Kevin Jacobson Email and Phone Number

Managed 5 Directors of National Accounts and Canadian sales force that included over 70 North American accounts in all classes of trade. Worked directly with marketing department to successfully launch 45+ annual new items. Managed corporate sales forecasting and budgeting.• Achieved double digit sales increases every year in US and Canada to exceed corporate goals.• Exceeded sales budget every year by at least 10%.• Increased .com business from $0 to projected $10M in 2016.• Responsible for reducing Shoppers Drug Mart annual returns by over $1M to produce a profitable P&L.• Reduced annual coop budget in region by over 10%.• Managed top three performing directors in company three years in a row.• Increased distribution at Kroger, HEB, amazon.com, Shopko, Shoppers Drug Mart and Loblaws.• Created strategy and program for distribution in dollar store channel.• Managed and executed Canadian marketing budget to increase brand awareness and brand share.• Gained skincare distribution in every account in US territory.

Managed staff of 15 employees in U.S. and Canada. Responsible for entire Canadian logistical, distribution and sales operations.• Gained distribution at Kroger, amazon.com, Costco, HEB, Wegmans, walgreens.com and Target - Canada.• Increased distribution at Walgreens, Ulta, Kroger, HEB, Kmart, Fred Meyer, Shopko, Shoppers Drug Mart, Walmart – Canada and Loblaws.• Created strategy and team for .com business.• Implemented strategy and program that allowed order fulfillment on company website.• Managed top performing region seven out of nine years.• Reduced coop scan protection for every account in region.• Reduced Canadian broker and 3PL commissions.• Achieved six year CAGR of +11.0% (US) and +25.4% (Canada).

Managed staff of 7 in U.S. and distributor and broker sales force of over 40 in Canada. Responsible for launch of brand in Canada and the Caribbean. Territory included over 30 national and international accounts.• Largest growth in company in 1998 (+29%), 1999 (+31%), 2000 (+54%), 2001 (+48%), 2002 (+41%) and 2003 (+64%).• Negotiated distributor, broker and warehouse contracts in Canada.• Achieved six year CAGR of +25.4% (US) and +54.7% (Canada).

Managed staff of 15 employees, brokers and over 20 national and regional chains including Walgreens, Kmart, Ulta and Meijer.• Largest growth in company in 1996 (+21%) and 1997 (+28%).• Increased distribution at Walgreens, Ulta and Meijer.• Responsible for opening distribution in Canada.

Managed staff of 9 employees. Responsible for 20 national and regional chains in the U.S.• Largest growth in company in 1993 (36%), 1994 (23%) and 1995 (15%).• Gained new permanent distribution in Walgreens and Kmart.