Hi, I’m Kevin Castaneda, and I specialize in helping brands transform their email, SMS, and push messaging strategies into powerful tools for retention and engagement. With over five years of experience in lifecycle marketing, I’ve partnered with businesses across ecommerce, SaaS, and CPG industries to build tailored strategies that resonate with audiences and drive meaningful results.Whether it’s optimizing CRM workflows, designing data-driven campaigns, or conducting in-depth audits, I thrive on creating personalized customer journeys that turn one-time buyers into loyal advocates. My approach combines strategic insights, creativity, and a passion for building lasting connections between brands and their customers.