Sanctum Federal:DUAL FOCUS: 1. Successfully expanding a product company’s products and services into the Federal Market. 2. Federal Sales Certification Training provides federal salespeople a proven methodology to successfully build a territory plan to close product revenue in their assigned territory. FEDERAL SALES REVENUE GENERATION METHODOLOGY MODELThis methodology quickly generates short-term revenue while establishing long-term revenue planningThis methodology includes developing and executing:- Federal Addressable Market – Where to concentrate my attention on Federal market- Federal Sales Initiatives and Closing Revenue – High impact meetings with Federal customers- Federal Marketing – Focused message to the Federal customer- Federal Channel Development – Aligned Federal contract vehicles with customers- Federal System Integrators - Business Development – long-term- Federal Product Certifications – Getting through the Federal certification processes- Federal Contracting – How money flows through the Federal procurement system

Using 25 years of Federal sales & marketing experience, re-aligning the Federal sales plan for LANDESK Software. Accomplishing this by:- Adjusting marketing material to specifically communicate to the Federal market for all products in the portfolio. - Alignment of Federal GWAC & other contracts to specific customer needs- Coordinating resellers with contract vehicles- Working with the Army TIC for LANDESK product certifications including UC-APL, ATO, CoN- Advising on other product certificates for FIPS-140, NIAP-CC and others- Having high level meetings with Air Force, Army, DHS and other Federal organizations- Planning Federal events to expose LANDESK products throughout the Federal market

Developed and executed a highly effective reseller channel strategy to assist my customers in satisfying their requirements. Significantly increased our pipeline and revenue in the Federal DoD market.

Quickly created and closed multi-million dollar opportunities for Dell / EMC in the U.S. Army.

Re-Aligned the Federal business model to grow the current Federal market customer base.Accomplishing this by:FEDERAL SALES REVENUE GENERATION METHODOLOGY MODELThis methodology quickly generates short-term revenue while establishing long-term revenue planningMethodology includes developing and executing:Federal Addressable Market – Where to concentrate my attention on Federal marketFederal Sales Initiatives and Closing Revenue – High impact meetings with Federal customersFederal Marketing – Focused message to the Federal customerFederal Channel Development – Aligned Federal contract vehicles with customersFederal System Integrators - Business Development – long-termFederal Product Certifications – Getting through the Federal certification processesFederal Contracting – How money flows through the Federal procurement systemHired Federal Sales personnel - Focused on entire Federal customer base

This was a great experience. Working for a SETA contractor I was able to design and explore and execute on bringing technology and people together for customers, proposals and the company. I had six Business Development persons working diligently on qualifying new opportunities across the US Federal Government. I also developed new marketing plans and extend the companies capabilities to qualify for new opporutities and revenue sources.

Hired to expand EIQ networks products and services into the Federal MarketFEDERAL SALES REVENUE GENERATION METHODOLOGY MODELThis methodology quickly generates short-term revenue while establishing long-term revenue planningMethodology includes developing and executing:Federal Addressable Market – Where to concentrate my attention on Federal marketFederal Sales Initiatives and Closing Revenue – High impact meetings with Federal customersFederal Marketing – Focused message to the Federal customerFederal Channel Development – Aligned Federal contract vehicles with customersFederal System Integrators - Business Development – long-termFederal Product Certifications – Getting through the Federal certification processesFederal Contracting – How money flows through the Federal procurement system

Hired to expand NetScaler products and services into the Federal MarketFEDERAL SALES REVENUE GENERATION METHODOLOGY MODELThis methodology quickly generates short-term revenue while establishing long-term revenue planningMethodology includes developing and executing:Federal Addressable Market – Where to concentrate my attention on Federal marketFederal Sales Initiatives and Closing Revenue – High impact meetings with Federal customersFederal Marketing – Focused message to the Federal customerFederal Channel Development – Aligned Federal contract vehicles with customersFederal System Integrators - Business Development – long-termFederal Product Certifications – Getting through the Federal certification processesFederal Contracting – How money flows through the Federal procurement systemHired Federal Sales personnel - Focused DoD & Civilian AgenciesNetScaler bought by Citrix

Hired to expand Pedestal products and services into the Federal MarketFEDERAL SALES REVENUE GENERATION METHODOLOGY MODELThis methodology quickly generates short-term revenue while establishing long-term revenue planningMethodology includes developing and executing:Federal Addressable Market – Where to concentrate my attention on Federal marketFederal Sales Initiatives and Closing Revenue – High impact meetings with Federal customersFederal Marketing – Focused message to the Federal customerFederal Channel Development – Aligned Federal contract vehicles with customersFederal System Integrators - Business Development – long-termFederal Product Certifications – Getting through the Federal certification processesFederal Contracting – How money flows through the Federal procurement system

Hired to expand NetForensics products and services into the Federal MarketFEDERAL SALES REVENUE GENERATION METHODOLOGY MODELThis methodology quickly generates short-term revenue while establishing long-term revenue planningMethodology includes developing and executing:Federal Addressable Market – Where to concentrate my attention on Federal marketFederal Sales Initiatives and Closing Revenue – High impact meetings with Federal customersFederal Marketing – Focused message to the Federal customerFederal Channel Development – Aligned Federal contract vehicles with customersFederal System Integrators - Business Development – long-termFederal Product Certifications – Getting through the Federal certification processesFederal Contracting – How money flows through the Federal procurement system

Proud to have served my country for almost six years. I was able to obtain my college degree while in active service mostly paid by the Navy. Thank you for the US Navy to provide that path of knowledge and capacity. While in the service I served aboard the USS Mount Whitney and then the remaining time stationed in Albuquerque New Mexico at the Defense Nuclear Agency. I taught myself many programming languages including COBOL, PASCAL, FORTRAN and many others. I was specifically chosen and served at the US Embassy in London for an joint country exercise in technology. I left the Navy as a frocked E6 and well trained for my professional career wherever that would take me in the future. I loved the experience and would never change that part of my life.