Kevin Keating Email & Phone Number

Marketing Executive with track record leading brand teams at mid to large global consumer products companies including Unilever, Beiersdorf and Sun Products Corporation. Brand strategist who leverages thought-provoking consumer insights balanced with practical creativity. Proven success profitably driving business growth by maximizing return on integrated brand marketing and customer plans.Expertise:• Global Brand Development• Brand Strategy, Positioning and Architecture• Strategic Business Planning• Marketing Strategy and Development of Integrated Marketing Plans: - Advertising Development and Media Strategy - Digital and Social Media Marketing - Public Relations - Consumer Promotions and Event Marketing - Professional and Medical Marketing - Customer Management and Shopper Marketing• New Product Development (NPD) and Innovation• Consumer Segmentation and Targeting• Consumer Research and Insights• Team Leadership and Talent Development• Pricing and Analytics• P&L Management