Kevin Renner Email & Phone Number

Camas, Wa, Us

Portland, Oregon Metropolitan Area

Portland, Oregon, United States

Volunteer mentor in year-long commitments to undergraduate and MBA students.

Portland, Oregon Metropolitan Area

Portland, Oregon Metropolitan Area

As a gov-tech 100 company Periscope provides software to help 1,000 public sector agencies and 500,000 suppliers modernize full-cycle procurement, eliminating waste and maximizing the value of every dollar spent. As GM in our largest customer state, I've helped position the company for a successful acquisition closing in Sept. 2021

Portland, Oregon Area

I help growth-stage and purpose-driven companies involved in health innovation and adjacent categories protect and recapture revenue through by vastly upgrading their marketing performance. I do this on a consulting, fractional leadership, and interim leadership basis by:1. Sharpening how they tell their stories so customers are drawn in2. Feeding their sales pipelines through smarter awareness and demand-generation programs3. Providing the right sales tools at the right time that accelerate prospects through the buying cycleKey clients included:* Columbia Basin Health Association. Led new geographic market assessment, telehealth, specialty e-consultation program, behavioral health market development, and marketing on interim leadership basis.* Portland State University (designing and launching a student-employer cooperative education program), closing initial 24 employers and building pipeline of another 30.* State of Oregon Capitol Foundation (go-to-market strategy consultation for stronger positioning and fund raising)* The Immigrant and Refugee Community Organization (validating a new product concept in cultural competency training for employers). * Cayuse (interim VP of Marketing and Product Management for SaaS company serving higher ed., branding company and building product management function following spinout; post-acquisition integration of newly acquired companies).* ID Experts (validating new product offering in medical identity theft, then pivoting go-to-market strategy).

Portland, Oregon Area

Teaching undergraduate and graduate marketing. Co-op adviser and business development consultant. Volunteer student mentor in business school.

Vero Beach, Fla.

eMindful is the only provider of applied mindfulness programs for large employers and insurers, delivered through live classes targeting major health cost drivers including stress, obesity, chronic pain, smoking, diabetes, cancer and more. Our programs have been adopted by Aetna, Humana, the state of Arizona, NextEra Energy, and other large groups seeking an accountable wellness partner.I rejoined the company after a late 2014 funding round led by the Bridge Builders Collaborative, based in New York City. Since my re-joining the company in 2015, it received attention from the New York Times, PBS Newshour, and CBS This Morning for our contribution to Aetna's pioneering work in bringing mindfulness based programs to their 40,000+ employees and employer groups.During my first three years with the company I served as its fractional VP of Marketing as part of my firm, BrandNew. I helped position the company for first funding round, then was recognized along with our largest customer (Aetna) for innovation by the National Business Group on Health. Winner of Florida Companies to Watch award.

Portland, Oregon Area

Cambia Direct Health Solutions is a private equity group within Cambia Health Solutions, a diversified health services company with a portfolio of 20 companies serving the broader US marketplace of consumers, providers, and payers. Reporting to the division president I was responsible for product, growth, and go-to-market strategies for our portfolio of wholly owned companies spanning retail enablement, PBM, social wellness, revenue cycle management, utilization management, price transparency.

