Kevin Durr Email and Phone Number
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A high achieving, resourceful, hands-on and energetic marketing executive with 30 years of broad based professional experience in the challenging, high-tech, high-end, global semiconductor capital equipment* industry. Substantial experience in all major facets of international marketing, notably in-depth strategic planning, vertical market expansions, highly structured new product development, and product lifecycle management. Strong business acumen, technical background and appreciation for classical marketing. Proven track record of delivering results across multiple disciplines that led to marked contributions in the company’s top and bottom lines.*Large, high-tech, fully-automated, intricate, semi-custom, software-intensive, and sophisticated equipment used in the manufacture of microchips (ICs). Designed to meet or exceed customer’s exacting technical, regulatory and commercial specifications. ASPs range from $0.2-$6.0M.Specialties: Major areas of expertise include:- Product Marketing Management- International Business Development- Product Lifecycle Management- New Product Development & Launches- Product Promotion, Pricing & Messaging- Strategic Planning & Budgeting- Corporate Sales & Large Account Management- Large Project Management- Engineering & Engineering Management- Cross-Functional Team Leadership
Veeco Precision Surface Processing
View- Website:
- ssecusa.com
- Employees:
- 64
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Sr. Product Marketing ManagerVeeco Precision Surface Processing Jun 2018 - PresentHorsham, Pennsylvania -
Platform Marketing ManagerPlasma-Therm Apr 2014 - May 2018Responsible for all product marketing duties associated with the company’s flagship plasma etch and deposition system. Key elements of the role include formulating and driving growth strategies, clearly defining and documenting application-specific product configurations and technical specifications, performing in-depth equipment cost-of-ownership (CoO) and capacity modeling, as well as the creation of innovative configuration management tools and outbound promotional collateral.•… Show more Responsible for all product marketing duties associated with the company’s flagship plasma etch and deposition system. Key elements of the role include formulating and driving growth strategies, clearly defining and documenting application-specific product configurations and technical specifications, performing in-depth equipment cost-of-ownership (CoO) and capacity modeling, as well as the creation of innovative configuration management tools and outbound promotional collateral.• Enhanced operational efficiency and organizational alignment by compiling a highly-comprehensive ‘book of knowledge’ comprised of nearly 5,000 product, application, and market-related reference and promotional documents• Empowered the global sales team by developing and deploying a collection of innovative macro-based, product feature selection guides with integral decision trees, embedded cut-sheets, and factory recommendations• Reduced operational overhead by implementing a kit-based system integral to the quote database which, in turn, enabled the automated and real-time exporting of detailed product configurations for hand-off to Operations Show less -
Technical Marketing ManagerPlasma-Therm Jun 2010 - Mar 2014Interface with past, current and prospective customers/clients to understand evolving market requirements, dynamics, and general industry trends. Provide business guidance and leadership to functional groups within organization. Develop and maintain marketing plans for assigned market segments with purpose of achieving mid to long term revenue and profitability targets. Support field sales as appropriate, calling on key decision makers to overcome obstacles to sales. Provide product… Show more Interface with past, current and prospective customers/clients to understand evolving market requirements, dynamics, and general industry trends. Provide business guidance and leadership to functional groups within organization. Develop and maintain marketing plans for assigned market segments with purpose of achieving mid to long term revenue and profitability targets. Support field sales as appropriate, calling on key decision makers to overcome obstacles to sales. Provide product, applications, and technical training to field sales staff. Manage the creation and maintenance of product and service specifications to align company’s offerings. Manage and generate outbound tactical and strategic marketing collateral and tools such as brochures, presentations, application notes, and web content. Support field sales to penetrate key design groups and to secure major platform design wins, assisting with the development of innovative business proposals as required. Develop new and novel advertising strategies to foster brand recognition, product positioning, and lead generation. Show less -
Product Line Marketing ManagerAxcelis Technologies May 2003 - Jun 2008Reporting to the Marketing VP, responsible for international marketing and comprehensive business management (P&L included) of UV Curing, Rapid Thermal Processing and core Ion Implantation product lines having combined revenues of $150M and ASP’s between $0.2-6.0M. Formulated and executed business strategies leveraging core strengths and differentiated technologies of each product line in pursuit of growth opportunities assessed as a result of in-depth market research and analysis.•… Show more Reporting to the Marketing VP, responsible for international marketing and comprehensive business management (P&L included) of UV Curing, Rapid Thermal Processing and core Ion Implantation product lines having combined revenues of $150M and ASP’s between $0.2-6.0M. Formulated and executed business strategies leveraging core strengths and differentiated technologies of each product line in pursuit of growth opportunities assessed as a result of in-depth market research and analysis.• Simultaneously managed all product marketing duties in five unique market segments.• Sustained high level of customer satisfaction across global installed base of >2000 systems.• Displaced prevalent & entrenched technologies for low-k dielectric film curing.• Successfully launched 3 new products into unserved vertical markets in 3 years.• Secured 6 account penetrations globally with new products in 2006 alone.• Consistently delivered highest profit margins (>50% GM) in company. Show less -
