Kevin Day

Kevin Day Email and Phone Number

Founder: Rocket Science Artist Services Artist Services - Label Services - Business Development - Content Sales & Acquisition @ Rocket Science Artist Services
About Kevin Day

Kevin Day is a seasoned Senior Level Music Industry Executive with over 30 years of experience in business development, marketing, music rights, revenue, and content acquisition. With a distinguished 13-year tenure at Universal Music Inc., the world’s largest music company, Kevin led both the sales and marketing departments at MCA Records and Geffen Records until 2007.As the founder of Rocket Science Artist Services, Kevin pioneered an early artist services platform and managed content acquisition for his independent label, distributed by Warner Music and Sony Music. His entrepreneurial spirit and leadership have driven significant year-over-year revenue growth through high-level marketing and management strategies, deep knowledge of music rights, and robust business-to-business relationships.Kevin has witnessed the independent artist and label market share grow from under 10% in the early 2000s to 50% of the overall recorded music industry today, thanks to the explosive growth of streaming. Rocket Science Artist Services evolved in 2020 to focus exclusively on content brokering, acquisition, and monetization for independent artists and labels.Throughout his career, Kevin has been recognized as a creative and innovative content strategist, proficient in all recognized music industry analytics. His expertise in top-level strategy best practices has maximized revenue streams and created substantial monetization opportunities.As a regular speaker at music industry events, Kevin is celebrated as a passionate and engaged thought leader. His deep industry contacts and collaborative interpersonal skills have enhanced executive business development relationships across all levels.#music #sales #marketing #digitalsales #RFP #streaming #analytics #DSP #brandmanager #copyrightsale #musicmanagement #artist #contracts #royalty #funding #businessdevelopment #indie #independent #labels #brand #marketing #proposals #musicbiz #indiemusic #VOD #tiktok #spotify #apple #amazon #soundexchange #publishing #pro #indie #distribution #musicvideo #NFT #indiemusic #musicbiz #musicpublishing #blockchain #aquisition #copyright #rfp #royatlyadvace #streamingmusic

