Kevin Lach

Kevin Lach Email and Phone Number

Vice President of Marketing @
Kevin Lach's Location
Burlington, Massachusetts, United States, United States
Kevin Lach's Contact Details

Kevin Lach personal email

n/a
About Kevin Lach

Strengths:Global Marketing / Branding / Lead Generation / Inbound Marketing / Content / Salesforce / CRM / Marketing Automation / Marketo / Channel Marketing / Paid Search / SEO / Email / Video Marketing / Social Networking / Media Relations / Telemarketing / Events

Kevin Lach's Current Company Details
Marketing Management

Marketing Management

Vice President of Marketing
Kevin Lach Work Experience Details
  • Marketing Management
    Strategic Marketing Consultant
    Marketing Management 2017 - Present
    Deliver a fresh perspective, strategic guidance, and tactical services to organizations in need of interim marketing management. Specialize in startup and turnaround environments.
  • Storiant
    Vice President Of Marketing
    Storiant 2013 - 2015
    Hyper-scale data storage for private clouds, analytics, and cloud storage as a service.* Helped this startup pivot to new markets in response to changing competitive landscape* Re-launched the company with new corporate ID, positioning, online presence, and sales tools* Designed media and analyst relations strategy, and built awareness via sustained coverage* Developed a measurable and predictable lead funnel. Optimized Hubspot/Salesforce; directed outbound programs; and managed agencies for SEO and PPC* Built the inside sales function. Hired team; added infrastructure (InsideSales.com, RainKing); and supported the sales team with lead triage, nurturing, and appointment setting
  • Z Corporation (Acquired By 3D Systems)
    Vice President Of Marketing
    Z Corporation (Acquired By 3D Systems) 2005 - 2012
    Greater Boston Area
    3D Printing / 3D Scanning / Rapid PrototypingHelped this early-stage 3D printing company expand globally, delivering the growth, visibility, and momentum leading to a $137M acquisition by 3D Systems Corporation.* Directed marketing strategy and tactics for the Americas, EMEA, and APAC* Developed a globally recognized brand via digital channels and high-profile media* Built a global website hub in nine languages* Built a lead-generation engine supporting 15 channel managers and 160 resellers in 15 countries* Originated >70% of sales pipeline * Scaled sales & marketing operations via Salesforce, Marketo, telemarketing* Enabled the success of the channel with worldwide, reseller-executable programs * Ran 150 field seminars per quarter in 12 countries* Directed 14 product launches
  • Fact City
    Vice President Of Marketing
    Fact City 2000 - 2001
    Fact City was a young startup helping organizations monetize database content with an online, natural-language search engine. I launched the company to media, analysts, investors, partners, and sales prospects; plus built awareness leading to adoption by Thomson Financial (SEC databases), Disney Interactive, Zagat, Houghton Mifflin, ESPN, FOX Sports, Billboard Online, the CIA, TV Guide, the US Census Bureau, and Major League Baseball.
  • Cakewalk
    Vice President Of Marketing
    Cakewalk 1997 - 1999
    Cakewalk was a provider of audio recording software for home musicians, with an objective to expand into new markets. I introduced the company to markets including consumer electronics, entertainment, gaming and film; plus supported retail, online, and OEM distribution in 36 countries.
  • Watermark Software (Acquired By Filenet)
    Director Of Marketing Communications
    Watermark Software (Acquired By Filenet) 1993 - 1997
    Watermark was a document imaging software company disrupting traditional solutions with a low cost, Windows-based alternative. I was part of a team that created the market presence leading to the company’s acquisition by FileNet @ 8x revenue.

Kevin Lach Skills

Disney Solution Selling Positioning Team Building Sec Channel Marketing Consulting Charities Market Channel Prospects Sales Cost Sales Operations System Upgrades Baseball Competitive Analysis Finance Wins Telemarketing Driving Marketing Automation Adoption Road Social Marketing Baidu Content Strategy Marketo Sales And Marketing Business Partners Cia Product Management Search Brand Strategy Content Development Management Csi Coop Short Digital Audio Paid Search Hub Integration Apac Crm Cakewalk Boston Strategic Partnerships Salesforce.com Product Diversification B2b Espn Seminars Guidance Messaging Brand Awareness Languages System Document Imaging 3d Printing Jumpstart Education Web Analytics Healthcare Private Practice B2b Marketing Radio Access Network Map Fundraising Seo Strategy Google Branding Demand Generation Testing Piloting Training Community Outreach Enterprise Software Printers Resellers Fox News National Geographic Video Marketing Abc Solution Conferences Private Equity Documentation Product Launch Census Start Up Ventures Shares Capital Venture Capital Campaigns Billing Systems Tactics Ppc Virtual Events Direct Marketing B2c Website Development .net Product Marketing Social Media Verizon Bbc Global Marketing Strategy Perspective Sports Online Marketing Consumer Electronics Retail Internet Infrastructure Media Relations Google Tv 3d Scanning Vertical Marketing Business Development Lead Generation Dealers Operations Stage Empowerment Interactive Advertising Visibility Marketing Social Networking Entertainment Search Advertising Pipelines Software Lifecycle House Solidworks Analytics Joint Marketing High Profile Vars Media Energized Websites Multimedia Internal Audit Usa Fact Distribution Funnel Oracle Enterprise Manager Youtube Start Ups Blogging Momentum Integrated Marketing Materials Global Marketing Software Filenet Online Content Launches Qualify Strategic Marketing China Journalism Marketing Operations Multi Channel Marketing Online Presence Email Marketing Sem Scanners Culture Saas Business Strategy Media Exposure Inbound Marketing Television Marketing Strategy Summit Multilingual Delivery Mergers And Acquisitions Emea Architecture Recruiting Americas Gaps Databases

Kevin Lach Education Details

Frequently Asked Questions about Kevin Lach

What company does Kevin Lach work for?

Kevin Lach works for Marketing Management

What is Kevin Lach's role at the current company?

Kevin Lach's current role is Vice President of Marketing.

What is Kevin Lach's email address?

Kevin Lach's email address is ke****@****zon.net

What is Kevin Lach's direct phone number?

Kevin Lach's direct phone number is +178171*****

What schools did Kevin Lach attend?

Kevin Lach attended University Of Massachusetts Amherst.

What skills is Kevin Lach known for?

Kevin Lach has skills like Disney, Solution Selling, Positioning, Team Building, Sec, Channel Marketing, Consulting, Charities, Market, Channel, Prospects, Sales.

Not the Kevin Lach you were looking for?

  • Kevin Lach

    United States
  • Kevin Lach

    Vice President Of Preconstruction At Georgia Development Partners, Llc
    Atlanta, Ga
    2
    student.gsu.edu, gdpbuilds.com

    1 1678480XXXX

  • Kevin Lach

    Lead Detailner At G&G Door Products
    Buena Park, Ca
  • Kevin Lach

    Electrical/Electronic Manufacturing Professional
    Hackettstown, Nj
    1
    gmail.com

    1 +190850XXXXX

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.