Executive Vice President
CurrentManaging growing company's Operations, Logistics, Sales, Customer Service, Marketing, Technology and Manufacturing departments.Led growth from $6 million annually to over $11 million dollars through growing current current base, bringing in new customers while increasing our overall marginScaled online retail business to a core business competency and accounting for about 40% of total revenue through trademark protection, website acquisition and business focus on SEO improvements (organic and Adword strategies).Drove down internal costs by decreasing our cost of goods, manufacturing expenses (dropping production costs 10%) and strategically passing shipping/handling costs to our customers resulting in $500K+ yearly increase in marginBuilt internal redundancies to minimize, eliminate impact of singular dependent roles or departments using existing team members and partnersManaging to maintain and increase production of high demand products in the ever-challenging current landscape of product shortages. Identifying creative solutions to find short-term solutions while working with new partners to limit reliance on oversea vendors.