Kevin Johnston Email & Phone Number

Fredericton, Nb, Ca

Fredericton, New Brunswick, Canada

Promote the City of Fredericton as a tourism destination. Representing Fredericton at various tourism marketplaces, developing marketing strategies for sector-based destinations, and identifying, coordinating and assisting with tourism initiatives. Work alongside the Rendez-vous Fredericton team (Convention Hotels, the University of New Brunswick, and the Fredericton Convention) with a collaborative partnership to ensure a seamless and sensational convention and meeting experience for… Show more Promote the City of Fredericton as a tourism destination. Representing Fredericton at various tourism marketplaces, developing marketing strategies for sector-based destinations, and identifying, coordinating and assisting with tourism initiatives. Work alongside the Rendez-vous Fredericton team (Convention Hotels, the University of New Brunswick, and the Fredericton Convention) with a collaborative partnership to ensure a seamless and sensational convention and meeting experience for delegates to experience Fredericton while supporting the local community. Show less

Fredericton, New Brunswick

A new and redefined role to devise, develop and deliver a comprehensive strategic and marketing plan to raise the brand recognition of Rocket.

Fredericton New Brunswick

•Develop, coordinate and implement specific marketing strategies for all departments. •Create, sell, invoice & design all the corporate signage: golf tee signs & scorecard, bowling score sheets, floor ads, bowling sweeps & center banners. Successfully generated over $60,000 in 2015.•Facilitate with managers to create, develop & execute a 12 month marketing & promotions calendar•Ensure all activities and communications support Kingwood’s brand & level of high standard.•Create… Show more •Develop, coordinate and implement specific marketing strategies for all departments. •Create, sell, invoice & design all the corporate signage: golf tee signs & scorecard, bowling score sheets, floor ads, bowling sweeps & center banners. Successfully generated over $60,000 in 2015.•Facilitate with managers to create, develop & execute a 12 month marketing & promotions calendar•Ensure all activities and communications support Kingwood’s brand & level of high standard.•Create advertising, sales and promotional packages for all departments. •Schedule monthly email marketing promotions using Constant Contact.•Schedule monthly, weekly & daily social media post using Hootsuite.•Administrate all media relations, tradeshows, website, social media, print ads, travel media, Municipal & Provincial tourism initiatives, radio & TV promotions, community events, corporate contra & donations.•Prepare and expand market revenue strategies: Travel Trade, FIT and Sport.•Host, entertain and follow up with travel media writers.•Initialize, coordinate and manage special events. Investigate corporate sponsorships.•Chair the Kingswood Worksafe Committee (2005-Present)•Point of contact for IT services, website, technical, audio & sound requirements.•Develop effective presentation materials and communicate key information to stakeholders. Show less

•Managed the Kingswood daily operations for all departments.•Arranged regular organizational department management meetings to ensure efficient & effective co-operation and communication between all departments.•Organized and supervised all programs, special events, and promotions.•Reviewed policies, practices & workflows to ensure the highest level of productivity, efficiency & lowest cost.•Maintained a system to review all major suppliers to ensure competitive pricing & best… Show more •Managed the Kingswood daily operations for all departments.•Arranged regular organizational department management meetings to ensure efficient & effective co-operation and communication between all departments.•Organized and supervised all programs, special events, and promotions.•Reviewed policies, practices & workflows to ensure the highest level of productivity, efficiency & lowest cost.•Maintained a system to review all major suppliers to ensure competitive pricing & best pricing. •Point of contact for IT services, website, alarm/security, technical, audio & sound requirements.•Facilitated all janitorial services duties.•Represented Kingswood on external committees & associations. TIANB, ACOA, CRTA, Fredericton Chamber, Provincial Tourism, Fredericton Tourism. (2003-present) Show less

Freedericton

•Managed the daily operations of the golf course.•Hired, trained, scheduled & supervised over sixty staff. •Established marketing initiatives including website, data bases, radio, TV, direct mail, tradeshows, press releases, travel writers, flyers and corporate packages.•Developed golf employee policies and procedures for the new golf course operations. •Formulated operating budgets, secured sponsorship opportunities for golf programs & events.•Represented Kingswood on… Show more •Managed the daily operations of the golf course.•Hired, trained, scheduled & supervised over sixty staff. •Established marketing initiatives including website, data bases, radio, TV, direct mail, tradeshows, press releases, travel writers, flyers and corporate packages.•Developed golf employee policies and procedures for the new golf course operations. •Formulated operating budgets, secured sponsorship opportunities for golf programs & events.•Represented Kingswood on National & Provincial golf associations.•Organized annual golf membership initiatives and cultivated corporate partnerships.•Identified and anticipated potential problems and defined solutions to address customer and golf membership needs.•Developed media networking activities to establish and maintain a positive corporate image.•Organized, planed and scheduled golf tournaments, weddings, corporate events and meetings.•UNB Internship Mentor for BPE students.•Coordinated and organized internal marketing & operational agendas with other Managers. Show less

•Managed the daily operations of bowling, cosmic zone, building maintenance & janitorial services. •Hired, trained, scheduled & supervised over 30 Entertainment Centre staff.•Initiated and developed the Summer Camp & March Break camp programs.•Organized and hosted family & youth programs and in house corporate events. •Expanded & Instructed the Kingswood In-school Heath & Wellness programs (fitness, gymnastics and bowling) in partnership with School District’s 17&18… Show more •Managed the daily operations of bowling, cosmic zone, building maintenance & janitorial services. •Hired, trained, scheduled & supervised over 30 Entertainment Centre staff.•Initiated and developed the Summer Camp & March Break camp programs.•Organized and hosted family & youth programs and in house corporate events. •Expanded & Instructed the Kingswood In-school Heath & Wellness programs (fitness, gymnastics and bowling) in partnership with School District’s 17&18. •Prepared and presented corporate sales presentations for signage advertisements & corporate bowling programs. •UNB Internships Mentor for BPE students Show less

Bpe, Recreation, Business

Activities and Societies: UNB Scuba Club President

High School, College/University Preparatory And Advanced High School/Secondary Diploma Program, 12

Activities and Societies: Cross Country, Track & Field