kevin Lu holds Master Of Business Administration - Mba from Usc Marshall School Of Business.

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Email format at USC Games

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USC Games

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Profile bio

About Kevin Lu

Current MBA student at USC Marshall. Former Product Manager for BenQ’s gaming brand MOBIUZ and Product Lead for popular video games such as Counter-Strike Online and Bubble Fighter. Additionally, an experienced content creator.

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Kevin Lu's current company

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USC Games
Usc Games
Marketing Lead, AGP and MFA Project
Los Angeles, CA, US
Website
Employees
1516
AeroLeads page
5 roles

Kevin Lu work experience

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Marketing Lead, Agp And Mfa Project

Los Angeles, Ca, Us

Product Manager

Current

Taipei City, Taiwan

• Led the development and global launch of Color Shuttle, BenQ's first gaming monitor software• Developed growth strategy and product roadmap for MOBIUZ gaming monitors• Overhauled software developing SOPs and streamlined product development tools

Jul 2022 - Present

Content Creator

Taichung City, Taiwan

Founded and managed educational gaming YouTube channel (@oxbbq), overseeing content strategy and production workflows, grew channel to over 10,000 subscribers and 2.5 million views in 6 months by producing 100+ fully-edited, dual-subtitled videos

Sep 2021 - Dec 2023

Product Lead

Taipei City, Taiwan

• Directed a 6-person cross-functional product team to revitalize Nexon's classic shooters, including "Counter-Strike Online" and "Crazy Shooting Bubble Fighter," by managing live-ops, forming consumer insights, and building brand strategies• Redesigned live-ops strategy of "Counter-Strike Online" based on in-game data analyses and market trend reports, modified in-game reward system to enhance player engagement, refined monetization structure to improve overall conversion, increasing annual sales by $500K• Rebranded "Counter-Strike Online" to target GenZ gamers, in collaboration with engineers and external design agencies, oversaw the redesign of official website, campaign pages, and visuals across the game, boosting web-to-game conversion by 47% and monthly new players by 17%

Aug 2019 - Apr 2021

Product Analyst

Taipei City, Taiwan

• Collected firsthand player feedback; hosted several online and offline player meetups; gathered data and insights, and recommended solutions to developers, following implementation, player satisfaction rate improved from 54% to 69%• Created SOPs with server engineers and tracked abnormal online traffic, reducing critical cyber-attacks by 96%• Authored patch notes and supported QA for bi-weekly updates of "Counter-Strike Online," "Crazy Shooting Bubble Fighter," "KartRider," and "Maple Story"

Aug 2018 - Aug 2019
Team & coworkers

Colleagues at USC Games

Other employees you can reach at benq.com. View company contacts for 1516 employees →

3 education records

Kevin Lu education

Master Of Business Administration - Mba

Activities and Societies: . • Marshall Interactive Gaming Association (MIGA), AVP of Marketing & Communication • USC Games AGP Project.

Bachelor Of Business Administration - Bba, Finance

Activities and Societies: NTU Student Association, Movie Fest, and Music Fest

FAQ

Frequently asked questions about Kevin Lu

Quick answers generated from the profile data available on this page.

What company does Kevin Lu work for?

Kevin Lu works for USC Games.

What is Kevin Lu's role at USC Games?

Kevin Lu is listed as Marketing Lead, AGP and MFA Project at USC Games.

Where is Kevin Lu based?

Kevin Lu is based in Los Angeles, California, United States while working with USC Games.

What companies has Kevin Lu worked for?

Kevin Lu has worked for Usc Games, Benq Corporation, Ox Bbq, and Gamania Digital Entertainment.

Who are Kevin Lu's colleagues at USC Games?

Kevin Lu's colleagues at USC Games include Meng-Chu Chiang, Zhenhao Bao, Sailesh Verma, Mars Yang, and 黄仁宏.

How can I contact Kevin Lu?

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What schools did Kevin Lu attend?

Kevin Lu holds Master Of Business Administration - Mba from Usc Marshall School Of Business.

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