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With over 20 years of sales experience in the media and commerce industry, I am a seasoned leader and strategist who is passionate about creating value for clients and partners. I have a proven track record of developing and executing innovative solutions that leverage data, technology, and creativity to drive growth and engagement.
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Vice President, North American SalesPolyjohn Enterprises Corp. Dec 2024 - PresentWhiting, Indiana, UsLeading North American sales for PolyJohn, a cornerstone in the world of portable sanitation for decades. PolyJohn leads the industry, playing a significant role in its growth through innovative products, active membership in the PSAI, and various supportive initiatives. We take pride in producing the most durable products available, backed by our full commitment and superior customer service. -
Vice PresidentHomer 33C Board Of Education Apr 2017 - Present
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Director, Publisher RelationsChicago Interactive Marketing Association (Cima) Oct 2022 - Dec 2024Chicago, Illinois, Us -
Vp, SalesJamloop Jul 2024 - Oct 2024Walnut Creek, California, UsDirecting and managing US Sales for JamLoop, a leading advertising platform for SMBs to reach their customers on streaming TV. Through its partner network of 300+ publishers, 40+ segmentation data providers, and 5 top anti-fraud solutions, JamLoop has helped thousands of businesses of all sizes grow their reach on a marketing channel previously available only to the biggest brands. In combining top of the line, AI-enabled ad buying technology with full support of CTV experts, JamLoop guides businesses through every step. Transparency is our core value. That means SMBs know exactly where their ads are showing, at what price, in real time. -
Vp, Client PartnershipsInfillion Jun 2022 - Jan 2024New York, New York, UsInfillion was born from the acquisition of true[X] by Gimbal in 2020—pioneers in advanced digital media, particularly CTV, and commerce technology driven by Gimbal’s superior location platform. This strategic acquisition was created to capitalize on the unmistakable revolution that was coming in consumer behavior, driven record-breaking growth in ecommerce and digital media.Oversaw team generating significant revenue against targets while increasing headcount and expanding region into more independent agency partnerships and holding company growth. Increased footprint across midwest with independents, growing agency-wide partnerships to levels consistent with holding-company spends. Rapid expansion of programmatic offering was key factor in escalation of partnerships, with the midwest owning the highest-spending Indys across the country. Working with holding companies, presided over region that saw significant additions of blue-chip brands as new business while increasing spend of existing partnerships. Several new $1M+ accounts were closed and maintained during tenure. -
Sales DirectorG/O Media Feb 2022 - Jun 2022New York, Ny, UsG/O Media is a publishing company with a portfolio of digital brands whose independent and passionate voices attract the largest audience of 18-44 year-olds available anywhere.Our digital brands include: tech and science site Gizmodo; The A.V. Club, focused on pop culture; sports news site Deadspin; Jalopnik for those obsessed with all things autos; feminist site Jezebel; gaming news and tips site Kotaku; Lifehacker, the guide to doing everything better; Black news and culture site The Root; humor and satire site The Onion, along with e-commerce site The Inventory.G/O Media’s proprietary technology provides a powerful publishing platform to engage affluent and influential Millennials who crave our trusted, authentic and often-times irreverent news, entertainment and service journalism and experiences. This affords marketers with unparalleled reach and results among their most important consumer markets.Each brand represents a unique voice and highly engaged audience, but all share a passion for building trusted relationships with readers who count on them for independent journalism beholden to no one. -
Brand & Agency Partnerships, CentralTaboola Jan 2021 - Feb 2022New York, Ny, UsTaboola helps people find relevant content online, matching them with news stories, articles, blogs, videos, apps, products and other content they’re likely to want to explore.Our technology uses machine-learning algorithms to analyze hundreds of signals that capture exactly what kind of content each individual is most likely to engage with. We do that more than 450 billion times a month for more than one billion unique users. -
Vice President, Business DevelopmentVarick (Acquired By Gale / Mdc Partners) Oct 2019 - Jan 2021Varick is the only company to combine 10+ years of programmatic activation experience with strategic consulting services in media planning, advanced analytics, creative integration and programmatic technology in-housing. We put the power of platform media in your hands.
