Kevin Hofmann

Kevin Hofmann Email and Phone Number

Managing Director at Roark Capital Group @ Roark Capital Group
Kevin Hofmann's Location
Atlanta Metropolitan Area, United States, United States
About Kevin Hofmann

Kevin joined Roark Capital in 2019. He brings thirty years of experience leading businesses and functions across a number of diverse industries. Kevin is a member of Roark's investment committee, and is actively invovled in Roark's investments in Pet Valu (TSX: Pet), PartsTown, OrangeTheory Fitness, GoTo Foods, Self Esteem Brands, and Fitness Connection.Before joining Roark he spent thirteen years with The Home Depot, his last role being President, where he oversaw the strategy, sales, and operations of the company’s digital efforts. In his six years as President the team grew in size / scale from $1B to being the one of the largest digital / omni-channel retail operations in the country (trailing only Amazon & Walmart).Concurrent with this role he also served as the Chief Marketing Officer for Home Depot, overseeing the strategic branding and marketing direction of the company. The Home Depot is a top 30 brand with ~$1B in advertising spend. Previously, he led Home Depot’s Home Services businesses, the largest home services business in the country with $4B in sales & 30,000 in-home construction projects per week. Kevin joined The Home Depot in 2006 as a company officer, where he led technology teams focused on merchandising, stores, e-commerce, supply chain, and the company's international divisions. Prior to joining Home Depot, Kevin spent ten years with GE, where he held CIO & CTO roles in a number of GE businesses (Healthcare, Renewables, Energy and GE Global Research). He started his career and spent eight years with Dow Chemical. Kevin graduated from Central Michigan University with a B.S. in Computer Science.Current Board Roles:Pet Valu: (TSX: PET) the leading Canadian specialty retailer of pet food and pet-related supplies.OrangeTheory Fitness: the world’s largest studio fitness concept with nearly 1,500 locationsPartsTown: the world's best distributor of genuine OEM partsFitness Connection: a leader in the "High Value Low Price" segment of the fitness industryPast board roles include:Chewy.com: Served on the Board of Directors of the pet focused eCommerce company until it's sale to Petsmart for $3.3B, the largest US e-commerce transaction ever.Truck-Hero: Privately held, Truck Hero, Inc. is the world's largest designer, manufacturer and online retailer of branded functional aftermarket accessories for trucks, Jeeps, and other utility vehicles.The Home Depot Foundation: Served on the Board of Directors from 2011-2019, assisting with the commitment of $500M toward veterans issues & causes.

