Kevin M. Kelly Email and Phone Number
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Kevin is a dynamic, multi-faceted leader with more than 20 years of C-level global business strategy and insights experience and proven success in enhancing value for companies and customers. Kevin has focused his career on helping small and mid-market companies engage in business transformation and overcome obstacles to growth.Currently, Kevin is the CEO of American Directions Research Group (ADRG), a mission-driven, woman-owned survey research provider specializing in political polling, public opinion, and public sector work.Prior to ADRG, Kevin worked in similar executive roles at APLUSA, a global healthcare insights consultancy headquartered in Lyon, France; RG+A, a boutique firm using innovative patient treatment simulation techniques to forecast the performance of healthcare products; and at HRA - Healthcare Research & Analytics, a healthcare-focused market research firm with deep expertise in the hospital and integrated health space.Kevin also has held executive technology leadership roles both within and outside of the market research industry, and possesses demonstrated technological expertise, with the ability to lead technical aspects of data management and integration and to identify opportunities for innovation.
American Directions Research Group
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Chief Executive OfficerAmerican Directions Research Group Dec 2023 - PresentWashington, Dc, UsAmerican Directions Research Group is a survey research provider, serving research consultants, corporations and government to provide high quality market research survey services. Since 1986, American Directions Research Group has conducted surveys for a wide variety of businesses and organizations, providing critical information needed to make decisions, grow or retain customers and accomplish their mission.
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Chief Operating Officer - Us Business LeadAplusa Aug 2018 - Dec 2023Lyon, Auvergne-Rhône-Alpes, FrAPLUSA is one of the few truly global marketing research firms, with offices in New York, Los Angeles, London, Paris, Lyon, and Munich as well as Shanghai via our sister company Ifop, and operating in 70+ countries ranging from the US to Pakistan. We are a physician founded and operated company with 30 years of experience in hospital and specialty markets and dedicated exclusively to servicing the healthcare sector. While we offer a broad range of global services and competencies, we specialize in brand performance tracking, real-world patient chart data (an approach that we pioneered), and messaging optimization. In addition, APLUSA goes beyond traditional marketing research with our RealWorld business, which partners with pharmaceutical companies in preparing IRB submissions for medical publications. -
Chief Operating Officer/IntegratorRg+A Apr 2015 - Jul 2018New Hope, Pennsylvania, UsRG+A is committed to providing better solutions to complex and evolving healthcare challenges, and has been recognized by clients and competitors alike as a highly innovative insights and strategic development consultancy since 1997.Integrated methodology, account management, and research delivery to enhance overall value for clients. Partnered with biopharma and medical technology clients to provide insights and consult on key decisions affecting product commercialization, with an emphasis business development and in-licensing ventures and demand forecasting. Led and developed a team of forecasting experts, analysts, and research directors. Oversaw the company’s P&L and commercial operations. -
Executive Vice President & General ManagerHra - Healthcare Research & Analytics Jun 2013 - Apr 2015Cranbury, New Jersey, UsHRA is a full-service market research firm with an expertise in institutional channels, helping pharmaceutical, biotechnology, and medical device companies understand and achieve success in hospitals and hospital systems, integrated delivery networks, and managed care organizations.Led insights and key account strategy. Provided guidance to biopharma and medical technology clients on stakeholder management and achieving marketing/sales success within US hospital market. Presented on various topics related to integrated health systems and evolution of the US hospital market at industry conferences. Transformed company culture, emphasizing collaboration and intellectual curiosity. Led and developed research and field operations team, including analyst, researcher directors, account managers, and VPs. Oversaw the company’s P&L and commercial operations. -
Vice President, Technology & OperationsHra - Healthcare Research & Analytics May 2011 - May 2013Cranbury, New Jersey, UsLed insights technology and operations strategy. Transformed company’s product offerings through process re-engineering and the introduction of key innovations, increasing value proposition and creating greater client demand. Streamlined and modernized internal business and market research operations, including procurement, pricing, and human resources to align with corporate growth strategy. Established policies and procedures to comply with information security and privacy regulations, including HIPAA and PPACA.