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Senior Sales DirectorAlphonso Inc. (Acquired By Lg Ads) Dec 2018 - Oct 2019Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. The company enables its clients to amplify their TV spend with digital, and to reach targeted TV demographics across all screens. With automatic content recognition (ACR) technology embedded in tens of millions of smart TVs, TV chipsets, mobile apps, gaming consoles, streaming devices and OTT services, Alphonso understands what programming and advertising people are watching on TV in real time. Through its Alphonso Insights SaaS offering, Alphonso delivers actionable insights and closed-loop attribution with offline data in real time, to helps its customers understand the true impact of TV advertising. To learn more, visit www.alphonso.tv.
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Director, Midwest SalesNucleus Marketing Solutions Mar 2017 - Dec 2018Phoenix, Az, UsNucleus is a joint partnership of the four largest legacy publishing companies in the United States - McClatchy, tRonc, Gannett, and Hearst - reaching 158MM monthly uniques across a premium journalistic environment. This ownership further promotes a unique data offering rooted in proprietary 1st party data, aggregated from our partners, to maximize targeting at scale. For Nucleus, this position leads a team across the midwest and southeast, focusing on virtually every category, to form national brand partnerships and drive revenue. -
Sales Director, MidwestGuardian News & Media Oct 2014 - Mar 2017London, GbSales lead for brand partnerships across midwestern territory, focused on top corporations in Chicago, Minneapolis, and Detroit. Specialized in branded content partnerships across automotive, finance, and CPG verticals. Exceeded revenue targets during massive expansion of the Guardian's footprint in the US. -
Digital Ad SalesBbc Worldwide Mar 2010 - Sep 2014London, GbMidwest-based seller for the world's largest news site. Territory includes Chicago, Detroit, St. Louis, Minneapolis, and Kansas City - focusing on Tech, Finance, Business, and Healthcare clients. BBC.com reaches 20M uniques in the US, with a global audience of over 80M. BBC digital properties include BBC News, Top Gear, BBCAmerica, as well as dedicated verticals for Autos, Future, Capital, Culture, and Travel. Responsibilities include the sale of the vast digital inventory, as well as cross-platform partnerships with BBC America, and acquisitions of new business across the midwest, while maintaining and growing relationships with current partners. -
Account ExecutiveBetawave Dec 2008 - Mar 2010UsDigital start up (formerly Go Fish) focusing on the mom and teen demos with a portfolio of over two dozen gaming and social sites, including photo-sharing giant Shutterfly. Position included all new business accounts nationally, as well as agency assignments in Chicago. -
Midwest RepresentativeDesigner Information Services Jun 2000 - Dec 2008Initial and sole Midwest representative of a unique marketing company dedicated to educating architects and engineers on new products in the marketplace relative to their design styles. During the eight-plus year time span, I represented over 250 clients, maintaining a quota over over 1,000 sales calls per year.
Kevin Deschaaf Skills
Kevin Deschaaf Education Details
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Eastern Illinois UniversitySecondary Education -
Mount Carmel High SchoolGeneral Studies
Frequently Asked Questions about Kevin Deschaaf
What company does Kevin Deschaaf work for?
Kevin Deschaaf works for Polyjohn Enterprises Corp.
What is Kevin Deschaaf's role at the current company?
Kevin Deschaaf's current role is Sales Leader.
What is Kevin Deschaaf's email address?
Kevin Deschaaf's email address is ke****@****c.co.uk
What is Kevin Deschaaf's direct phone number?
Kevin Deschaaf's direct phone number is (917) 900*****
What schools did Kevin Deschaaf attend?
Kevin Deschaaf attended Eastern Illinois University, Mount Carmel High School.
What skills is Kevin Deschaaf known for?
Kevin Deschaaf has skills like Digital Strategy, Advertising Sales, Media Planning, Media Buying, Mobile Advertising, Digital Media, Interactive Marketing, Social Media Marketing, Digital Marketing, Marketing Strategy, Online Advertising, Sem.
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