Kevin Grinnell work email
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Kevin Grinnell personal email
Professional researcher with deep experience in helping some of the world’s largest brands tackle insights, strategy, and innovation challenges. I lead the design, execution and synthesis of qualitative and quantitative explorations to inspire and inform teams to build brands, products and solutions people are willing to take a stand for.
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Senior DirectorNimblyPhiladelphia, Pa, Us -
DirectorInner Chapter Jul 2024 - PresentShanghai, Shanghai, Cn -
FounderSlothgrip Supply Co. Jul 2017 - Dec 2024Brooklyn, New York, UsI founded a purpose-driven climbing brand with a passionate following. We partner with The Sloth Institute to give retired climbing rope a second life as critical pathways for wildlife in areas of deforestation throughout Costa Rica. -
Insights & Strategy ConsultantFreelance May 2017 - Jul 2024I led qualitative and quantitative research initiatives for marketing, product and innovation teams. I have a specialty in the design, analysis and storytelling of highly custom digital ethnography and am an experienced moderator of focus groups, user interviews, workshops, contextual and observational research studies.Select Clients: Netflix, Ubisoft, Activision, EA, Venmo, Northwestern Mutual, Google, Tinder, Instagram, UberEats, Healthline, GsK, Samsung, PepsiCo, The Clorox Company, Pernod Ricard, AbInBev, REI
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Research DirectorThe Sound: Exploration Strategy Innovation May 2015 - Apr 2017Chicago, Il, UsI worked at a strategic research and brand consultancy that specializes in bringing to life consumer insights, cultural trends, creative development, and product innovation initiatives through beautiful design and documentary quality films.Select Clients: Constellation Brands, Molson Coors, SAB Miller, KitchenAid -
Associate Director & Head Of Mobile EthnographyEgg Strategy Jan 2012 - May 2015Denver, Co, UsI grew from an associate strategist to build and lead the mobile-ethnography practice at a full-service, global marketing consultancy that provides strategic consumer insight, brand building and innovation services to Fortune 500 clients and those next in line.Select Clients: General Mills, Molson Coors, PepsiCo, Vanguard, Fidelity, Abercrombie & Fitch, Pernod Ricard, Mondeleze International -
Senior AnalystGfk Strategic Innovation May 2008 - Jan 2012Nuremberg, Bavaria, DeI began my career at a consultancy specializing in full-service innovation for some of the world's largest brands. I learned all stages of product development, from initial insights, opportunity mapping, multi-day ideation workshops, to concept creation and refinement.Select Clients: P&G, Unilever, Starbucks, Kraft Heinz, KFC, Del Monte Foods
Kevin Grinnell Skills
Kevin Grinnell Education Details
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University Of MichiganOrganizational Behavior & Development -
Altmba
Frequently Asked Questions about Kevin Grinnell
What company does Kevin Grinnell work for?
Kevin Grinnell works for Nimbly
What is Kevin Grinnell's role at the current company?
Kevin Grinnell's current role is Senior Director.
What is Kevin Grinnell's email address?
Kevin Grinnell's email address is gr****@****ich.edu
What schools did Kevin Grinnell attend?
Kevin Grinnell attended University Of Michigan, Altmba.
What skills is Kevin Grinnell known for?
Kevin Grinnell has skills like Qualitative Research, Customer Insight, Strategy, Consumer Behaviour, Product Innovation, Market Research, Consumer Insights, Brand Architecture, Strategic Thinking, Segmentation, Marketing Research, Fmcg.
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