ROXST is a full-service, data-driven marketing agency focusing on empowering UMKM to grow online presence through client-centered approach. Founded in 2023, ROXST values clients’ brand identity as the utmost resource and manages them through our core services varying from social media management, content strategy, to advertising. ROXST uses the latest information and techniques to help companies maximize the sales funnel and get the desired branding objectives. Your brand’s success story starts with a solid digital strategy. Start it now with ROXST.

In my role, I focus on efficient and optimal marketing operations and ensuring smooth business processes. I managed to create marketing campaign that contributed to a significant portion of transactions. Additionally, I manage inventory, raw material orders, standard operating procedures, customer satisfaction, and cash flow reports to ensure financial accuracy and stability for the outlet.- Oversee the day-to-day operations of the store, ensuring seamless processes, efficient inventory management, and compliance with franchise policies.- Lead and inspire a high-performing team by setting clear goals, providing coaching, and fostering a collaborative work environment.- Prioritize customer satisfaction by maintaining a welcoming and customer-friendly atmosphere, addressing inquiries and concerns, and continuously seeking ways to enhance the shopping experience.- Drive sales growth through effective merchandising, promotions, and upselling strategies, resulting in consistent revenue increases.- I implement inventory control measures to optimize stock levels, reduce shrinkage, and minimize overstock situations, ensuring cost-effective operations.- I manage store budgets efficiently, tracking expenses, and identifying areas for cost savings while maintaining high-quality standards.

Rapunten is one of the restaurants with a modern Javanese concept. My task involves Branding & Marketing for Rapunten itself, aiming to strengthen our restaurant's identity and characteristics while also increasing outlet sales through campaign marketing etc.- Spearheaded the development of a comprehensive brand strategy that aligned Rapunten values with its target audience, resulting in a more cohesive and appealing brand identity.- Leveraged digital platforms to create and execute innovative marketing campaigns. Achieved a significant increase in online engagement and customer reach through social media and SEO optimization.- Established and maintained a strong rapport with customers through active engagement on social media platforms, responding to inquiries, reviews, and feedback, ensuring a positive online reputation.- Collaborated with local influencers and food bloggers to amplify rapunten_id's online presence and reach a wider audience, resulting in increased brand visibility and foot traffic.- Conducted in-depth market research and competitive analysis to identify emerging trends, customer preferences, and opportunities for growth, enabling data-driven decision-making.- Utilized data analytics tools to measure the effectiveness of marketing efforts, optimizing strategies based on key performance indicators (KPIs) to maximize ROI.

- Maintain day-to-day operations of the store, ensuring seamless processes, efficient inventory management, and compliance with franchise policies.- I implement inventory control measures to optimize stock levels, reduce shrinkage, and minimize overstock situations, ensuring cost-effective operations.