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Chief Information OfficerBuzzback Market Research Dec 2008 - Nov 2010New York, Ny, UsBuzzBack is a privately held, full service market research company developing and implementing innovative tools and technologies to provide fast, meaningful, and actionable insights via more efficient and engaging consumer experiences.Led company through economic downturn by overhauling technology operations and vendor contracts to eliminate nearly $1M in overspending. Focused technology investment by aligning project opportunities with business priorities and streamlining systems development and project management processes to move new consumer engagement tools to market more quickly at lower cost. Enhanced internal operations and infrastructure to position the organization for its next phase of growth. -
Chief Information OfficerNational Association Of Social Workers Dec 2007 - Dec 2008NASW is a national organization of over 150,000 members supporting the social work profession through education, credentialing, advocacy, political action, and publications.Led major transformation of an under-performing, at-risk IT organization through strategic changes in infrastructure, risk management, communications, customer service, staffing, and organizational culture. Established standards for governance, accountability, and transparency. Overhauled internal business processes and established strategy and governance structure for technology project and portfolio management.
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Managing Consultant, National Rural Electric Cooperative AssociationExcella Consulting Jan 2007 - Nov 2007Arlington, Va, UsNRECA is a national service organization dedicated to representing the interests of over 900 member cooperative electric utilities in 47 states and the consumers they serve.Leveraged experience in project management and enterprise systems development to provide senior project and risk management for the Benefits Administration Next Generation project, a more than $15MM effort to shift NRECA’s health benefits and retirement savings payer and subscriber systems from a proprietary mainframe platform to an off-the-shelf, SQL-based, client-server product. -
Vice PresidentMacro International (An Opinion Research Corporation Company) Dec 2003 - Jan 2007Fairfax, Virginia, UsMacro International (now ICF Macro) is a publicly-traded consulting and market research firm delivering research and evaluation, management consulting, marketing and communications, and information technology services to Federal, state, and local government agencies, quasi-governmental entities, and global non-profit organizations.Provided IT leadership and strategy for the organization; managed business unit that included IT project managers, Web developers, eMarketing specialists, help desk analysts, network administrators, and telecommunications technicians; served as account manager for all IT client accounts; engaged in capital budget planning and profit and loss management; established enterprise-wide standards for IT operational performance and technology product development; architected .NET-based solutions, and managed their development and deployment; led vendor analysis, selection, and management for all external IT needs; engaged in corporate and human capital management. -
Manager, Web & Media ServicesOpinion Research Corporation Apr 2001 - Dec 2003New York, Ny, UsORC is a publicly-traded marketing research and business advisory services firm delivering in corporate branding, customer loyalty, market analytics and organizational diagnostics to Fortune 500 companies in the automotive, consumer goods and services, financial services, healthcare, telecommunications, and information technology industries.Provided creative and technical direction for Web-based and print media products; established marketing strategy for Internet offerings; designed and developed Web survey applications; supervised programming and media/graphic design staff; managed external vendor relationships, including off-shore development staff and data providers; developed quality assurance processes, including peer reviews, testing plan documentation and execution, data quality reviews, and client acceptance testing. -
Senior Project Manager1By1 May 2000 - Apr 20011by1.com was a privately-held software and professional services firm specializing in Web-based marketing research and bridging the gap between traditional market research and customer relationship management. Managed Web-based market research projects; designed and developed Web-based customer and employee relationship measurement systems; managed relationships with external data providers, including pricing negotiations, defining and enforcing acceptable data quality standards; designed corporate marketing strategies and materials; established first corporate Web presence; established standards for design and usability of Web-based products; developed first customer intranet application.
Kevin M. Kelly Skills
Kevin M. Kelly Education Details
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The George Washington University School Of BusinessInformation Systems Technology -
Rider UniversityVocal Pedagogy And Voice Performance
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Drew UniversityMusic
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Cumberland Regional Hs
Frequently Asked Questions about Kevin M. Kelly
What company does Kevin M. Kelly work for?
Kevin M. Kelly works for American Directions Research Group
What is Kevin M. Kelly's role at the current company?
Kevin M. Kelly's current role is CEO at American Directions Research Group | Board of Directors | Driving Market Research Innovation.
What is Kevin M. Kelly's email address?
Kevin M. Kelly's email address is ke****@****ack.com
What is Kevin M. Kelly's direct phone number?
Kevin M. Kelly's direct phone number is +124049*****
What schools did Kevin M. Kelly attend?
Kevin M. Kelly attended The George Washington University School Of Business, Rider University, Drew University, Cumberland Regional Hs.
What are some of Kevin M. Kelly's interests?
Kevin M. Kelly has interest in Animal Welfare, Environment, Arts And Culture, Science And Technology.
What skills is Kevin M. Kelly known for?
Kevin M. Kelly has skills like Strategy, Market Research, Management, It Strategy, Analytics, Business Process Improvement, Project Management, Business Development, Strategic Planning, Leadership, Business Strategy, Crm.
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