Kevin Day's Current Company Details
Rocket Science Artist Services

Rocket Science Artist Services

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Founder: Rocket Science Artist Services Artist Services - Label Services - Business Development - Content Sales & Acquisition
Kevin Day Work Experience Details
  • Rocket Science Artist Services
    President
    Rocket Science Artist Services Jan 2013 - Present
    https://www.rocketscience.laContent Broker, Copyright Sales, Content Acquisition, Royalty ExpertKevin Day is the founder of Rocket Science Artist Services and serves as president of the artist services company. Rocket Science Artist Services provides a well-known platform for artists, managers and record labels offering a services solution to independently release their creative content. Kevin oversees all the company’s consulting services including strategic planning, business development, funding, content management, digital marketing, distribution, licensing and more. Kevin developed the bedrock of his music industry experience as a Marketing Executive at Universal Music, MCA Records and later Geffen Records, where he spent a combined 14+ years. Kevin has worked with numerous Grammy award-winning Gold and Platinum selling artists across a variety of genres, including Sammy Hagar, Jackson Browne, Counting Crows, Mary J. Blige, Shaggy, blink-182, Sublime, Gladys Knight, B.B. King, Mötley Crüe, Meat Loaf, Carole King, KISS, Dolly Parton, Common, The Roots, Rob Zombie and Lyle Lovett. An advisory board member for the Los Angeles College of Music and a trained musician himself, Kevin’s passion for music runs deep and his creative business intuition drives his work.Client Example List:Sound Royalties HipHopDXRecord CollectionRed Bull RecordsDowntown RecordsMötley Records11-7 EntertainmentArtist 2 Market Vice Media ADA DistributionRED DistributionInGrooves Rhino RecordsShout! FactoryPledge Music
  • Los Angeles College Of Music
    Board Member
    Los Angeles College Of Music Oct 2016 - Present
    Pasadena, Ca, Us
    Career Development for Music Business Graduates.LACMLA College of Music was recently named one of “The 20 Best Music Conservatories in the U.S.” by TheBestSchools.org. The ranking website listed LACM as number 16, above Bard College Conservatory of Music, McNally Smith, Colburn Conservatory of Music and Musicians Institute. Of the contemporary music programs listed on the rankings, LACM ranks #1 on the West Coast.
  • Sound Royalties
    Vice President Of Business Development & Strategic Relationships
    Sound Royalties 2017 - Jan 2021
    West Palm Beach, Fl, Us
    Oversee strategic development for a music industry financial investment fund, negotiating partnerships with C-Suite counterparts at labels, management companies, and distributors. • Strategically developed a new business segment by utilizing an in-depth knowledge of the changing streaming music landscape; defined a new revenue stream for business-to-business (B2B) partners. • Created, and launched Missing Royalties Searches, a program which has become a primary lead generation tool and had been responsible for identifying leads and millions of dollars in unpaid revenue. • Developed and deployed a white label tool to secure more contracts with distribution partners. • Focused on bottom-line and growing existing client base while expanding new segments. • Participate regularly in presentations as a speaker or panel leader in variety of music industry and convention panels. Always utilizing industry best practices and discussing the changing landscape of the music industry. • Noted for creative Presentation Skills with client partners and at music industry events.• Identified new business segments and expanded upon under-exploited leads in order to build each into a robust revenue stream, driving year-over-year (YOY) company growth. • Acted as the in-house expert in thought-leadership on” Master Ownership” and recorded music rights subject matter expert (SME), assisting with label negotiations, sit down discussions with distributors, labels, artists and other master right owners to develop programs that Sound Royalties could fund and capitalize on.
  • Rocket Science
    Founder & President
    Rocket Science Aug 2006 - Dec 2013
    Sherman Oaks, Ca, Us
    After being downsized from Universal Music, Kevin recognized a growing segment of artists and bands in the music industry.Labels were downsizing rapidly and unceremoniously dropping artists who performed below an arbitrary sales threshold.This left a vast pool of talent without a label, many times for the first time in decades. All of whom who still released music and toured but needed an infrastructure.Rocket Science filled this void and became a scalable solution for a vast number of Gold and Platinum selling artists.Rocket Science received ample press and praise within the music industry for its 9-year life-span.Released hundreds of licensed content from "branded artists". Licensed catalogContent AcquisitionProvided Marketing ServicesA&R oversight and responsibilityContractual negotiationsBrand ManagementEntrepreneurContent Creation• Recognized a growing segment of artists and brands within the music industry and provided a viable alternative record label services solution for a vast number of Gold and Platinum selling artists. • Exceeded expectations, receiving ample praise within the music industry through an eight-year lifespan by providing cutting-edge label services to artists and representatives. • Maintained an internal-branded social media marketing platform that could be updated all at once, setting a messaging schedule and dramatically maximizing efficiency. • Worked on the physical, digital, and vinyl releases for major international artists with a wide spectrum of labels and distributors both domestically and internationally. • As founder and spokesperson of Rocket Science, participated regularly in plethora of industry events, conventions and panels. • Assembled data for multiple investor and client presentations as well as consistent and concise submission of RFP’s.• Established annual billing from zero to an excess of $5M annually (2009 – 2012).
  • Universal Music Group
    Geffen Records (Interscope Geffen A&M) Sales-Marketing
    Universal Music Group Jun 2002 - Aug 2006
    Santa Monica, California, Us
    Head of Sales & Retail MarketingContinued efforts outlined in MCA Records (below)• Directed product launches and a substantial quantity of Gold and Platinum artists, including Mary J Blige, blink-182, Ashlee Simpson, and Counting Crows. • Attended internal executive staff meetings related to budget, strategy and EBIDA.• Monitored sales and marketing strategy and spend for all new release titles, routinely meeting with top customers such as Apple, Amazon, Best Buy as well as Universal Distribution to launch releases. • Designed and implemented all new release campaigns and budgets for earning plans • Managed catalog sales and marketing efforts, as well as new release growth with annual billing revenue of over $200M. #universal #majorlabel #distribution #label #rock #iovine #interscope #iga #geffen #sales #marketing #digital
  • Universal Music Group
    Director Of Sales & Marketing Mca Records
    Universal Music Group Jun 1992 - Aug 2006
    Santa Monica, California, Us
    Vice President, Sales & Marketing• Systematically maintained and managed individual P&Ls for releases rated to media, advertising, and promotional budgets. • Oversaw sales presentations, and conventions and meetings with all major physical and digital retailers. Previous Experience:MCA Records | Universal Music Group – Director, Regional Sales | Marketing Manager: Western USNotable artists SublimeShaggy Blink 182Mary J BligeBB KingLiveThe WhoJimi HendrixNew Found GloryJodeciSammy HagarTommy Lee

Kevin Day Skills

Music Industry Record Labels Entertainment Digital Marketing Music Music Licensing Digital Distribution Social Media Marketing Marketing Content Strategy Music Publishing Digital Media Entrepreneurship A&r Licensing Entertainment Industry Publicity Product Management Digital Strategy Advertising Sales Management Music Consulting Product Marketing Executive Management Direct Marketing Consulting Business Development Music Business Consulting Small Business Public Speaking Product Launch International Marketing Licensing Negotiations Direct To Consumer Rights Management Distribution Management Social Network Analysis Social Networking Music Publicity Consumer Products Brand Management Strategic Partnerships Lead Generation Sales Presentations Royalties Monetization Microsoft Excel Customer Relationship Management Microsoft Office Apple Products Salesforce Training Nielsen

Kevin Day Education Details

  • California State University, Fullerton
    California State University, Fullerton
    History
  • Los Angeles College Of Music
    Los Angeles College Of Music
    Music Management

Frequently Asked Questions about Kevin Day

What company does Kevin Day work for?

Kevin Day works for Rocket Science Artist Services

What is Kevin Day's role at the current company?

Kevin Day's current role is Founder: Rocket Science Artist Services Artist Services - Label Services - Business Development - Content Sales & Acquisition.

What is Kevin Day's email address?

Kevin Day's email address is ke****@****sic.com

What is Kevin Day's direct phone number?

Kevin Day's direct phone number is +181830*****

What schools did Kevin Day attend?

Kevin Day attended California State University, Fullerton, Los Angeles College Of Music.

What are some of Kevin Day's interests?

Kevin Day has interest in Distance Running, Children, Human Rights, Civil Rights And Social Action, Surfing, Poverty Alleviation, Running, Paddleboard, Distance Swimming, Arts And Culture.

What skills is Kevin Day known for?

Kevin Day has skills like Music Industry, Record Labels, Entertainment, Digital Marketing, Music, Music Licensing, Digital Distribution, Social Media Marketing, Marketing, Content Strategy, Music Publishing, Digital Media.

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