Kevin Foresti Email & Phone Number

Syracuse, New York Area

Implement paid and organic social media strategies to increase brand awareness, website traffic, and exceed yearly application goals for the GENIUS NY program.• Develop and optimize company social media pages to create consistency and lead generation• Create engaging visual content including infographics, video animations, taking and editing photos, website graphics and promotional materials• Track, analyze and report relevant analytics, making adjustments as necessary to ensure goals are being met• Utilize social media advertising campaigns for Facebook, LinkedIn and Twitter resulting in over 440,000 video views and over 40,000 link clicks in the first year• Implement Google Ad campaigns leading to increased website traffic during peak times to over 1,000 views per day• Website development and updates, including the design of uascentral.com and usplm.net• Event planning and promotion• Write news articles• Connect with industry specific media outlets to pitch stories• Collaborate with early stage companies to offer creative marketing solutions such as designing brochures, sales sheets, event promos, website consultations and investor pitch decks• Respond promptly to online inquires• Assist with guiding interns to keep them on track and engaged

Syracuse, New York Area

I work closely with various companies, including tech startups to explore, develop and grow their brands through traditional and digital marketing strategies. This includes website consultation and development, social media management and training, email marketing and designing various digital and print promotional materials.

As a member of Epic Apps, I get to continue developing my skills through the exploration of mobile design. I create artwork for mobile apps to run on iPhone, iPad and Android systems as well as HTML5 mobile websites for a variety of business across the United States. Each design is unique to help accentuate a companies brand and provides an inviting, enhanced customer user experience. I work closely with our team to deliver quality outcomes, and strive to exceed client expectations.• Assist with marketing and promotional strategies, including, social media networking, PowerPoint presentations, sales tools and advertising materials• Design and execute email marketing campaigns to over 10,000 recipients, increasing website traffic, customer loyalty and improved awareness of special eventsPlease reach out if you have questions about a mobile app for your company or if you have an idea for a custom app you would like to explore.

Syracuse, New York Area

Assist with bringing together community members and social media specialists for networking and educational programs on a variety of social/ digital media topics. • As part of the SMBSyr Twitter team, I focus on interacting with our audience and growing new followers by writing relevant content, design eye-catching graphics, promote events and host interactive Twitter Chats.• Organized our "Social Media Roundtables" event, coordinating the venue, food, promotions and securing eight facilitators to cover trending social media marketing topics.• Facilitated discussions on Vine and Rebelmouse during educational Social Media Roundtables event.

Syracuse, New York Area

Orchestrated the online strategies and social presence for St. Elizabeth Medical Center (www.stemc.org). Managed social media accounts, Facebook, Twitter, Vine, YouTube and LinkedIn Groups to effectively create awareness and bridge the gap between the Medical Center and our communities.As the website coordinator, I was in charge of publishing content, maintaining continuity of themes, streamlining navigation and training staff on content management systems.My graphic design education and experience provided me with necessary photo editing skills and the artistic vision to produce appealing page layouts.In addition, I was in charge of taking and editing video, helping to add interest and engagement to our online presence.• Coordinated the complete redesign of St. Elizabeth Medical Center's website.• Trained and supervised staff on using social media websites and content management systems.• Provided routine Google analytic reports to demonstrate activity and usage trends.• Lead Graphic Designer in charge of creating major promotional materials

Syracuse, New York Area

• Collaborated positively with clients to develop brand identities and promotional materials• Prepared artwork for In-House corporate promotions, strategic item advertisements and sales aides

Personal Trainer, Health and Wellness Consultant. Advised clients on exercise and nutrition programs. Promoted services and sold memberships. Maintained consistent, satisfied clients.

Bachelors, Health & Exercise Science

Associates, Graphic Design