Kevin S. Email & Phone Number

Singapore

Manage a Therapy & Early Intervention Centre for kids who might have developmental delays or learning challenges, such as Autism, ADHD, speech delay, Global Developmental Delay (GDD), Cerebral Palsy, Dyslexia, etc. Services include Occupational Therapy, Speech Therapy, Educational Therapy, Psychological services, and an Early Intervention Programme (EIP). See parents' reviews at https://g.page/MindChampsAlliedCare?share

• Founded the agency with a vision of "digital-first" creativity and true through-the-line integration.• Grew the agency to a staff strength of 18, leading client servicing team, creative team, technology team and finance person.• Managed blue-chip regional and local brands like Sony, Epson, Mitsubishi, Citroen, C&C Aftersales, C&C Commercial, AXA, Singtel, Bosch, ION Orchard, etc. • Deep experience in consumer insights, strategy, ideation, online, mobile, apps, retail touchscreen, social, content, direct marketing, and through-the-line advertising.• Deeply involved in business pitches, actual creative process and ensuring high quality of work – that leads to business wins and accolades from Asia Interactive Awards, Creative Circle Awards, AdFest, One Show, Webby, MARKies and a host of other global/ regional awards.

• Team leader for Nokia Asia Pacific regional (Mobile Phones), managing 8 south-east asian countries while liaising with Global team.• Led a team of 4 client servicing personnel.• Supervised and managed multiple through-the-line ad campaigns.• Also in-charge of budgeting and process refinement for the agency.

• Brought in to lead and grow the interactive client servicing department.• Instrumental in setting up internal workflow processes, documentations, ratecard, etc. for the agency.• In-charge of all regional and local interactive projects, and also, internal creative teams.• Revenue and staff strength for the interactive department were doubled.• Worked on many, multiple brands like Cycle & Carriage (Mitsubishi / Ralliart), The Ascott Group, Masterfoods’ Cesar, Tiger Beer, Meritus Group, MTV Asia, Pepsi Asia, Shell, Maxis Telecom, Air NZ, and others.

• Managed multiple through-the-line clients, such as Volvo cars, ABN AMRO bank, Samsung, Netgear, and QB.• Deeply involved in the strategic direction of the clients.• Handled the clients’ budgeting and profitability for the agency.

• Managed both B2C and B2B projects for regional technology accounts like InFocus projectors, Nokia, and SanDisk.• Launched an integrated regional reseller program successfully, which included localisation, online, below-the-line and events.• Wrote proposal that led to a major business win.• Successfully managed events in Bangkok and Kuala Lumpur.

• Managed the agency’s main account – Sony Singapore. Also managed its subsidiary, Aiwa, and Bintan Lagoon Resort.• Independently launched a Sony island-wide year-end promotional campaign, which included an extensive catalogue, various print ads and POS materials.• Managed a total of 15 product launch campaigns and 21 ad pitches for Sony.• Involved in the development of TV commercials, including a shoot in New Zealand.• Also in-charge of clients’ budgets and profitability for the agency.

Bachelor Of Commerce, Marketing

Education record