Kevin Scott

Kevin Scott Email and Phone Number

Account Executive @ Lightcast
Mansfield, MA, US
Kevin Scott's Location
Mansfield, Massachusetts, United States, United States
Kevin Scott's Contact Details

Kevin Scott work email

Kevin Scott personal email

About Kevin Scott

HG Insights is the global leader in market intelligence for installed technologies and IT spend. The world’s largest technology companies, the fastest-growing start-ups, and some of the most innovative OEM partners achieve an unfair advantage by using HG Data in building market analysis, competitive displacement, predictive modeling, marketing campaigns, and client retention initiatives. Every day, HG Data indexes billions of unstructured documents across the open Internet, the archived Web and offline resources to produce a detailed, accurate census of B2B technology installations in use at companies globally. Account Management and Marketing professional with extensive experience in marketing program development, customer segmentation, new product development, lead management, and sales analysis and consultative experience at Fortune 2000 companies. Strong industry knowledge in high tech, consumer goods, and retail. Proven ability to be successful at companies as diverse as Smith Barney, DELL/EMC, and Reebok International. Advanced skill set includes: Project Management Team Leader Building Client Relationships Public Speaking Data Analysis Business Plan Development Complex Problem Solving Negotiation

Kevin Scott's Current Company Details
Lightcast

Lightcast

View
Account Executive
Mansfield, MA, US
Website:
hginsights.com
Employees:
354
Kevin Scott Work Experience Details
  • Lightcast
    Account Executive
    Lightcast
    Mansfield, Ma, Us
  • Hg Insights
    Enterprise Account Director
    Hg Insights Feb 2019 - Present
    HG Insights has the largest and most granular collection of account-based install Technographics, IT spend and contract renewal intelligence in the world which is revolutionising our clients GTM by helping them pinpoint exactly which companies to target, when and with what message.
  • Aberdeen Market Intelligence
    Sr. Consultant
    Aberdeen Market Intelligence Apr 2015 - Jan 2019
    My role is solely focused on understanding the business agenda of marketing leaders in High Tech. Delivering Aberdeen's trusted data, content, and analytics helps my CMO's ensure the success of the key initiatives, get the most value from their marketing programs and run a world-class organization. I deliver on the following universal needs:*Road Maps for Success*Market Segmentation*Lead Generation*Content Creation*Data AnalysisIt is therefore vital for me to understand the marketing priorities and challenges of CMO's and align Aberdeen resources to support these marketing priorities.
  • Harte Hanks
    Sr. Account Manager
    Harte Hanks 2005 - 2015
    Responsible for maintaining the relationship between Harte-Hanks and enterprise clients. Responsibilities include overseeing all direct and email marketing campaigns, outbound and inbound telemarketing, and use of marketing database and program analysis.
  • Amr Research
    Sr. Marketing Manager
    Amr Research Oct 2003 - Jun 2005
    Responsible for the development and execution of marketing strategies including the launch of new products, multi-channel marketing campaigns, sales collateral and marketing partnerships.
  • Amr Research
    Senior Analyst, Marketing Strategies
    Amr Research Oct 2001 - Oct 2003
    Led research coverage and analysis of marketing and sales applications market, revenue management software, and the use of mobile technology in CRM.
  • Reebok
    Marketing Specialist
    Reebok Feb 1999 - Oct 2000
    Increased Reebok’s brand image and sales at Foot Locker, a leading retail partner, through in-store displays, national campaigns, and sales training
  • Reebok
    Sales Planning Analyst
    Reebok Feb 1998 - Jan 1999

Kevin Scott Skills

Marketing Crm Marketing Strategy Go To Market Strategy Sales Email Marketing Account Management Multi Channel Marketing Enterprise Software Segmentation Demand Generation Program Management Database Marketing Lead Generation Strategic Partnerships Product Development

Kevin Scott Education Details

Frequently Asked Questions about Kevin Scott

What company does Kevin Scott work for?

Kevin Scott works for Lightcast

What is Kevin Scott's role at the current company?

Kevin Scott's current role is Account Executive.

What is Kevin Scott's email address?

Kevin Scott's email address is ks****@****hoo.com

What schools did Kevin Scott attend?

Kevin Scott attended Bentley College, University Of Rhode Island.

What skills is Kevin Scott known for?

Kevin Scott has skills like Marketing, Crm, Marketing Strategy, Go To Market Strategy, Sales, Email Marketing, Account Management, Multi Channel Marketing, Enterprise Software, Segmentation, Demand Generation, Program Management.

Who are Kevin Scott's colleagues?

Kevin Scott's colleagues are Floyd Pamela, Allen Licha, Pmp, Obida Alkomsi, Cora Zon, Rigon Zekaj, Rahul Gedam, Vinod Chhatwani.

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