• Overhauled YouTube channel with data-driven content strategy, increasing subscriber count by 500,000 in 5 months.• Enhanced overall viewer engagement by nearly 200% across TikTok, YouTube, and Instagram by leveraging insights from viewer metrics, competitor analysis, and social listening.• Partnered with 15+ sponsors, including Google, Samsung, Microsoft, and Snapchat, to create branded content.

• Counseled and provided end-to-end video production services to 20+ clients, managing concurrent project timelines.• Launched targeted social media campaigns to enhance digital presence, boosting website traffic 150% MoM. • Reported concepts backed by market research and facilitated consultations to secure business relationships.

• Spearheaded talent acquisition and coordinated communication across multiple production departments for short and feature-length productions.• Oversaw completion of production documents including deal memos, release forms, and contractual agreements.• Analyzed script breakdowns to identify production elements and allocate line production expenses.

• Applied a media ingest pipeline for 8+ TB of media with onsite color management support for offline editing. • Organized Premiere project and created editing stringouts to streamline post production workflow. • Performed online editing tasks to conform media to delivery expectations.

• Produced 15 instructional cooking videos for a company-wide initiative aimed at enhancing skill retainment and service quality of 100+ team members.• Collaborated closely with marketing leadership to embed business feedback into creative decisions.

• Transcribed interviews and selected footage for the sports documentary SHOWOUT.• Liaised communications between the editing and producing teams to acquire necessary assets.