• Executed a comprehensive go-to-market strategy for an enteral pump, coordinating with Sales, Finance, and Supply Chain teams to ensure timely product delivery with 99% on-time achievement and a 20% reduction in time-to-market.• Conducted in-depth market research and presented a 5-year business plan to stakeholders, identifying a lucrative niche segment with a projected revenue potential of $1M.• Created targeted marketing materials, including product brochures and customer presentations, resulting in a 10% increase in average deal size, effectively supporting the sales team in achieving revenue goals.• Managed product lifecycle activities for an upgraded IV set, ensuring smooth inventory transitions and zero supply disruptions. Collected and communicated customer feedback to global product management to drive continuous product improvement.• Developed a Power BI dashboard for real-time sales monitoring, which improved sales forecasting accuracy by 30% and optimized resource allocation as part of a broader process improvement initiative.• Managed key provincial accounts and conducted quarterly business reviews, addressing user experiences and challenges, leading to a 40% improvement in user satisfaction and enhanced overall experience.• Collaborated with marketing and other cross-functional teams to support GPO planning, RFP responses, and provincial pricing renewals, as well as annual budget preparation. This alignment ensured competitive positioning and market alignment, leading to improved contract win rates and strengthened key account relationships.

•Spearheaded the $1M Core Manufacturing Software (CMS) Project, orchestrating a transformative initiative impacting an eighty-member team and the entire facility. Aligned business objectives with technological solutions, driving process enhancements and securing a competitive edge.•Directed four cross-functional teams, ranging from 2 to 10 members each, by adeptly identifying process bottlenecks and gaps. Innovatively facilitated brainstorming sessions for process improvements, and meticulously tracked progress, ensuring on-time completion of Core Manufacturing Software project milestones with exemplary outcomes.•Conducted thorough research and analysis to recommend optimal labelling software. Presented findings to the management team, resulting in the implementation of a new process that slashed process time and risk by a remarkable 70%.•Orchestrated the daily coaching and leadership of a twenty-member cleanroom technician team, ensuring the consistent top-grade quality of products vital to Canadian hospitals. This dedication resulted in a remarkable 50% surge in new contracts and an impressive 90% contract renewal rate.