Kevin Hofmann's Current Company Details
Roark Capital Group

Roark Capital Group

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Managing Director at Roark Capital Group
Kevin Hofmann Work Experience Details
  • Roark Capital Group
    Managing Director
    Roark Capital Group Apr 2019 - Present
    Atlanta, Georgia, Us
    Roark is an Atlanta‐based private equity firm with $38 billion in assets under management. Roark focuses on investments in consumer and business service companies, with a specialization in franchised and multi‐location business models in the restaurant, specialty retail, consumer & business services, and the health, wellness, & beauty sectors.Roark brands generate approximately $94 billion in annual system revenues from 107,500 locations located in 50 states and 118 countries.
  • Goto Foods
    Member Board Of Directors
    Goto Foods Jan 2024 - Present
    Atlanta, Ga, Us
  • Parts Town
    Member Board Of Directors
    Parts Town Dec 2021 - Present
    Addison, Il, Us
  • Fitness Connection Usa
    Member Board Of Directors
    Fitness Connection Usa May 2019 - Present
    Carrollton, Texas, Us
  • Pet Valu
    Member Board Of Directors
    Pet Valu Aug 2019 - Present
    Markham, On, Ca
  • Orangetheory Fitness
    Member Board Of Directors
    Orangetheory Fitness Jan 2021 - Feb 2023
    Boca Raton, Fl, Us
  • Truck Hero
    Member Board Of Directors
    Truck Hero Feb 2018 - Feb 2020
    Ann Arbor, Michigan, Us
  • The Home Depot
    President & Chief Marketing Officer Of Home Depot
    The Home Depot Jan 2013 - Feb 2019
    Atlanta, Georgia, Us
    Overall leadership for all facets of Home Depot's Digital efforts, one of the largest eCommerce & Omni-Channel operations in the world (trailing only Amazon & Walmart). Sales grew 10x and profitabilty improved 30x over the 6 years.Concurrent with this role, added CMO responsibilities in 2016 and led the strategic branding, marketing and advertising direction for The Home Depot, a top 30 brand with ~$1B in advertising spend. Transitioned the marketing apparatus of Home Depot to be more digital, more audience targeted, and with tailored / personalized communication. Effected a 30% ROAS improvement over the period.
  • The Home Depot
    Sr Vice President
    The Home Depot 2010 - Jan 2013
    Atlanta, Georgia, Us
    Overall leadership for the Services businesses at Home Depot, the largest Home Services business in the country and a +$4 billion dollar division of the company. Led over 20 lines of business (Flooring, HVAC, Kitchens, Plumbing, Electrical, Windows, etc) executing ~30,000 in-home construction projects per week. Business was powered by 2000+ partner companies and 50,000 trade/crew members. The team reinvigorated the business as a growth vehicle for the company (~$900M of growth over 3 years) via organic growth, the creation of new businesses (Home Depot Renovation Services), and executing on multiple strategic acquisitions. (US Home Systems, Measurecomp, RedBeacon.com)
  • The Home Depot
    Vice President Of Technology
    The Home Depot Mar 2006 - Aug 2010
    Atlanta, Georgia, Us
    Joined Home Depot as a company officer in 2006, Held executive roles in multiple areas.Supply Chain Technology: Delivering on one of the largest retail Supply Chain transformations and one of Home Depot's most significant investments.e-Commerce Technology: moving Homedepot.com into an industry leading solutionInternational: Canada, Mexico, & China, including stabilizing the largest SAP Retail implementation in the world.Store & Merchandising Technology: Leadership for the core US Retail store and merchant technology landscape (2000 stores, $65B of revenue, 300,000 associates). Technology scope also included Credit/Payment businesses and Home Services businesses.
  • The Home Depot Foundation
    Member Board Of Directors
    The Home Depot Foundation 2011 - Feb 2019
    The Home Depot Foundation, a registered 501(c)3 public charity, works to improve housing issues facing U.S. veterans, train skilled tradespeople to fill the labor gap and support communities impacted by natural disasters. Since 2011, the Foundation has invested more than a quarter of a billion dollars in veteran-related causes and improved more than 37,000 veteran homes and facilities. In 2018, the Foundation committed $50 million additional dollars to train 20,000 skilled tradespeople over the next 10 years starting with separating military and veterans, and at-risk youth.
  • Chewy
    Member Board Of Directors
    Chewy Sep 2014 - Sep 2017
    Plantation, Florida, Us
    Served on the Board of Directors of Chewy for 3 years during a period of tremendous growth/scaling, until its successful sale to Petsmart in the largest US eCommerce acquisition at $3.3B
  • Ge
    Cio & Cto & Corporate Initiatives
    Ge Apr 1996 - Mar 2006
    Boston, Ma, Us
    GE Healthcare (Milwaukee, Wisconsin): Shared Services CIO for the $17B unit of GE, focused on ERP strategy, Salesforce Automation, Business Intelligence & Analytics, Supporting all Corporate Functions.GE Wind Energy (Amsterdam, The Netherlands): Global CIO & Integration Leader for the $4B renewable energy business.GE Energy (Atlanta, Georgia): Global CTO for GE's largest (+$24B) business, led world-wide technology, infrastructure, operations, security & acquisition integration.GE Headquarters (Fairfield, Connecticut): Served on corporate staff, working on all GE businesses. Led company wide initiatives in e-commerce, sourcing, quality, & call centers. Lead GE's collaboration & early social networking efforts. Co-founded and led SupportCentral via Yale University based incubator.GE R&D (Schenectady, New York): CIO for GE's Global Research efforts, supporting all GE businesses
  • The Dow Chemical Company
    Research/Manufacturing/It
    The Dow Chemical Company 1988 - 1996
    Midland, Michigan, Us
    Dow Chemcial R&D: Plastics Research & Competitive Intelligence.Dow Chemical IT: Analyst/Engineer. High performance Computing, Research support, IT Projects (co-op)Dow Chemical R&D: Lab Technician. Thermoplastics research & manufacturing (co-op)

Kevin Hofmann Education Details

  • Central Michigan University
    Central Michigan University
    Computer Science

Frequently Asked Questions about Kevin Hofmann

What company does Kevin Hofmann work for?

Kevin Hofmann works for Roark Capital Group

What is Kevin Hofmann's role at the current company?

Kevin Hofmann's current role is Managing Director at Roark Capital Group.

What is Kevin Hofmann's email address?

Kevin Hofmann's email address is ke****@****hoo.com

What is Kevin Hofmann's direct phone number?

Kevin Hofmann's direct phone number is +171364*****

What schools did Kevin Hofmann attend?

Kevin Hofmann attended Central Michigan University.

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