Product Marketing ManagerMattson Technology Jan 2001 - Nov 2002Responsible for all domestic and international marketing activities within Mattson's newly formed Wet Products Business Unit, post Mattson / CFM / Steag merger. Developed and executed marketing plans consistent with business goals & objectives, and market requirements. • Repositioned core CFM products to rationalize with newly added suite of multi-bath wet processing systems from Steag Systems AG - headquartered in Pliezhausen, Germany.• Simultaneously managed all product… Show more Responsible for all domestic and international marketing activities within Mattson's newly formed Wet Products Business Unit, post Mattson / CFM / Steag merger. Developed and executed marketing plans consistent with business goals & objectives, and market requirements. • Repositioned core CFM products to rationalize with newly added suite of multi-bath wet processing systems from Steag Systems AG - headquartered in Pliezhausen, Germany.• Simultaneously managed all product marketing duties and support staff associated with three unique high-end products. Show less -
Corporate Account ExecutiveCfm Technologies 1998 - Dec 2000Responsible for the coordination and execution of all pre and post-sales activities worldwide for multiple tier-one and two, strategic accounts including Texas Instruments, National Semiconductor, and Analog Devices. Served as primary liaison between customer and factory at all levels. • Significantly improved customer-supplier relationship, secured first repeat equipment order, and positioned company to compete for $30M of follow-on equipment business at Texas Instruments.•… Show more Responsible for the coordination and execution of all pre and post-sales activities worldwide for multiple tier-one and two, strategic accounts including Texas Instruments, National Semiconductor, and Analog Devices. Served as primary liaison between customer and factory at all levels. • Significantly improved customer-supplier relationship, secured first repeat equipment order, and positioned company to compete for $30M of follow-on equipment business at Texas Instruments.• Strengthened preferred vendor status at National Semiconductor. Show less
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Account Manager / Technical Marketing SpecialistCfm Technologies 1996 - 1998Responsibilities of hybrid position included (1) the coordination and execution of all pre and post-sales activities worldwide for National Semiconductor, and (2) the comprehensive review, assessment and response to all customer-supplied technical, regulatory and commercial purchase specifications.• Established preferred vendor status at National Semiconductor and secured $11.3M in new system orders across multiple locations.• Processed all customer-supplied purchase… Show more Responsibilities of hybrid position included (1) the coordination and execution of all pre and post-sales activities worldwide for National Semiconductor, and (2) the comprehensive review, assessment and response to all customer-supplied technical, regulatory and commercial purchase specifications.• Established preferred vendor status at National Semiconductor and secured $11.3M in new system orders across multiple locations.• Processed all customer-supplied purchase specifications within the time allotted and error free. Show less
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Project ManagerCfm Technologies 1995 - 1996Independently supervised and/or conducted all field research and process characterization associated with the multi-million dollar, consortium-sponsored project while stationed remotely at National Semiconductor.• Met performance based objectives associated with 12 month project according to plan and on schedule. • Discovered synergistic relationship between dissolved gas concentrations and sonic cleaning efficiency (co-inventor of patented “variable degassification”… Show more Independently supervised and/or conducted all field research and process characterization associated with the multi-million dollar, consortium-sponsored project while stationed remotely at National Semiconductor.• Met performance based objectives associated with 12 month project according to plan and on schedule. • Discovered synergistic relationship between dissolved gas concentrations and sonic cleaning efficiency (co-inventor of patented “variable degassification” technology). Show less
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Engineering ManagerCfm Technologies 1992 - 1995Led staff of 12 in all phases of the engineering and design process. Successfully managed all sales order and marketing driven development projects on-time and within budget. Worked in collaboration with staff to expand product portfolio by developing four new complimentary products.
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Product Development ManagerCfm Technologies 1988 - 1992Chartered with productizing company's newly developed, fully automated Full-Flow™ wet processing system. Designed and developed, from prototype through production, two new products (Vapor-Flow™ & Chem-Flow™ systems) and numerous new product features. Scope of Engineering Responsibilities:• Mechanical and Hardware Design & Integration• Precision Automation / Robotics Integration• Electrical Design: High/Low Voltage, A/D, AC/DC• Controls Design: Electrical &… Show more Chartered with productizing company's newly developed, fully automated Full-Flow™ wet processing system. Designed and developed, from prototype through production, two new products (Vapor-Flow™ & Chem-Flow™ systems) and numerous new product features. Scope of Engineering Responsibilities:• Mechanical and Hardware Design & Integration• Precision Automation / Robotics Integration• Electrical Design: High/Low Voltage, A/D, AC/DC• Controls Design: Electrical & Pneumatic• Chemical Process Design, Control & Measurement• Safety Engineering• Software Development, Test, & Release• Specification & Regulatory Compliance• Eng. Documentation Creation & Rev. Control• Engineering Change Order Management Show less
Kevin Durr Skills
Kevin Durr Education Details
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North Greenville UniversityMasters Of Business Administration (Mba) -
Engineering -
Marketing
Frequently Asked Questions about Kevin Durr
What company does Kevin Durr work for?
Kevin Durr works for Veeco Precision Surface Processing
What is Kevin Durr's role at the current company?
Kevin Durr's current role is Sr. Product Marketing Manager at Veeco Precision Surface Processing.
What is Kevin Durr's email address?
Kevin Durr's email address is ke****@****erm.com
What is Kevin Durr's direct phone number?
Kevin Durr's direct phone number is +172736*****
What schools did Kevin Durr attend?
Kevin Durr attended North Greenville University, Villanova University, West Chester University Of Pennsylvania.
What are some of Kevin Durr's interests?
Kevin Durr has interest in Sudoku, Volunteer Work, Weight Training, Road Cycling, Business Development, Spiritual Development, Video Recording, Running, Golf, My Family.
What skills is Kevin Durr known for?
Kevin Durr has skills like Cross Functional Team Leadership, Product Marketing, Semiconductors, Product Development, Business Development, Manufacturing, Project Management, Product Lifecycle Management, Engineering, Marketing, Semiconductor Industry, Strategic Planning.
Who are Kevin Durr's colleagues?
Kevin Durr's colleagues are Dana Haldeman, James Mcdevitt, John Dausman, Hsu Jackie, Naiyadh Noor, Charles Cooper Jr, Shelly Rightmyer.
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