Portland, Oregon Area

Cross-functional business growth advisor, fractional executive, venture associate and nationally known author passionate about helping purpose-driven people, companies and causes accelerate their growth. Clients, venture investors, and private equity firms retain me to help them discover, define, validate and launch new companies, products, ideas, programs, business models, pricing strategies, brands, and sales channels in:Health care ● Digital health / Health IT ● Employee wellness ● Mindfulness, brain health and resiliency training ● Health care consumerism ● Integrative medicine / complementary care ● Employee benefits ● Software as a Service ● Education ● Clean energy ● Cybersecurity ● Medical devices ● Media ● Humanitarian and not-for-profit organizationsI help clients with:INVESTOR SUPPORT & GROWTH STRATEGY Business model review / development Market segmentation, sizing & demand estimationProduct-market fit validationPerformance audits & analysisBusiness and go-to-market strategyStrategic planningBrand definitionDefining positioning & messaging platformsProduct strategyM&A, due diligence supportBusiness plan creationDistribution channel analysis Customer buying journey and experience mapping Pricing analysis & decision makingCustomer interviews & researchCompetitive strategy developmentPricing strategyEXECUTIONEnd-to-end MarketingNew market developmentNew product and concept validationPersona developmentNew product introductionStrategic communicationsSales proposal developmentSales won-loss analysisPitch deck developmentCustomer value modelingPublic & media relationsBusiness case study developmentCustomer experience managementCustomer / member engagementPerformance dashboards

FEI is a publicly traded nanotechnology company with global operations. In marketing management roles of increasing responsibility I helped contribute to a turnaround from a $78 million loss to record revenue and profitability. I managed marketing for the company’s largest division, then was promoted to manage marketing company-wide with staff of 12 in US and Europe. I drove annual planning and managed the corporate brand; managed 5 product launches; led training of product managers and sales force; developed lead management system; managed advertising, interactive media, online marketing, and event managers. I also led development of integrated corporate and product marketing plans across the company, and managed rollouts across functions (sales, marketing, service) three divisions, and diverse geographies.Key accomplishments include:• Driving sales pipeline growth from $900M to $1.74B, closing 2008 with all-time record bookings.• Overseeing global media relations leading to significant growth in exposure at a reduced budget.• Putting campaigns and systems into place that drove first-year revenue growth of 24% and an increase in lead generation of 45% in 2007 and 34% in 2008.• Growing divisional bookings by 49% in one year, exceeding target of 17%.

At Planar I was given a succession of marketing, brand and product management roles of increasing responsibility. I helped launch the company into its top 3 growth markets – enterprise IT, medical IT, and retailing.I played a key role in launching the company into the medical imaging display market, through the strategic analysis and acquisition of the market leader in this category, Dome Imaging Systems, based in Waltham, MA.I played a major role in the post-acquisition integration of the 2 companies, establishing and running the company’s first product management team. I also developed and implemented a sophisticated set of marketing metrics used to monitor our brand position and marketing campaign effectiveness.Additionally, I led the global rollout of the company's first branding initiative, encompassing advertising, web, product design language, product badging, packaging, sales collateral, corporate office signage, annual report, PR, etc.

Helped found and launch this first-generation private health exchange that quickly secured a category-leading position nationally. I held full brand management responsibility for the corporate launch, product rollout, lead generation, corporate identity development, and corporate communications. Company was successfully acquired and rolled up into Trizetto.

At MedicaLogic I provided marketing leadership that helped drive a 40-fold revenue increase during our rise as an Inc.-500 firm and state’s fastest-growing business. We secured a $150 million valuation in 3 years and brand leadership in medical records software prior to a highly successful IPO.During my tenure, I helped drive a market leading position through directing our outbound marketing activity and team. Among key accomplishments here were:-Launching our product with a 25-city seminar series. -Developing channel partner training. -Creating business alliances with malpractice insurance carriers. -Developing a consultant relations program. -Creating sophisticated ROI modeling tools. -Directing the creation of the category’s best known brand. -Managing the industry’s most successful PR program.

I was one of the founding team members of the Portland Business Journal, the fourth newspaper launched by American Cities Business Journals. On the basis of our success in Portland, as well as that of our publications in San Jose, Milwaukee, and Kansas City, the company rapidly expanded into additional markets before a successful IPO in 1986.

Master Of Business Administration - Mba, Marketing, Health Administration

Activities and Societies: Resident Member, International House Taekwondo Club

Post-Mba, Executive Program In B2B Marketing

Ba With Honors, Economics, Social Science

Activities and Societies: Member, Santa Cruz Masters Swim Team; Scuba Club

Davenport Fellow, Business Journalism