Kristine Fisher Email & Phone Number

Culver City, Ca, Us

Culver City, Ca, Us

Culver City, Ca, Us

-Define budgets, timelines and scope of work for banner, digital out of home, website, applications, mobile and social media campaigns-Oversee and present innovative strategic 360 pitches-Manage delivery of all assets for clients (videos, site built executions, statics, and HTML)-Work closely across team of art directors, developers, and programmers to achieve clients’ goals-Schedule and facilitate project meetings including campaign kick-offs and ongoing creative meetings surrounding project initiatives-Head up Hulu's online and digital outdoor campaign for their premiere season of The Handmaid's Tale which utilized multiple pieces of art and video assets-Handle anywhere from 3 to 8 campaigns at once in various stages of completion-Launch digital campaigns for majority of Starz Originals - Outlander, American Gods, Power, Black Sails, Survivor's Remorse, and The Girlfriend Experience-Collaborate with Showtime's Marketing team to form their online campaign strategy-QA and test all executions before launch-Other Entertainment clients include Showtime, National Geographic Channel, USA Network, Apple+, TV Land, ABC, Smithsonian Channel, and WB International

Los Angeles, California, Us

- Maintain client relations as well as oversee the creative and production process from SOWs and conception to schedules and launch- Oversee majority of all online banner campaigns for the company including clients such as Food Network, History, Lifetime, Showtime, HGTV, E! and USA- Executed all of USA Network’s 2012 summer banner needs (White Collar, Suits, Royal Pains, Covert Affairs, Necessary Roughness and Burn Notice) as well as their Emmy nominations creative at the same time- Developed History Channel’s Hatfields and McCoys consumer banner campaign with custom takeovers on IMDb and YouTube as well as the Emmy push and congrats creative on 16 nominations- Strong knowledge of all rich media vendors from MediaMind, Doubleclick, Pointroll to new vendors such as FlashTalking- Work daily in project management tool Codebase- Set creative allocation for Showtime's January 2013 campaign launches of Californication, Shameless and House of Lies- Led Style Network's social game "Get Your Style On" from initial wireframes through design, development and deployment

-Handle key accounts such as Kia, Paramount, Dr Pepper-Snapple Group and Apple-Also the Creative Production Specialist for the West Coast team-Worked closely with internal Special Project team to make sure any unique executions surpass client expectations-Handled the Kia Soul flying toaster takeover on Yahoo-Oversee Campaign Managers and Rich Media Coordinators-Taught West Coast team about new rich media capabilities such as HTML5 and DHTML-Used ticket based system Jira with internal teams-Created and trafficked VAST and VPAID preroll tags

-Project managed over 17 global campaigns at once for top Fortune 500 companies-Oversaw many clients first Rich Media executions-Maintain a high level of publisher contacts-Executed global Visa campaign for the Australian Pacific region (APAC)-Increased sales in APAC region by 33%-Trafficking creative -Troubleshooting site support issues-Initiated new processes for clients speeding up production time-Reviewing reporting and offering optimizations

• Supports the West Coast Region Campaign Management team • Responsible for planning, executing, and monitoring clients' online video and rich media advertising campaigns• Pulled and reviewed reports for clients• Teaches new coordinators day to day responsibilities• Assisted in the traffic process

Us

• Part of the Business Development and Strategic team• Research companies gaining insight incorporated into new business pitches• Analyzed corporate websites and online ad campaigns finding Best Practices• Utilized Nielson's Ratings AdRelevance, Atlas @Plan, Yahoo Buzz as well as Google Trends building company knowledge

New York, Ny, Us

-Revised and sent numerous written marketing campaigns to clients increasing communication-Streamlined over 200 mass mailings into a more efficent process-Condensed broker's massive database-Taught shortcuts in Excel and PowerPoint to brokers

Bachelors, Marketing

Study Abroad Semester, Marketing